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What is BrandStack?
BrandStack is a brand intelligence company used by some of the top global brands to integrate our unique brand intelligence solutions into their cross-channel brand marketing channels (Search, Social, Video, Display, TV, Email, Audio and more).
For Costco, BrandStack's algorithms have crunched millions of data points across the US to generate strategic market segments - specifically 294 Top Market Areas (TMAs), 294 Opportunity Market Areas (OMAs), 0 Competitive Marketing Areas (CMAs) and Costco specific insights that are actionable, measureable and insightful.
Explore a preview of BrandStack's comprehensive brand intelligence dataset of Costco below and see how your teams and campaigns can benefit from it.
For Costco, BrandStack's algorithms have crunched millions of data points across the US to generate strategic market segments - specifically 294 Top Market Areas (TMAs), 294 Opportunity Market Areas (OMAs), 0 Competitive Marketing Areas (CMAs) and Costco specific insights that are actionable, measureable and insightful.
Explore a preview of BrandStack's comprehensive brand intelligence dataset of Costco below and see how your teams and campaigns can benefit from it.
Costco and Retail
Top Market Areas (TMAs)
Top Market Areas (TMAs) are areas that are seeing relatively high brand interest for a brand and show potential for running targeted marketing campaigns to maintain a strong brand presence.
In this case, BrandStack algorithms indicate Costco has 294 areas for Q2 2023 that can benefit from running targeted marketing campaigns to maintain a strong brand presence over competitors.
In this case, BrandStack algorithms indicate Costco has 294 areas for Q2 2023 that can benefit from running targeted marketing campaigns to maintain a strong brand presence over competitors.
| Region | Markets |
|---|---|
| United States | Manteca, Lathrop, Redmond, Livermore, Garden Grove, Hayward, Saratoga Springs, San Leandro |
| Alabama | Lake View, Vestavia Hills, Blue Ridge, Ardmore, Moores Mill, Meadowbrook, Hoover, Meridianville |
| Alaska | Juneau, Butte, Ester, Pleasant Valley, Fairbanks, College, Anchorage, North Pole |
| Arizona | Gold Canyon, Tortolita, Three Points, Sun Lakes, Sun City West, Prescott, Queen Creek, Marana |
| California | Manteca, Fountain Valley, Lathrop, Danville, Laguna Woods, Eureka, Ramona, Cypress |
Opportunity Market Areas (OMAs)
Opportunity Market Areas (OMAs) are areas that are seeing relatively low brand interest for a brand when benchmarked against competitors and show potential for increasing brand interest through targeted brand and marketing initiatives.
BrandStack algorithms indicate Costco has 294 areas for Q2 2023.
BrandStack algorithms indicate Costco has 294 areas for Q2 2023.
| Region | Markets |
|---|---|
| United States | Bend, Concord, Holladay, Santa Rosa, Redwood City, West Covina, Livonia, Mountain View |
| Alabama | Mobile, Homewood, Owens Cross Roads, Mountain Brook, Chelsea, Tallassee, Calera, Madison |
| Alaska | Seward, Meadow Lakes, Valdez, Nikiski, Kalifornsky, Homer, Sitka, Ketchikan |
| Arizona | Chandler, Oro Valley, Oracle, Scottsdale, Cave Creek, Paradise Valley, Pine, Black Canyon City |
| California | Gilroy, Lodi, Saratoga, Daly City, Pleasanton, Chula Vista, Rancho Cordova, Lake Forest |
Brand Insights
Top Brand Insights are generated from crunching hundreds of thousands of data points across markets to identify strategic shifts in brand interest for brands and competitors across the industry.
For Costco, BrandStack algorithms generated brand insights that can be integrated into cross-channel brand and marketing initiatives to unlock new growth opportunities. Here is a sample list of insights for Costco.
For Costco, BrandStack algorithms generated brand insights that can be integrated into cross-channel brand and marketing initiatives to unlock new growth opportunities. Here is a sample list of insights for Costco.
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Costco saw 89.49% more brand interest in these areas (North Star, Brookside, Hockessin, Glasgow, Pike Creek, Odessa, Bear and Saint Georges) compared to the overall Delaware region.
89.49
|
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Costco saw 82.76% more brand interest in these areas (Horace, Washburn, Kindred, Casselton and West Fargo) compared to the overall North Dakota region.
82.76
|
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Costco saw high brand interest in Minnesota especially in Cuyuna, Clearwater, Pillager, East Gull Lake, Jenkins, Mantorville, Nisswa and Baxter. Overall, these regions saw 82.46% more brand interest than the overall Minnesota region.
82.46
|
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Costco saw high brand interest in West Virginia especially in Berryville, Moorefield, Bunker Hill, Inwood and Ranson. Overall, these regions saw 74.62% more brand interest than the overall West Virginia region.
74.62
|
Competitive Insights
Competitive Insights are derived from crunching hundreds of thousands of data points across markets to identify regions that are showing high competition from similar brands in the industry.
For Costco, we generated benchmarked insights across competitive brands in the Retail vertical and BrandStack algorithms indicate numerous insights that can inform marketing strategy across multiple channels to maintain a strong brand presence compared to competitors.
For Costco, we generated benchmarked insights across competitive brands in the Retail vertical and BrandStack algorithms indicate numerous insights that can inform marketing strategy across multiple channels to maintain a strong brand presence compared to competitors.
Top Market Areas (TMAs) Entire List
Top Market Areas (TMAs) are areas that are seeing relatively high brand interest for a brand and show potential for running targeted marketing campaigns to maintain a strong brand presence.
In this case, BrandStack algorithms indicate Costco has 294 areas for Q2 2023 that can benefit from running targeted marketing campaigns to maintain a strong brand presence over competitors.
In this case, BrandStack algorithms indicate Costco has 294 areas for Q2 2023 that can benefit from running targeted marketing campaigns to maintain a strong brand presence over competitors.
| Region | Markets |
|---|---|
| United States | Manteca, Lathrop, Redmond, Livermore, Garden Grove, Hayward, Saratoga Springs, San Leandro |
| Alabama | Lake View, Vestavia Hills, Blue Ridge, Ardmore, Moores Mill, Meadowbrook, Hoover, Meridianville |
| Alaska | Juneau, Butte, Ester, Pleasant Valley, Fairbanks, College, Anchorage, North Pole |
| Arizona | Gold Canyon, Tortolita, Three Points, Sun Lakes, Sun City West, Prescott, Queen Creek, Marana |
| California | Manteca, Fountain Valley, Lathrop, Danville, Laguna Woods, Eureka, Ramona, Cypress |
| Colorado | Eagle, Peyton, Gypsum, Todd Creek, Windsor, Downieville-Lawson-Dumont, Stonegate, Sheridan |
| Connecticut | Bridgewater, Suffield, Enfield, Prospect, East Lyme, Somers, Brookfield, South Windsor |
| Delaware | North Star, Brookside, Hockessin, Glasgow, Pike Creek, Odessa, Bear, Saint Georges |
| Florida | Vamo, Osprey, Villas, Vilano Beach, Three Lakes, Estero, Tequesta, North Palm Beach |
| Georgia | Indian Springs, Farmington, Bogart, Cumming, Fort Oglethorpe, Milton, Suwanee, Sharpsburg |
| Hawaii | Kekaha, Hanapepe, Waihee-Waiehu, Lihue, Paia, Kalaoa, Lawai, Waipio |
| Idaho | Harrison, Star, Filer, Iona, Fort Hall, Hayden, Fruitland, Moreland |
| Illinois | Mettawa, North Riverside, Oakbrook Terrace, Lake Zurich, River Grove, South Barrington, Lake in the Hills, Hawthorn Woods |
| Indiana | Avon, Granger, Zionsville, Georgetown, Meridian Hills, Danville, Schererville, Crown Point |
| Iowa | Williamsburg, Amana, Kalona, Coralville, Tiffin |
| Kansas | Edgerton, Leawood, Lenexa, Overland Park, Bel Aire |
| Kentucky | Crestwood, Campbellsburg, La Grange, Union, Pewee Valley, Prospect, Oakbrook, Fort Wright |
| Louisiana | Youngsville, Broussard, Maurice, Carencro, Inniswold |
| Maryland | Woodbine, Adamstown, Linganore-Bartonsville, Waldorf, Woodstock, Middletown, Green Valley, Barnesville |
| Massachusetts | East Longmeadow, Agawam, West Springfield, Southwick, Longmeadow, Lynnfield, Boxford, Westwood |
| Michigan | Sylvan Lake, Farmington, Bloomfield Township, Brighton, Commerce Charter Township, Rochester, Byron Center, Livonia |
| Minnesota | Cuyuna, Clearwater, Pillager, East Gull Lake, Jenkins, Mantorville, Nisswa, Baxter |
| Mississippi | Ridgeland, Madison, Olive Branch, Canton, Flowood |
| Missouri | Weatherby Lake, Olivette, Green Park, Manchester, Pagedale, University City, Concord, Valley Park |
| Montana | Marion, Clancy, Kalispell, East Missoula, Columbia Falls, Trego, Montana City, Orchard Homes |
| Nebraska | Ashland, Chalco, Bennington, La Vista, Gretna |
| Nevada | Johnson Lane, Indian Hills, Gardnerville, Carson City, Sparks, Gardnerville Ranchos, Spanish Springs, Sun Valley |
| New Hampshire | Brookline, Nashua, Amherst, Hollis, Hudson |
| New Jersey | Teterboro, Wharton, Hazlet, Norwood, East Hanover, Edison, Monroe Township, Flemington |
| New Mexico | El Cerro-Monterey Park, Pueblo of Sandia Village, Carnuel, Corrales, Cedar Crest, Rio Rancho, Placitas, Albuquerque |
| New York | Camillus, Lake Grove, Inwood, Calverton, Nesconset, Marcellus, Fairmount, Bayport |
| North Carolina | Holly Springs, Sneads Ferry, Saint James, Apex, Oak Ridge, Calabash, Matthews, Cary |
| North Dakota | Horace, Washburn, Kindred, Casselton, West Fargo |
| Ohio | Boston Heights, Plain City, Perrysburg, Landen, Mayfield Heights, Strongsville, Lewis Center, Stony Ridge |
| Oklahoma | Bixby, Coweta, Moore, Blanchard, Edmond |
| Oregon | Brooks, Sherwood, Brownsville, Garibaldi, Sublimity, Colton, Albany, Wilsonville |
| Pennsylvania | Paxtonia, Thornton, Cranberry Township, Glen Mills, Chester Heights, Trexlertown, Colmar, Sanatoga |
| Rhode Island | Charlestown, Westerly, Jamestown, Richmond, West Greenwich, Cumberland, Newport, East Greenwich |
| South Carolina | Awendaw, Ravenel, Kiawah Island, Mount Pleasant, Moore, Wadmalaw Island, Springdale, Fairforest |
| South Dakota | Beresford, Dell Rapids, Sioux Falls, Lennox, Harrisburg |
| Tennessee | Belle Meade, Loudon, Collierville, Brentwood, Farragut, Franklin, Oakland, Nolensville |
| Texas | Parker, Selma, Prosper, Pflugerville, Coppell, Rockwall, Leander, Katy |
| Utah | Mona, Leeds, Brian Head, Eagle Mountain, Salem, Palmyra, West Bountiful, Riverton |
| Vermont | Colchester, South Hero, Sheldon, Hyde Park, Williston |
| Virginia | Fort Defiance, Paeonian Springs, Aldie, Grottoes, Dulles, Lovettsville, Pimmit Hills, Waterford |
| Washington | Lochsloy, Bonney Lake, Carnation, Burlington, Issaquah, West Lake Stevens, Klahanie, Bell Hill |
| West Virginia | Berryville, Moorefield, Bunker Hill, Inwood, Ranson |
| Wisconsin | Verona, Grafton, Random Lake, Blue Mounds, Hales Corners, Waunakee, Port Washington, Sun Prairie |
| Wyoming | Star Valley Ranch, Green River, Hoback, Pinedale, Afton |
Please contact your MI Tool Client Solutions Manager (CSM) to download the entire list Top Market Areas (TMA) list. If you are not sure who Costco's CSM is, reach out to us and we will connect you with them.
Opportunity Market Areas (OMAs) Entire List
Opportunity Market Areas (OMAs) are areas that are seeing relatively low brand interest for a brand when benchmarked against competitors and show potential for increasing brand interest through targeted brand and marketing initiatives.
BrandStack algorithms indicate Costco has 294 areas for Q2 2023.
BrandStack algorithms indicate Costco has 294 areas for Q2 2023.
| Region | Markets |
|---|---|
| United States | Bend, Concord, Holladay, Santa Rosa, Redwood City, West Covina, Livonia, Mountain View |
| Alabama | Mobile, Homewood, Owens Cross Roads, Mountain Brook, Chelsea, Tallassee, Calera, Madison |
| Alaska | Seward, Meadow Lakes, Valdez, Nikiski, Kalifornsky, Homer, Sitka, Ketchikan |
| Arizona | Chandler, Oro Valley, Oracle, Scottsdale, Cave Creek, Paradise Valley, Pine, Black Canyon City |
| California | Gilroy, Lodi, Saratoga, Daly City, Pleasanton, Chula Vista, Rancho Cordova, Lake Forest |
| Colorado | Columbine, Englewood, Woodland Park, Frederick, Aspen Park, Minturn, El Jebel, Cherry Hills Village |
| Connecticut | Darien, Stamford, Ridgefield, Easton, Redding, Sherman, Killingworth, Columbia |
| Delaware | Wilmington Manor, Smyrna, Ocean View, Dover, Georgetown, Kent Acres, Camden, Blades |
| Florida | Ellenton, Boca Raton, Delray Beach, Boynton Beach, Orangetree, Cheval, Palm Valley, Westchase |
| Georgia | Pooler, Canton, Monroe, Bethlehem, Appling, Grovetown, Madison, Ball Ground |
| Hawaii | Haiku-Pauwela, Kaneohe, Puako, Koloa, Kihei, Wheeler Army Airfield, Kalihiwai, Waialua |
| Idaho | Post Falls, Jerome, Wendell, Blackfoot, Arbon Valley, Marsing, Ponderay, Victor |
| Illinois | Campton Hills, Bedford Park, Glendale Heights, Washington, La Grange, Broadview, West Chicago, Lily Lake |
| Indiana | Haubstadt, Petersburg, Trail Creek, Columbia City, Lakes of the Four Seasons, Boonville, Wheatfield, Churubusco |
| Iowa | Polk City, Berwick, Cumming, West Liberty, Marengo |
| Kansas | Derby, Paola, Goddard, De Soto, Louisburg |
| Kentucky | Villa Hills, Louisville, Fort Thomas, Georgetown, Williamstown, Lexington, Verona, Hurstbourne |
| Louisiana | Jefferson, Henderson, New Orleans, Metairie, Zachary |
| Maryland | Owings Mills, Laytonsville, Columbia, Damascus, White Oak, Goddard, Kingsville, Brandywine |
| Massachusetts | Boxborough, Hamilton, Swampscott, Southampton, Pepperell, Deerfield, Granby, Norwell |
| Michigan | Shelby charter Township, Brandon Township, Manchester, York charter Township, Perry, Burnips, Clawson, East Grand Rapids |
| Minnesota | Saint Anthony, Waconia, Hugo, Scandia, Cokato, Hawley, Greenfield, Richmond |
| Mississippi | Brandon, Hernando, Gautier, Byram, Horn Lake |
| Missouri | Brentwood, Arnold, Crestwood, Barnhart, Smithville, Imperial, Holden, Byrnes Mill |
| Montana | Belgrade, Whitefish, Lolo, Four Corners, Laurel, Ronan, Red Lodge, Lakeside |
| Nebraska | Hickman, Bellevue, Offutt Air Force Base, Plattsmouth, Wahoo |
| Nevada | Incline Village, Elko, Paradise, Sunrise Manor, Goldfield, Fallon, Pahrump, Laughlin |
| New Hampshire | Pelham, Hanover, Hooksett, Hampstead, Wilton |
| New Jersey | Old Bridge Township, Bedminster Township, Middlesex, Sparta Township, Little Falls, Manville, Cresskill, Bernardsville |
| New Mexico | Bernalillo, Peralta, McIntosh, North Valley, Cuyamungue, Los Alamos, Eldorado at Santa Fe, Belen |
| New York | North Bellport, Barnum Island, Skaneateles, Long Beach, New Hempstead, Great Neck, Hampton Bays, Mamaroneck |
| North Carolina | Jamestown, Lowesville, Holden Beach, Unionville, Westport, Boiling Spring Lakes, Stem, Creedmoor |
| North Dakota | Dickinson, Williston, Jamestown, Grand Forks, Minot Air Force Base |
| Ohio | Woodbourne-Hyde Park, Highland Heights, Centerville, Sheffield Lake, Worthington, Whitehouse, Morrow, Pemberville |
| Oklahoma | Cole, Newcastle, Guthrie, Broken Bow, Pryor |
| Oregon | Cannon Beach, Bend, Vida, Tangent, Lewisburg, Butteville, Sutherlin, Jacksonville |
| Pennsylvania | Ancient Oaks, Lansdale, Amity Gardens, Hummelstown, Maple Glen, Kulpsville, Brittany Farms-Highlands, Willow Street |
| Rhode Island | Coventry, Cranston, Providence, Pawtucket, Bristol, East Providence, Woonsocket, North Kingstown |
| South Carolina | Mauldin, Riverview, Hardeeville, Six Mile, Folly Beach, Startex, Saint Andrews, Surfside Beach |
| South Dakota | Madison, North Sioux City, Mitchell, Watertown, Aberdeen |
| Tennessee | Signal Mountain, Madisonville, Bon Aqua, Collegedale, Ashland City, Mount Juliet, Chapel Hill, Clinton |
| Texas | Flower Mound, Shenandoah, Humble, Webster, Bulverde, Keller, Taylor, Tomball |
| Utah | St. George, Genola, Centerville, Orem, Apple Valley, Washington Terrace, Willard, Benson |
| Vermont | Underhill, Shelburne, Saint Albans City, Saint Albans Town, Enosburg |
| Virginia | Gainesville, Lake Monticello, Sudley, Manassas, Reston, Poquoson, Manakin-Sabot, Crozet |
| Washington | Tanner, Milton, Orting, East Hill-Meridian, Mill Plain, Terrace Heights, West Clarkston-Highland, Colbert |
| West Virginia | Summersville, Falling Waters, Teays Valley, Morgantown, Parkersburg |
| Wisconsin | Slinger, Richfield, Oostburg, Elkhart Lake, Fontana-on-Geneva Lake, Hartford, Kewaskum, Deerfield |
| Wyoming | Johnstown, Laramie, Ranchettes, Gillette, Rock Springs |
Please contact your MI Tool Client Solutions Manager (CSM) to download the entire list Opportunity Market Areas (OMA) list. If you are not sure who Costco's CSM is, reach out to us and we will connect you with them.
Competitive Market Areas (CMAs) Entire List
Competitive Market Areas (OMAs) are geo regions that are seeing relatively high brand interest for a brand and show potential for running targeted marketing campaigns to maintain a strong presence.
In this case, our algorithms indicate Costco have 0 areas for Q2 2023 regions that are very competitive and show high brand affinity through marketing campaigns across Search, Social, Email, Display, CTV and more channels.
In this case, our algorithms indicate Costco have 0 areas for Q2 2023 regions that are very competitive and show high brand affinity through marketing campaigns across Search, Social, Email, Display, CTV and more channels.
| Region | Markets |
|---|
Please contact your MI Tool Client Solutions Manager (CSM) to download the entire list Competitive Market Areas (CMA) list. If you are not sure who Costco's CSM is, reach out to us and we will connect you with them.
Top Brand Insights
Top Brand Insights are generated from crunching hundreds of thousands of data points across markets to identify strategic shifts in brand interest for brands and competitors across the industry.
For Costco, BrandStack algorithms generated brand insights that can be integrated into cross-channel brand and marketing initiatives to unlock new growth opportunities. Here is a sample list of insights for Costco.
For Costco, BrandStack algorithms generated brand insights that can be integrated into cross-channel brand and marketing initiatives to unlock new growth opportunities. Here is a sample list of insights for Costco.
|
Costco saw 89.49% more brand interest in these areas (North Star, Brookside, Hockessin, Glasgow, Pike Creek, Odessa, Bear and Saint Georges) compared to the overall Delaware region.
89.49
|
|
Costco saw 82.76% more brand interest in these areas (Horace, Washburn, Kindred, Casselton and West Fargo) compared to the overall North Dakota region.
82.76
|
|
Costco saw high brand interest in Minnesota especially in Cuyuna, Clearwater, Pillager, East Gull Lake, Jenkins, Mantorville, Nisswa and Baxter. Overall, these regions saw 82.46% more brand interest than the overall Minnesota region.
82.46
|
|
Costco saw high brand interest in West Virginia especially in Berryville, Moorefield, Bunker Hill, Inwood and Ranson. Overall, these regions saw 74.62% more brand interest than the overall West Virginia region.
74.62
|
|
Costco saw 70.13% more brand interest in these areas (Weatherby Lake, Olivette, Green Park, Manchester, Pagedale, University City, Concord and Valley Park) compared to the overall Missouri region.
70.13
|
|
Costco saw 69.7% more brand interest in these areas (East Longmeadow, Agawam, West Springfield, Southwick, Longmeadow, Lynnfield, Boxford and Westwood) compared to the overall Massachusetts region.
69.7
|
|
Costco saw high brand interest in Rhode Island especially in Charlestown, Westerly, Jamestown, Richmond, West Greenwich, Cumberland, Newport and East Greenwich. Overall, these regions saw 66.58% more brand interest than the overall Rhode Island region.
66.58
|
|
Costco saw high brand interest in these areas in South Dakota: Beresford, Dell Rapids, Sioux Falls, Lennox and Harrisburg. Overall, these regions saw 64.78% more brand interest than the overall South Dakota region.
64.78
|
|
Costco saw 63.23% more brand interest in these areas (Star Valley Ranch, Green River, Hoback, Pinedale and Afton) compared to the overall Wyoming region.
63.23
|
|
For more extensive list of brand insights for Costco and other brands, please connect with us to see how you can get started with BrandStack.
|
Competitive Insights
Competitive Insights are derived from crunching hundreds of thousands of data points across markets to identify regions that are showing high competition from similar brands in the industry.
For Costco, we generated benchmarked insights across competitive brands in the Retail vertical and BrandStack algorithms indicate numerous insights that can inform marketing strategy across multiple channels to maintain a strong brand presence compared to competitors.
For Costco, we generated benchmarked insights across competitive brands in the Retail vertical and BrandStack algorithms indicate numerous insights that can inform marketing strategy across multiple channels to maintain a strong brand presence compared to competitors.
|
For more extensive list of competitive insights for Costco and other brands, please connect with us to see how you can get started with BrandStack.
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