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What is BrandStack?
BrandStack is a brand intelligence company used by some of the top global brands to integrate our unique brand intelligence solutions into their cross-channel brand marketing channels (Search, Social, Video, Display, TV, Email, Audio and more).
For Bank of America, BrandStack's algorithms have crunched millions of data points across the US to generate strategic market segments - specifically 306 Top Market Areas (TMAs), 306 Opportunity Market Areas (OMAs), 282 Competitive Marketing Areas (CMAs) and Bank of America specific insights that are actionable, measureable and insightful.
Explore a preview of BrandStack's comprehensive brand intelligence dataset of Bank of America below and see how your teams and campaigns can benefit from it.
For Bank of America, BrandStack's algorithms have crunched millions of data points across the US to generate strategic market segments - specifically 306 Top Market Areas (TMAs), 306 Opportunity Market Areas (OMAs), 282 Competitive Marketing Areas (CMAs) and Bank of America specific insights that are actionable, measureable and insightful.
Explore a preview of BrandStack's comprehensive brand intelligence dataset of Bank of America below and see how your teams and campaigns can benefit from it.
Bank of America and Consumer Banking
Top Market Areas (TMAs)
Top Market Areas (TMAs) are areas that are seeing relatively high brand interest for a brand and show potential for running targeted marketing campaigns to maintain a strong brand presence.
In this case, BrandStack algorithms indicate Bank of America has 306 areas for Q2 2023 that can benefit from running targeted marketing campaigns to maintain a strong brand presence over competitors.
In this case, BrandStack algorithms indicate Bank of America has 306 areas for Q2 2023 that can benefit from running targeted marketing campaigns to maintain a strong brand presence over competitors.
| Region | Markets |
|---|---|
| United States | Anchorage, Dentsville, Lodi, McDonough, Stockton, Union City, Arden-Arcade, Compton, East Cobb, Pompano Beach, Hollywood, West Covina |
| Alabama | Selma, Ozark, Hueytown, Smiths Station, Roanoke, Pinson, Hope Hull |
| Alaska | Kalifornsky, Kodiak, North Pole, Nikiski, Sitka, Fairbanks, Anchorage, Juneau, Ketchikan, Ester, Homer, Farm Loop, Wasilla, Fishhook |
| Arizona | Saint Michaels, Chinle, Fort Defiance, Carefree, Mohave Valley, Kachina Village, Catalina, Douglas, Tubac, Congress |
| Arkansas | Conway, Cave City, Forrest City, Ozark, Malvern |
Opportunity Market Areas (OMAs)
Opportunity Market Areas (OMAs) are areas that are seeing relatively low brand interest for a brand when benchmarked against competitors and show potential for increasing brand interest through targeted brand and marketing initiatives.
BrandStack algorithms indicate Bank of America has 306 areas for Q2 2023.
BrandStack algorithms indicate Bank of America has 306 areas for Q2 2023.
| Region | Markets |
|---|---|
| United States | Blaine, Roswell, Brooklyn Park, Lakeville, Columbus, San Angelo |
| Alabama | Brighton, Woodstock, Alexandria, Dora, Weaver, Citronelle, Center Point, Valley Grande, Attalla, Tarrant, Dauphin Island, Shorter, Abbeville, Silverhill, Elba, Valley, Florala, Cottonwood, Taylor, Mountainboro, Kellyton, Grayson Valley, Fairfield, Alexander City, Forestdale, Alabaster, Daleville, Andalusia, Choccolocco |
| Alaska | Dillingham, Kotzebue, Bear Creek, Fritz Creek, Seward, Valdez, Ridgeway, Delta Junction, Butte, Pleasant Valley, Palmer, Knik-Fairview, Soldotna, Bethel, Meadow Lakes, Point MacKenzie, College |
| Arizona | Wellton, Leupp, Lukachukai, Red Mesa, Many Farms, Kayenta, Keams Canyon, Superior, Ganado, Pinon, Houck, Amado, Parker, Benson, Globe, Winslow, Eloy, Rio Rico, Clarkdale, Holbrook, Sun Valley |
| Arkansas | Gentry, Hope, Genoa, Springtown, Bryant, Garland City, Mayflower, Sheridan |
Brand Insights
Top Brand Insights are generated from crunching hundreds of thousands of data points across markets to identify strategic shifts in brand interest for brands and competitors across the industry.
For Bank of America, BrandStack algorithms generated brand insights that can be integrated into cross-channel brand and marketing initiatives to unlock new growth opportunities. Here is a sample list of insights for Bank of America.
For Bank of America, BrandStack algorithms generated brand insights that can be integrated into cross-channel brand and marketing initiatives to unlock new growth opportunities. Here is a sample list of insights for Bank of America.
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Bank of America saw relatively higher brand interest in Farm Loop, Wasilla, Ester, Ketchikan and Kalifornsky across Alaska - specifically 97.41% more brand interest than the overall Alaska region.
97.41
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Bank of America saw high brand interest in Kentucky especially in Smiths Grove, Allensville, Oak Grove, Fort Knox and Union. Overall, these regions saw 86.87% more brand interest than the overall Kentucky region.
86.87
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Bank of America saw high brand interest in West Virginia especially in Chester, Bunker Hill, Inwood, Falling Waters and Charles Town. Overall, these regions saw 81.77% more brand interest than the overall West Virginia region.
81.77
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Bank of America saw 80.8% more brand interest in these areas (Holly Springs, Byhalia, Yazoo City, Olive Branch and Hernando) compared to the overall Mississippi region.
80.8
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Competitive Insights
Competitive Insights are derived from crunching hundreds of thousands of data points across markets to identify regions that are showing high competition from similar brands in the industry.
For Bank of America, we generated benchmarked insights across competitive brands in the Consumer Banking vertical and BrandStack algorithms indicate numerous insights that can inform marketing strategy across multiple channels to maintain a strong brand presence compared to competitors.
For Bank of America, we generated benchmarked insights across competitive brands in the Consumer Banking vertical and BrandStack algorithms indicate numerous insights that can inform marketing strategy across multiple channels to maintain a strong brand presence compared to competitors.
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Darby, Lansdowne, Milford, Wynnewood, Washington Crossing, Horsham, Schnecksville, Yardley, Jenkintown, Churchville, Tobyhanna, Stockton, Glenolden, Upper Providence Township, Breinigsville, Allentown, Levittown, Dupont, Folsom, Lafayette Hill, Matamoras, Sharon Hill, Woodbourne, Feasterville-Trevose, Devault, Alburtis, Berwyn, Chesterbrook and Gladwyne are the most competitive markets for Wells Fargo, Bank of America and Chase in Pennsylvania
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West Point, Madison, Bridgeport, Hastings, Grand Island, Offutt Air Force Base, Norfolk, Bellevue, Gretna, Chalco, South Sioux City, Plattsmouth, Columbus, Lincoln, Omaha, Papillion, Bennington, Lexington, La Vista, Boys Town and Holdrege are the most competitive markets for Wells Fargo, Bank of America and Chase in Nebraska
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For Wells Fargo, Bank of America and Chase, the most competitive markets in Nevada are - Pahrump, Gardnerville Ranchos, Carson City, Dayton, Yerington, Kingsbury, Sunrise Manor, Bullhead City, Sparks, Reno, Whitney, Cold Springs, Johnson Lane, Incline Village, North Las Vegas, Laughlin, Goldfield, Henderson, Las Vegas, Summerlin South, Mount Charleston, Paradise, Spring Valley, Enterprise, Indian Hills and Gardnerville.
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For Wells Fargo, Bank of America and Chase, the most competitive markets in New Hampshire are - Londonderry, Plaistow, Manchester, Hudson, Nashua, Lebanon, Merrimack, Concord, Portsmouth, Hillsboro, Candia, Bartlett, Newington, Gilford, Durham, Hampton, Laconia, Epping, Exeter, Newmarket, Hollis, Lincoln, Rye, Claremont, Berlin, Seabrook and Meredith.
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Top Market Areas (TMAs) Entire List
Top Market Areas (TMAs) are areas that are seeing relatively high brand interest for a brand and show potential for running targeted marketing campaigns to maintain a strong brand presence.
In this case, BrandStack algorithms indicate Bank of America has 306 areas for Q2 2023 that can benefit from running targeted marketing campaigns to maintain a strong brand presence over competitors.
In this case, BrandStack algorithms indicate Bank of America has 306 areas for Q2 2023 that can benefit from running targeted marketing campaigns to maintain a strong brand presence over competitors.
| Region | Markets |
|---|---|
| United States | Anchorage, Dentsville, Lodi, McDonough, Stockton, Union City, Arden-Arcade, Compton, East Cobb, Pompano Beach, Hollywood, West Covina |
| Alabama | Selma, Ozark, Hueytown, Smiths Station, Roanoke, Pinson, Hope Hull |
| Alaska | Kalifornsky, Kodiak, North Pole, Nikiski, Sitka, Fairbanks, Anchorage, Juneau, Ketchikan, Ester, Homer, Farm Loop, Wasilla, Fishhook |
| Arizona | Saint Michaels, Chinle, Fort Defiance, Carefree, Mohave Valley, Kachina Village, Catalina, Douglas, Tubac, Congress |
| Arkansas | Conway, Cave City, Forrest City, Ozark, Malvern |
| California | Brentwood, Richmond, Hayward, Cathedral City, Palm Springs |
| Colorado | Eagle, Montrose, Ponderosa Park, Durango, Gypsum, Gunnison, North Washington, Northglenn, Edwards, Kersey |
| Connecticut | Winchester, Waterbury, Wallingford, Prospect, North Haven, East Haven, Naugatuck, Oxford, Bloomfield, Seymour, Norwalk, Guilford, Madison, West Haven, Old Lyme, East Windsor, Tolland, Stamford, Old Saybrook, Windsor Locks, New Fairfield, New Hartford, Somers, Brooklyn, Litchfield |
| Delaware | Camden, Smyrna, Bethany Beach, Laurel, Newport, Saint Georges, Woodside East, Milton, Dover, Georgetown, Bear, Brookside, Greenville, Kent Acres, Ellendale, Pike Creek, Elsinboro, Wilmington, Odessa, Cheswold, Millsboro, Lewes, Milford, Glasgow, Newark, Hockessin |
| Florida | South Daytona, Lake Park, South Bradenton, Belleview, Dania Beach, Port Charlotte, Sebastian, Bayonet Point, Ellenton, Sunrise, West Little River, Deerfield Beach, Hollywood, Lighthouse Point, North Lauderdale, Hamptons at Boca Raton, Miami Springs, North Miami Beach |
| Georgia | Augusta, Stone Mountain, Porterdale, Loganville, Brooklet, Hampton, Covington, Guyton, Clarkston, Skidaway Island, Garden City, Conyers, Fayetteville, Winder, Riverdale, East Point, Irondale, Candler-McAfee, Ellenwood, Douglasville, Stockbridge, Lawrenceville, Union City, Austell, Grayson, Panthersville, Waleska, Dock Junction, Morrow, Doraville |
| Hawaii | Princeville, Holualoa, Kahaluu-Keauhou, Koloa, Wailea-Makena, Makakilo, Waimalu, Kihei, Ewa Beach, Nu0101nu0101kuli, Kaanapali, Ahuimanu, Village Park, Mililani, Honolulu, Napili-Honokowai, Ewa Villages, Waipio Acres, Schofield Barracks, Hilo, Hawaiian Paradise Park, Kalaoa |
| Idaho | Sun Valley, Sandpoint, Fort Hall, Rigby, Idaho Falls, Nampa, Ketchum, Meridian, Hayden, Rathdrum, Hailey |
| Illinois | East Moline, Macomb, Murphysboro, Rosemont, Rochelle, Antioch, La Grange Park, Channahon, Wood Dale, Libertyville, Roselle, Chicago Ridge, Mundelein, South Holland, Elk Grove Village, Oak Brook, Frankfort, Oakbrook Terrace, Barrington Hills, Princeton, Lakemoor |
| Indiana | Fremont, Madison, Schererville, Speedway, Batesville, Angola |
| Iowa | Mason City, Johnston, Urbandale, Grimes, West Des Moines |
| Kansas | Newton, Wichita, Dearing, Baldwin City, Maize, Louisburg, Coffeyville |
| Kentucky | Winchester, Oak Grove, Pioneer Village, La Grange, Nicholasville, Prospect, Wilmore, Anchorage, Fort Knox |
| Louisiana | Youngsville, Sulphur, River Ridge, Plaquemine, Marksville, Morgan City, Estelle |
| Maine | South Portland, Portland, Kennebunk, Saco, Casco, Orono, Cape Elizabeth, Topsham, Biddeford, Windham, Camden, Auburn, Westbrook, Waterville |
| Maryland | Lochearn, Colmar Manor, Middle River, Ferndale, Glen Arm, Oxon Hill-Glassmanor, Largo, Finksburg, Halethorpe, Catonsville, Laurel, Montgomery Village, Lutherville-Timonium, New Carrollton, Owings Mills, Shady Side, Temple Hills, Pikesville, Darnestown, Pleasant Hills |
| Massachusetts | Wilbraham, Salisbury, Wayland, Dennis, Randolph, Burlington, Canton, Nantucket, Harwich, Abington, Marblehead, Southbridge, East Bridgewater, Granby, Nahant, Revere |
| Michigan | Marquette, Bangor Charter Township, Big Rapids, Berlin Charter Township, Clawson, Macomb, Woodhaven, Allen Park, Farmington, Orchard Lake Village, Monitor charter Township, Ypsilanti, Ferndale, Harper Woods, Coldwater |
| Minnesota | Fridley, Brooklyn Center, Coon Rapids, Champlin, Jordan, Blaine, Corcoran, Brooklyn Park, Ramsey, Maple Grove, Richfield, Crystal, Owatonna, Rogers, Mounds View |
| Mississippi | Hughes, Richland, Petal, Southaven, Richton, Olive Branch, Horn Lake, Holly Springs, Byhalia |
| Missouri | Festus, Sunset Hills, Eureka, Spanish Lake, Grandview, Clayton, Brentwood, Creve Coeur, Woodson Terrace, Berkeley, Nevada, Pacific, Carthage, Normandy |
| Montana | Evergreen, Clancy, Kalispell, Great Falls, Lockwood, Billings, Bozeman, Helena Valley Northeast, Missoula, Big Sky, Whitefish |
| Nebraska | Grand Island, Norfolk, Bellevue, Chalco, Columbus, Lincoln, Omaha, Bennington, La Vista |
| Nevada | Zephyr Cove-Round Hill Village, Lemmon Valley-Golden Valley, Pahrump, Gardnerville Ranchos, Yerington, Sunrise Manor, Sparks, Reno, Cold Springs, Johnson Lane, North Las Vegas, Goldfield, Henderson, Las Vegas, Summerlin South, Mount Charleston, Paradise, Spring Valley, Enterprise, Indian Hills, Gardnerville |
| New Hampshire | Milford, Hanover, Salem, Londonderry, Plaistow, Manchester, Nashua, Merrimack, Concord, Hillsboro, Candia, Bartlett, Newington, Gilford, Durham, Hampton, Laconia, Epping, Exeter, Newmarket, Hollis |
| New Jersey | Berlin, Waterford, Carteret, Monroe Township, Pittsgrove Township, Edgewater Park, Galloway, Irvington, Cranbury Township, Atlantic City, East Orange, Linden, Elizabeth, Newark, Union, Roselle Park, Middletown, Hazlet, Rahway, Cranford, Lincoln Park, Beachwood, South Plainfield, Highland Park, Lodi |
| New Mexico | Deming, Roswell, San Rafael, Tse Bonito, Shiprock, Ruidoso, Gallup, Kirtland, Farmington, Las Vegas |
| New York | Bedford, Highland, Peekskill, Hopewell Junction, Ossining, Carmel, North Merrick, Sleepy Hollow, Port Jefferson Station, Scarsdale, Hawthorne, Wappingers Falls, Montebello, White Plains, Airmont, Tarrytown, Armonk, Thornwood, Harrison |
| North Carolina | Cashiers, Ogden, Enochville, Kannapolis, Trinity, Hickory, Salisbury, Monroe, Randleman, Belmont, Pleasant Garden, Kill Devil Hills, Gastonia, Concord, Midland, Matthews, Mount Holly, Charlotte, Jamestown, Pineville, Gamewell, Mint Hill, Harrisburg, Columbus |
| North Dakota | West Fargo, Bismarck, Grand Forks, Watford City, Williston |
| Ohio | Oregon, Pepper Pike, Rocky River, Mayfield Heights, Montrose-Ghent, Sharonville, Solon, Maple Heights, Salem, Willowick, Warrensville Heights, Macedonia, Pigeon Creek, Harrison, Eaton, South Russell |
| Oklahoma | Bethany, Glenpool, Pryor, Ponca City, Yukon, Broken Arrow, Oklahoma City, Jenks, Sapulpa, Mustang, Cushing, Wagoner, Guthrie, Coweta |
| Oregon | Four Corners, Prineville, Sheridan, Cannon Beach, Gladstone, Deschutes River Woods, Canby, Clackamas, Tualatin, Bandon, Brooks, Silverton |
| Pennsylvania | Kulpsville, Yeadon, Brookhaven, Chester, Bristol, Sanatoga, Darby, Jenkintown, Churchville, Stockton, Glenolden, Allentown, Levittown, Dupont, Folsom, Lafayette Hill, Sharon Hill, Woodbourne, Feasterville-Trevose, Devault, Alburtis, Berwyn, Chesterbrook, Gladwyne |
| Rhode Island | Tiverton, Narragansett, Richmond, Smithfield, North Providence, Cranston, Woonsocket, Providence, Cumberland, East Providence, Pawtucket, North Smithfield, South Kingstown, Middletown, Johnston, Jamestown, Warren, Lincoln, Bristol, Central Falls, West Greenwich, Scituate |
| South Carolina | Dillon, Rock Hill, Timmonsville, Trenton, Saint Matthews, Northlake, Newberry, Hollywood, Pine Ridge, Gray Court, North Augusta, Parker, Centerville, Seven Oaks, New Ellenton, Cowpens, Hanahan, Blacksburg, Slater-Marietta, India Hook |
| South Dakota | Rapid City, Sioux Falls, Aberdeen |
| Tennessee | Loudon, Wildwood Lake, Memphis, Lewisburg, Bartlett, Gallatin, Collierville, Springfield, Franklin, Bethpage, Monterey |
| Texas | Aransas Pass, Seabrook, Pattison, Kennedale, Hurst, Tomball, Richmond |
| Utah | Vineyard, Snyderville, West Point, Peoa, Hill Air Force Base |
| Vermont | Middlebury, Northfield, Saint Albans Town, Manchester, Winooski, Shelburne, Woodford, Essex, Hartford, Rutland |
| Virginia | Rustburg, Linden, McGaheysville, Glen Allen, Timberlake, Orange, Chesterfield, Bellwood, Hopewell, Forest, Sandston, Portsmouth, Louisa, Chester, Yorkshire, Tuckahoe, Massanutten, Montrose, Petersburg, Matoaca, Dumbarton, Short Pump, Chamberlayne, Laurel |
| Washington | Colbert, Union Gap, Summit, Jordan Road-Canyon Creek, Lake Shore, Alderwood Manor, Frederickson, Tukwila, Kent, Camano Island, North Marysville, Bainbridge Island, Riverbend, Langley, Midland, Lake Marcel-Stillwater, Orchards, Liberty Lake, Leavenworth |
| West Virginia | Falling Waters, Martinsburg, Weirton, Bunker Hill, Millville, Berryville, Charles Town, Inwood, Nitro, Ranson, Fairmont, Princeton, Morgantown, Clarksburg, Marietta |
| Wisconsin | Superior, Onalaska, Howards Grove, Hudson, Howard, Baraboo, Glendale, Lake Delton, Greendale |
| Wyoming | Rock Springs, Gillette, Jackson, Ranchettes, Laramie, Sheridan |
Please contact your MI Tool Client Solutions Manager (CSM) to download the entire list Top Market Areas (TMA) list. If you are not sure who Bank of America's CSM is, reach out to us and we will connect you with them.
Opportunity Market Areas (OMAs) Entire List
Opportunity Market Areas (OMAs) are areas that are seeing relatively low brand interest for a brand when benchmarked against competitors and show potential for increasing brand interest through targeted brand and marketing initiatives.
BrandStack algorithms indicate Bank of America has 306 areas for Q2 2023.
BrandStack algorithms indicate Bank of America has 306 areas for Q2 2023.
| Region | Markets |
|---|---|
| United States | Blaine, Roswell, Brooklyn Park, Lakeville, Columbus, San Angelo |
| Alabama | Brighton, Woodstock, Alexandria, Dora, Weaver, Citronelle, Center Point, Valley Grande, Attalla, Tarrant, Dauphin Island, Shorter, Abbeville, Silverhill, Elba, Valley, Florala, Cottonwood, Taylor, Mountainboro, Kellyton, Grayson Valley, Fairfield, Alexander City, Forestdale, Alabaster, Daleville, Andalusia, Choccolocco |
| Alaska | Dillingham, Kotzebue, Bear Creek, Fritz Creek, Seward, Valdez, Ridgeway, Delta Junction, Butte, Pleasant Valley, Palmer, Knik-Fairview, Soldotna, Bethel, Meadow Lakes, Point MacKenzie, College |
| Arizona | Wellton, Leupp, Lukachukai, Red Mesa, Many Farms, Kayenta, Keams Canyon, Superior, Ganado, Pinon, Houck, Amado, Parker, Benson, Globe, Winslow, Eloy, Rio Rico, Clarkdale, Holbrook, Sun Valley |
| Arkansas | Gentry, Hope, Genoa, Springtown, Bryant, Garland City, Mayflower, Sheridan |
| California | Lodi, San Rafael, Novato, Covina |
| Colorado | Penrose, Pagosa Springs, Florence, Fruitvale, Gunbarrel, Orchard Mesa, Paonia, Federal Heights, La Salle, Delta, Ridgway, Walsenburg, Divide, Derby, Sterling, Gleneagle, Clifton, Lincoln Park, Rifle, Carbondale, Evans, Commerce City, Fort Lupton, Downieville-Lawson-Dumont, Granby, Gold Hill, Platteville |
| Connecticut | Redding, Meriden, Wolcott, Ansonia, Cheshire, Northford, Southington, Southbury, Watertown, Branford, Bethel, Brookfield, Danbury, Hamden, Middlebury, New Canaan, Monroe, Orange, Greenwich, East Granby, Bethany, Harwinton |
| Delaware | Frederica, Greenwood, Riverview, Millville, Rising Sun-Lebanon, Bridgeville, Harrington, Wilmington Manor, New Castle, Blades, Edgemoor, Claymont, Delaware City, Ocean View, North Star, Dagsboro, Frankford |
| Florida | Vero Beach South, Holly Hill, New Smyrna Beach, Hudson, Ocala, Port Canaveral, Palm Coast, Hallandale Beach, Ormond Beach, Lantana, Fort Pierce, Palmetto, Miami Gardens, Stuart, Lake Worth, Greenacres, Riviera Beach, Vero Beach, Apopka, Punta Gorda, Golden Glades, Kendale Lakes, Boynton Beach |
| Georgia | Talmo, Resaca, Lincolnton, Tennille, Pine Mountain, East Newnan, Manchester, Montgomery, Portal, Sandersville, Hephzibah, Douglas, Georgetown, Columbus, Monroe, Jefferson, Port Wentworth, Oxford |
| Hawaii | Marine Corps Base Hawaii, Kailua-Kona, Puako, Makawao, Wailuku, Lihue, Kahului, Wahiawa, Joint Base Pearl Harbor-Hickam, Waikapu, Halawa, Kapaa, Leilani Estates |
| Idaho | Kellogg, Weiser, Gooding, Montpelier, Payette, Ponderay, Priest River, Bonners Ferry, Wilder, Parma, Burley, Kimberly, Buhl, Harrison, Nyssa, Emmett, Garden City, Jerome, Athol |
| Illinois | Monmouth, Canton, Morrison, Galesburg, Rock Island, Bedford Park, Brookfield, Crystal Lake, Blue Island, Morris, Round Lake Beach, Marseilles, Silvis |
| Indiana | Rushville, Notre Dame, Cedar Lake, New Haven, Munster, Pittsboro, Connersville, New Carlisle, Lawrenceburg, Rochester, Porter, Dunlap, Monticello, Tri-Lakes, Whiteland, Bargersville, Avilla, Albion, Hebron, Lakes of the Four Seasons, Nappanee |
| Iowa | Colfax, Atlantic, Emmetsburg, Carter Lake, Eagle Grove, Granger, Knoxville, Marshalltown, Pleasant Hill, Jefferson |
| Kansas | McPherson, Roeland Park, Merriam, Kansas City, Shawnee, Winfield, Overland Park, Leawood, Colby, Valley Center |
| Kentucky | Campbellsville, Fort Wright, Prestonsburg, Cold Spring, Fort Thomas, Ashland, Saint Matthews, Central City, Crescent Springs, Masonville, Hebron, Oakbrook, Simpsonville, Paris, Irvine |
| Louisiana | Cade, Kinder, Chackbay, Brownsville-Bawcomville, Monticello, Folsom, Geismar, Winnfield, Church Point, Swartz, Rocky Branch, Destrehan, Carencro, Larose, DeQuincy |
| Maine | Hampden, Bradley, Winthrop, Oxford, Sanford, Kittery, Lewiston, Gray, Brewer, Gorham, Bangor, Augusta, Gardiner, Caribou |
| Maryland | Cecilton, Forest Hill, Woodlawn, Walker Mill, Rosedale, Joint Base Andrews, Greater Landover, Dundalk, Brooklyn Park, Randallstown, Camp Springs, Forestville, Milford Mill, Rossville, Perry Hall, Reisterstown, Kensington, Mitchellville, Glenwood, Sykesville, Brandywine, Chevy Chase |
| Massachusetts | Clinton, Kingston, Eastham, Auburn, Boylston, Seekonk, Methuen, Belchertown, Littleton, Middleborough, Freetown, Amesbury, Upton, Northbridge, Norton, Mattapoisett, Dalton, Hardwick, Harvard |
| Michigan | Richland, Gladstone, Escanaba, Alpena, Fair Plain, Plymouth, York charter Township, Fort Gratiot Township, Mount Morris Township, Clio, Oscoda Township, Fruitport Charter Township, Emmett charter Township, Caro, Charlevoix, Williams charter Township |
| Minnesota | Gilbert, Crosby, Spring Lake Park, Arnold, Bayport, Cokato, Robbinsdale, Buffalo, Stacy, Rice, Center City, Two Harbors, Hanover, Silver Creek, Lake Crystal, Rockford, Dassel, Carver, Clearwater, Centerville, Hibbing, Austin, Waite Park, Little Canada, Columbus, Shakopee, Dayton, Delano |
| Mississippi | Saint Martin, Gulf Park Estates, Columbus Air Force Base, Columbia, Pascagoula, Pass Christian, Gulf Hills, Vancleave, Gulfport, Byram, Ridgeland, Jackson |
| Missouri | Fulton, Seneca, Boonville, Whiteman Air Force Base, Saint Joseph, Fort Leonard Wood, Sikeston, Olivette, Village of Four Seasons, Huntsville, Marshfield, Savannah |
| Montana | Lewistown, Parker School, Libby, Bonner-West Riverside, Montana City, Helena Valley West Central, Columbia Falls, Kings Point, Helena Valley Southeast, Shelby, Orchard Homes, Butte, Anaconda, Laurel, Belgrade, Four Corners |
| Nebraska | Walthill, Minden, Beatrice, Ashland, Valentine, West Point, Madison, Bridgeport, Hastings, Offutt Air Force Base, Gretna, South Sioux City, Plattsmouth, Papillion, Lexington, Boys Town, Holdrege |
| Nevada | Smith Valley, Beatty, Battle Mountain, Fallon, Fernley, Elko, Mesquite, Carson City, Dayton, Kingsbury, Bullhead City, Whitney, Incline Village, Laughlin |
| New Hampshire | Brookline, Keene, Goffstown, North Hampton, Derry, Rochester, Dover, Bedford, Hudson, Lebanon, Portsmouth, Lincoln, Rye, Claremont, Berlin, Seabrook, Meredith |
| New Jersey | Buena Vista Township, Cinnaminson, Hainesport, Oceanport, Barrington, Kenilworth, Maple Shade Township, Willingboro, Pitman, Mendham, West Deptford, Bellmawr, Ocean Township, Hackettstown, Berkeley Township, Barnegat Township, Hillside, Lacey Township, Toms River, Manchester Township, Park Ridge, West Milford, Dumont |
| New Mexico | Los Chavez, Raton, Eunice, Peralta, McIntosh, Navajo, Belen, Moriarty, Los Trujillos-Gabaldon, Carlsbad North, Santa Rosa, Bloomfield, Villanueva, Dexter, Monument, Hobbs |
| New York | Lake Carmel, Dobbs Ferry, Hyde Park, Millwood, Rye Brook, Valhalla, Greenville, Pleasantville, Yorktown Heights, Port Chester, Mohegan Lake, Nanuet, Monticello, Nelsonville, New City, Pelham Manor, South Valley Stream, Crompond, Heritage Hills, West Haverstraw, North Salem |
| North Carolina | River Road, Hudson, Grandfather, Williamston, Liberty, Marshall, Elkin, Laurel Park, Roxboro, Davidson, Gorman, Landis, Weaverville, Morganton, Forest City, Dobson, Brevard, Bessemer City, Kitty Hawk |
| North Dakota | Gwinner, Mandan, Valley City, Minot Air Force Base, Tioga, Grafton, Horace, Dickinson, Wahpeton, Fargo, Devils Lake, Jamestown |
| Ohio | Mogadore, Bay Village, Twinsburg, Brooklyn, Poland, Owensville, Cortland, Blue Ash, Ontario, Lordstown, Blanchester, Cambridge, Geneva |
| Oklahoma | Ardmore, Thackerville, Medicine Park, Bartlesville, Choctaw, Pauls Valley, Piedmont, Woodward, Skiatook |
| Oregon | Tangent, Canyonville, Cascade Locks, Culver, Falls City, Damascus, Eagle Point, The Dalles, Medford, Tillamook, Dallas, Lakeside, Coburg, Winston, Woodburn, Terrebonne, Sunnyside, Millersburg, Marion, Baker City |
| Pennsylvania | Mount Wolf, Bressler-Enhaut-Oberlin, Plumsteadville, Sinking Spring, Wyomissing, Brodheadsville, Wind Gap, Lansdowne, Milford, Wynnewood, Washington Crossing, Horsham, Schnecksville, Yardley, Tobyhanna, Upper Providence Township, Breinigsville, Matamoras |
| Rhode Island | New Shoreham, Coventry, Portsmouth, North Kingstown, Westerly, Warwick, Barrington, Newport, East Greenwich, Charlestown, Hopkinton, Foster |
| South Carolina | Inman Mills, Johnsonville, Winnsboro, Lake City, Mullins, Latta, Cherryvale, Edgefield, Waterloo, Wedgewood, Bamberg, Bonneau, Cheraw, Ware Shoals, Darlington, Quinby, Florence, Marion, Bennettsville |
| South Dakota | Pierre, Hartford, Belle Fourche, Elk Point, Tea, Dell Rapids, Fort Thompson, Ellsworth Air Force Base, Rapid Valley, Lead, Madison, Huron, Mitchell, Spearfish, Colonial Pine Hills, Sturgis, Watertown, North Sioux City, Deadwood, Yankton |
| Tennessee | Bolivar, Forest Hills, Lakesite, Pleasant View, South Cleveland, Lakeland, Bristol, Germantown, Pigeon Forge, Brentwood |
| Texas | Alice, Kingsland, Hillsboro, Rockport, Cleburne, Combes |
| Utah | Parowan, Fruit Heights, Benson, Helper, Moroni, Elwood, Perry, Beaver, Tremonton, East Millcreek, Heber City, Midway, Mount Pleasant, Ivins, West Bountiful, Millville, Enoch, Apple Valley |
| Vermont | Barre, Montpelier, Stowe, Burlington, Colchester, South Burlington, Weathersfield, Town of Rockingham, Saint Albans City, Charlotte, Saint Johnsbury |
| Virginia | Richlands, Cloverdale, Aylett, Oilville, Disputanta, Millwood, Rockville, Clintwood, Halifax, Galax, Altavista, Nellysford, Paeonian Springs, Montvale, Woodberry Forest, Highland Springs, Clarksville, Hollins, Grundy, Appomattox |
| Washington | Hoodsport, Marysville, Startup, Waldron, John Sam Lake, Pacific, Freeland, Burlington, Port Orchard, Mossyrock, Copalis Beach, Ellensburg, Walnut Grove, Parkland, Washougal, Felida, Omak, Lakewood, University Place, Shaw Island |
| West Virginia | Summersville, Moundsville, Weston, Hurricane, Brookhaven, Bluefield, Bridgeport, Parkersburg, Sissonville, Barboursville, Teays Valley, Huntington, Charleston, Beckley, Wheeling, Saint Albans, Davis, Dunbar, Hico, Ona, Valley Grove |
| Wisconsin | Houlton, Suamico, Marine on Saint Croix, Kaukauna, North Hudson, Lyndon Station, West Baraboo, Prescott, Altoona, Cross Plains, Sheboygan Falls, Waupun, Green Bay, Dodgeville, Oneida, Allouez, Bangor |
| Wyoming | Glenrock, Star Valley Ranch, Green River, Pinedale, Worland, Fox Farm-College, Warren Air Force Base, South Park, Fort Bridger, Evansville, Johnstown, Evanston, Teton Village, Lyman, Antelope Valley-Crestview, Powell, Cody, Cheyenne |
Please contact your MI Tool Client Solutions Manager (CSM) to download the entire list Opportunity Market Areas (OMA) list. If you are not sure who Bank of America's CSM is, reach out to us and we will connect you with them.
Competitive Market Areas (CMAs) Entire List
Competitive Market Areas (OMAs) are geo regions that are seeing relatively high brand interest for a brand and show potential for running targeted marketing campaigns to maintain a strong presence.
In this case, our algorithms indicate Wells Fargo, Bank of America and Chase have 282 areas for Q2 2023 regions that are very competitive and show high brand affinity through marketing campaigns across Search, Social, Email, Display, CTV and more channels.
In this case, our algorithms indicate Wells Fargo, Bank of America and Chase have 282 areas for Q2 2023 regions that are very competitive and show high brand affinity through marketing campaigns across Search, Social, Email, Display, CTV and more channels.
| Region | Markets |
|---|---|
| United States | Columbus, San Angelo, Anchorage, Tuckahoe, Dentsville, Lodi, McDonough, Stockton, Union City, Arden-Arcade, Compton, East Cobb, Pompano Beach, Hollywood |
| Alabama | Dauphin Island, Shorter, Abbeville, Silverhill, Elba, Valley, Florala, Cottonwood, Taylor, Mountainboro, Kellyton, Grayson Valley, Fairfield, Selma, Alexander City, Forestdale, Ozark, Alabaster, Daleville, Andalusia, Hueytown, Smiths Station, Roanoke, Pinson, Choccolocco, Hope Hull |
| Alaska | Delta Junction, Butte, Pleasant Valley, Palmer, Knik-Fairview, Soldotna, Bethel, Kalifornsky, Kodiak, North Pole, Meadow Lakes, Nikiski, Sitka, Fairbanks, Point MacKenzie, Anchorage, Juneau, Ketchikan, College, Ester, Homer, Farm Loop, Wasilla |
| Arizona | Superior, Ganado, Pinon, Houck, Amado, Parker, Benson, Globe, Saint Michaels, Winslow, Chinle, Fort Defiance, Carefree, Eloy, Mohave Valley, Rio Rico, Clarkdale, Holbrook, Kachina Village, Sun Valley, Catalina, Douglas, Tubac |
| Colorado | Ridgway, Walsenburg, Divide, Derby, Sterling, Gleneagle, Clifton, Eagle, Montrose, Lincoln Park, Rifle, Ponderosa Park, Durango, Carbondale, Gypsum, Evans, Gunnison, Commerce City, Fort Lupton, North Washington, Northglenn, Edwards, Downieville-Lawson-Dumont, Granby, Kersey, Gold Hill |
| Connecticut | East Haven, Bethel, Brookfield, Naugatuck, Danbury, Hamden, Middlebury, Oxford, Bloomfield, Seymour, Norwalk, Guilford, Madison, West Haven, Old Lyme, East Windsor, New Canaan, Tolland, Monroe, Orange, Stamford, Greenwich, Old Saybrook, East Granby, Bethany, Windsor Locks, New Fairfield, New Hartford, Somers, Brooklyn, Litchfield |
| Delaware | Bethany Beach, Laurel, Newport, Claymont, Saint Georges, Woodside East, Delaware City, Milton, Dover, Georgetown, Ocean View, Bear, Brookside, Greenville, Kent Acres, Ellendale, Pike Creek, Elsinboro, Wilmington, Odessa, North Star, Dagsboro, Cheswold, Millsboro, Lewes, Milford, Glasgow, Frankford, Newark |
| Florida | Ormond Beach, Dania Beach, Lantana, Port Charlotte, Sebastian, Fort Pierce, Bayonet Point, Palmetto, Miami Gardens, Stuart, Lake Worth, Greenacres, Riviera Beach, Ellenton, Vero Beach, Apopka, Sunrise, West Little River, Punta Gorda, Golden Glades, Deerfield Beach, Kendale Lakes, Hollywood, Lighthouse Point, North Lauderdale, Hamptons at Boca Raton, Boynton Beach, Miami Springs |
| Georgia | Stone Mountain, Jefferson, Porterdale, Port Wentworth, Loganville, Brooklet, Oxford, Hampton, Covington, Guyton, Clarkston, Skidaway Island, Garden City, Conyers, Fayetteville, Winder, Riverdale, East Point, Irondale, Candler-McAfee, Ellenwood, Douglasville, Stockbridge, Lawrenceville, Union City, Austell, Grayson, Panthersville, Waleska, Dock Junction, Morrow, Doraville |
| Hawaii | Koloa, Wailea-Makena, Makakilo, Waimalu, Kihei, Ewa Beach, Kahului, Nu0101nu0101kuli, Kaanapali, Ahuimanu, Village Park, Mililani, Honolulu, Napili-Honokowai, Ewa Villages, Waipio Acres, Wahiawa, Schofield Barracks, Hilo, Hawaiian Paradise Park, Kalaoa, Joint Base Pearl Harbor-Hickam, Waikapu, Halawa, Kapaa |
| Idaho | Bonners Ferry, Wilder, Parma, Burley, Kimberly, Buhl, Harrison, Nyssa, Emmett, Sun Valley, Garden City, Sandpoint, Fort Hall, Rigby, Jerome, Idaho Falls, Nampa, Ketchum, Meridian, Athol, Hayden, Rathdrum, Hailey |
| Illinois | Rochelle, Bedford Park, Antioch, Brookfield, La Grange Park, Channahon, Crystal Lake, Wood Dale, Libertyville, Roselle, Chicago Ridge, Mundelein, South Holland, Elk Grove Village, Oak Brook, Blue Island, Morris, Frankfort, Oakbrook Terrace, Barrington Hills, Round Lake Beach, Princeton, Lakemoor, Marseilles, Silvis |
| Indiana | New Haven, Munster, Schererville, Speedway, Batesville, Angola, Pittsboro, Connersville, New Carlisle, Lawrenceburg, Rochester, Porter, Dunlap, Monticello, Tri-Lakes, Whiteland, Bargersville, Avilla, Albion, Hebron, Lakes of the Four Seasons |
| Kansas | Merriam, Kansas City, Shawnee, Winfield, Wichita, Overland Park, Leawood, Dearing, Baldwin City, Maize, Louisburg, Coffeyville, Colby |
| Kentucky | Pioneer Village, La Grange, Ashland, Nicholasville, Prospect, Wilmore, Anchorage, Saint Matthews, Fort Knox, Central City, Crescent Springs, Masonville, Hebron, Oakbrook, Simpsonville, Paris, Irvine |
| Louisiana | Morgan City, Estelle, Kinder, Chackbay, Brownsville-Bawcomville, Monticello, Folsom, Geismar, Winnfield, Church Point, Swartz, Rocky Branch, Destrehan, Carencro, Larose, DeQuincy |
| Maine | South Portland, Portland, Lewiston, Kennebunk, Gray, Saco, Casco, Orono, Cape Elizabeth, Topsham, Biddeford, Windham, Camden, Auburn, Westbrook, Waterville, Brewer, Gorham, Bangor, Augusta, Gardiner, Caribou |
| Maryland | Camp Springs, Forestville, Milford Mill, Ferndale, Rossville, Glen Arm, Perry Hall, Oxon Hill-Glassmanor, Reisterstown, Kensington, Largo, Mitchellville, Finksburg, Halethorpe, Catonsville, Glenwood, Laurel, Montgomery Village, Sykesville, Brandywine, Lutherville-Timonium, New Carrollton, Owings Mills, Shady Side, Temple Hills, Pikesville, Darnestown, Chevy Chase, Pleasant Hills |
| Massachusetts | Belchertown, Littleton, Wayland, Middleborough, Dennis, Randolph, Freetown, Amesbury, Burlington, Upton, Northbridge, Canton, Nantucket, Norton, Harwich, Abington, Marblehead, Southbridge, East Bridgewater, Granby, Nahant, Revere, Mattapoisett, Dalton, Hardwick |
| Michigan | Berlin Charter Township, Clawson, Fair Plain, Macomb, Plymouth, Woodhaven, York charter Township, Allen Park, Farmington, Orchard Lake Village, Monitor charter Township, Ypsilanti, Ferndale, Harper Woods, Coldwater, Fort Gratiot Township, Mount Morris Township, Clio, Oscoda Township, Fruitport Charter Township, Emmett charter Township, Caro, Charlevoix |
| Minnesota | Silver Creek, Lake Crystal, Rockford, Dassel, Carver, Clearwater, Centerville, Hibbing, Fridley, Austin, Brooklyn Center, Coon Rapids, Waite Park, Champlin, Jordan, Blaine, Corcoran, Brooklyn Park, Ramsey, Maple Grove, Richfield, Crystal, Little Canada, Columbus, Owatonna, Rogers, Shakopee, Dayton, Delano |
| Mississippi | Richland, Pascagoula, Pass Christian, Petal, Gulf Hills, Vancleave, Gulfport, Byram, Ridgeland, Southaven, Jackson, Richton, Olive Branch, Horn Lake, Holly Springs |
| Missouri | Saint Joseph, Fort Leonard Wood, Sikeston, Olivette, Sunset Hills, Eureka, Spanish Lake, Grandview, Village of Four Seasons, Clayton, Brentwood, Creve Coeur, Woodson Terrace, Berkeley, Nevada, Pacific, Carthage, Normandy, Huntsville, Marshfield, Savannah |
| Montana | Helena Valley West Central, Columbia Falls, Kings Point, Helena Valley Southeast, Shelby, Orchard Homes, Butte, Evergreen, Anaconda, Clancy, Laurel, Kalispell, Great Falls, Lockwood, Billings, Bozeman, Helena Valley Northeast, Belgrade, Missoula, Big Sky, Four Corners |
| Nebraska | West Point, Madison, Bridgeport, Hastings, Grand Island, Offutt Air Force Base, Norfolk, Bellevue, Gretna, Chalco, South Sioux City, Plattsmouth, Columbus, Lincoln, Omaha, Papillion, Bennington, Lexington, La Vista, Boys Town, Holdrege |
| Nevada | Pahrump, Gardnerville Ranchos, Carson City, Dayton, Yerington, Kingsbury, Sunrise Manor, Bullhead City, Sparks, Reno, Whitney, Cold Springs, Johnson Lane, Incline Village, North Las Vegas, Laughlin, Goldfield, Henderson, Las Vegas, Summerlin South, Mount Charleston, Paradise, Spring Valley, Enterprise, Indian Hills, Gardnerville |
| New Hampshire | Londonderry, Plaistow, Manchester, Hudson, Nashua, Lebanon, Merrimack, Concord, Portsmouth, Hillsboro, Candia, Bartlett, Newington, Gilford, Durham, Hampton, Laconia, Epping, Exeter, Newmarket, Hollis, Lincoln, Rye, Claremont, Berlin, Seabrook, Meredith |
| New Jersey | Hackettstown, Monroe Township, Berkeley Township, Pittsgrove Township, Barnegat Township, Hillside, Lacey Township, Edgewater Park, Toms River, Manchester Township, Galloway, Irvington, Cranbury Township, Atlantic City, East Orange, Linden, Elizabeth, Newark, Union, Roselle Park, Middletown, Hazlet, Rahway, Park Ridge, Cranford, West Milford, Lincoln Park, Beachwood, South Plainfield, Highland Park, Dumont, Lodi |
| New Mexico | Navajo, Belen, Moriarty, Los Trujillos-Gabaldon, Carlsbad North, Santa Rosa, Bloomfield, Villanueva, Dexter, Deming, Roswell, Monument, San Rafael, Hobbs, Tse Bonito, Shiprock, Ruidoso, Gallup, Kirtland, Farmington, Las Vegas |
| New York | North Merrick, Sleepy Hollow, Greenville, Pleasantville, Port Jefferson Station, Scarsdale, Yorktown Heights, Port Chester, Hawthorne, Mohegan Lake, Nanuet, Wappingers Falls, Montebello, White Plains, Airmont, Tarrytown, Monticello, Nelsonville, Armonk, Thornwood, Harrison, New City, Pelham Manor, South Valley Stream, Crompond, Heritage Hills, West Haverstraw, North Salem |
| North Carolina | Weaverville, Ogden, Enochville, Morganton, Forest City, Dobson, Brevard, Kannapolis, Bessemer City, Trinity, Hickory, Kitty Hawk, Salisbury, Monroe, Randleman, Belmont, Pleasant Garden, Kill Devil Hills, Gastonia, Concord, Midland, Matthews, Mount Holly, Charlotte, Jamestown, Pineville, Gamewell, Mint Hill, Harrisburg |
| North Dakota | Minot Air Force Base, Tioga, Grafton, Horace, Dickinson, Wahpeton, Fargo, West Fargo, Bismarck, Devils Lake, Jamestown, Grand Forks, Watford City |
| Ohio | Montrose-Ghent, Twinsburg, Brooklyn, Sharonville, Poland, Solon, Maple Heights, Salem, Owensville, Willowick, Warrensville Heights, Cortland, Macedonia, Blue Ash, Pigeon Creek, Harrison, Eaton, South Russell, Ontario, Lordstown, Blanchester, Cambridge |
| Oklahoma | Pryor, Ponca City, Yukon, Broken Arrow, Oklahoma City, Jenks, Sapulpa, Mustang, Cushing, Wagoner, Guthrie, Coweta, Choctaw, Pauls Valley, Piedmont, Woodward |
| Oregon | Four Corners, Medford, Tillamook, Dallas, Lakeside, Coburg, Prineville, Winston, Sheridan, Woodburn, Cannon Beach, Terrebonne, Gladstone, Deschutes River Woods, Canby, Sunnyside, Clackamas, Millersburg, Tualatin, Bandon, Brooks, Silverton, Marion, Baker City |
| Pennsylvania | Darby, Lansdowne, Milford, Wynnewood, Washington Crossing, Horsham, Schnecksville, Yardley, Jenkintown, Churchville, Tobyhanna, Stockton, Glenolden, Upper Providence Township, Breinigsville, Allentown, Levittown, Dupont, Folsom, Lafayette Hill, Matamoras, Sharon Hill, Woodbourne, Feasterville-Trevose, Devault, Alburtis, Berwyn, Chesterbrook, Gladwyne |
| Rhode Island | Woonsocket, Providence, North Kingstown, Cumberland, Westerly, Warwick, Barrington, East Providence, Newport, Pawtucket, North Smithfield, South Kingstown, Middletown, East Greenwich, Johnston, Jamestown, Warren, Lincoln, Bristol, Central Falls, West Greenwich, Scituate, Charlestown, Hopkinton, Foster |
| South Carolina | Bonneau, Cheraw, Ware Shoals, Darlington, Dillon, Rock Hill, Timmonsville, Quinby, Florence, Marion, Trenton, Saint Matthews, Northlake, Bennettsville, Newberry, Hollywood, Pine Ridge, Gray Court, North Augusta, Parker, Centerville, Seven Oaks, New Ellenton, Cowpens, Hanahan, Blacksburg, Slater-Marietta |
| South Dakota | Fort Thompson, Ellsworth Air Force Base, Rapid Valley, Lead, Madison, Huron, Mitchell, Spearfish, Colonial Pine Hills, Rapid City, Sturgis, Sioux Falls, Watertown, North Sioux City, Aberdeen, Deadwood |
| Tennessee | Lakeland, Loudon, Bristol, Germantown, Wildwood Lake, Memphis, Lewisburg, Bartlett, Pigeon Forge, Gallatin, Collierville, Brentwood, Springfield, Franklin, Bethpage |
| Utah | Perry, Beaver, Vineyard, Tremonton, East Millcreek, Heber City, Midway, Mount Pleasant, Snyderville, Ivins, West Bountiful, West Point, Peoa, Hill Air Force Base, Millville, Enoch |
| Vermont | Colchester, Northfield, Saint Albans Town, Manchester, Winooski, Shelburne, Woodford, Essex, Hartford, Rutland, South Burlington, Weathersfield, Town of Rockingham, Saint Albans City, Charlotte |
| Virginia | Woodberry Forest, Highland Springs, Rustburg, Linden, McGaheysville, Clarksville, Hollins, Glen Allen, Timberlake, Grundy, Orange, Chesterfield, Appomattox, Bellwood, Hopewell, Forest, Sandston, Portsmouth, Louisa, Chester, Yorkshire, Tuckahoe, Massanutten, Montrose, Petersburg, Matoaca, Dumbarton, Short Pump, Chamberlayne, Laurel |
| Washington | Copalis Beach, Ellensburg, Union Gap, Walnut Grove, Summit, Jordan Road-Canyon Creek, Parkland, Washougal, Felida, Omak, Lake Shore, Lakewood, Alderwood Manor, Frederickson, Tukwila, University Place, Kent, Shaw Island, Camano Island, North Marysville, Bainbridge Island, Riverbend, Langley, Midland, Lake Marcel-Stillwater, Orchards, Liberty Lake |
| West Virginia | Charles Town, Brookhaven, Inwood, Nitro, Bluefield, Ranson, Bridgeport, Parkersburg, Sissonville, Barboursville, Fairmont, Princeton, Teays Valley, Morgantown, Huntington, Charleston, Beckley, Wheeling, Clarksburg, Marietta, Saint Albans, Davis, Dunbar, Hico, Ona, Valley Grove |
| Wisconsin | Lyndon Station, West Baraboo, Prescott, Altoona, Cross Plains, Superior, Sheboygan Falls, Waupun, Green Bay, Onalaska, Dodgeville, Howards Grove, Hudson, Howard, Baraboo, Glendale, Lake Delton, Oneida, Allouez, Greendale, Bangor |
| Wyoming | South Park, Fort Bridger, Evansville, Johnstown, Evanston, Teton Village, Lyman, Antelope Valley-Crestview, Powell, Rock Springs, Cody, Gillette, Jackson, Ranchettes, Cheyenne, Laramie, Sheridan |
Please contact your MI Tool Client Solutions Manager (CSM) to download the entire list Competitive Market Areas (CMA) list. If you are not sure who Bank of America's CSM is, reach out to us and we will connect you with them.
Top Brand Insights
Top Brand Insights are generated from crunching hundreds of thousands of data points across markets to identify strategic shifts in brand interest for brands and competitors across the industry.
For Bank of America, BrandStack algorithms generated brand insights that can be integrated into cross-channel brand and marketing initiatives to unlock new growth opportunities. Here is a sample list of insights for Bank of America.
For Bank of America, BrandStack algorithms generated brand insights that can be integrated into cross-channel brand and marketing initiatives to unlock new growth opportunities. Here is a sample list of insights for Bank of America.
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Bank of America saw relatively higher brand interest in Farm Loop, Wasilla, Ester, Ketchikan and Kalifornsky across Alaska - specifically 97.41% more brand interest than the overall Alaska region.
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Bank of America saw high brand interest in Kentucky especially in Smiths Grove, Allensville, Oak Grove, Fort Knox and Union. Overall, these regions saw 86.87% more brand interest than the overall Kentucky region.
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Bank of America saw high brand interest in West Virginia especially in Chester, Bunker Hill, Inwood, Falling Waters and Charles Town. Overall, these regions saw 81.77% more brand interest than the overall West Virginia region.
81.77
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Bank of America saw 80.8% more brand interest in these areas (Holly Springs, Byhalia, Yazoo City, Olive Branch and Hernando) compared to the overall Mississippi region.
80.8
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Bank of America saw relatively higher brand interest in Princeville, Holualoa, Wailea-Makena, Napili-Honokowai, Kahaluu-Keauhou, Koloa, Kalaoa and Wailua Homesteads across Hawaii - specifically 67.47% more brand interest than the overall Hawaii region.
67.47
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Bank of America saw high brand interest in Alabama especially in Hope Hull, Adamsville, Troy, Huguley and Jacksonville. Overall, these regions saw 64.8% more brand interest than the overall Alabama region.
64.8
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Bank of America saw high brand interest in Vermont especially in Ludlow, Norwich, Woodford, Manchester and Williston. Overall, these regions saw 61.85% more brand interest than the overall Vermont region.
61.85
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Bank of America saw relatively higher brand interest in Spanish Springs, Gardnerville, Indian Hills, Gardnerville Ranchos, Zephyr Cove-Round Hill Village, Spring Valley, Mount Charleston and Cold Springs across Nevada - specifically 60.06% more brand interest than the overall Nevada region.
60.06
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Bank of America saw 58.93% more brand interest in these areas (Placitas, Cedar Crest, North Valley, Huerfano, Kirtland, Corrales, Radium Springs and Carnuel) compared to the overall New Mexico region.
58.93
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For more extensive list of brand insights for Bank of America and other brands, please connect with us to see how you can get started with BrandStack.
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Competitive Insights
Competitive Insights are derived from crunching hundreds of thousands of data points across markets to identify regions that are showing high competition from similar brands in the industry.
For Bank of America, we generated benchmarked insights across competitive brands in the Consumer Banking vertical and BrandStack algorithms indicate numerous insights that can inform marketing strategy across multiple channels to maintain a strong brand presence compared to competitors.
For Bank of America, we generated benchmarked insights across competitive brands in the Consumer Banking vertical and BrandStack algorithms indicate numerous insights that can inform marketing strategy across multiple channels to maintain a strong brand presence compared to competitors.
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Darby, Lansdowne, Milford, Wynnewood, Washington Crossing, Horsham, Schnecksville, Yardley, Jenkintown, Churchville, Tobyhanna, Stockton, Glenolden, Upper Providence Township, Breinigsville, Allentown, Levittown, Dupont, Folsom, Lafayette Hill, Matamoras, Sharon Hill, Woodbourne, Feasterville-Trevose, Devault, Alburtis, Berwyn, Chesterbrook and Gladwyne are the most competitive markets for Wells Fargo, Bank of America and Chase in Pennsylvania
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West Point, Madison, Bridgeport, Hastings, Grand Island, Offutt Air Force Base, Norfolk, Bellevue, Gretna, Chalco, South Sioux City, Plattsmouth, Columbus, Lincoln, Omaha, Papillion, Bennington, Lexington, La Vista, Boys Town and Holdrege are the most competitive markets for Wells Fargo, Bank of America and Chase in Nebraska
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For Wells Fargo, Bank of America and Chase, the most competitive markets in Nevada are - Pahrump, Gardnerville Ranchos, Carson City, Dayton, Yerington, Kingsbury, Sunrise Manor, Bullhead City, Sparks, Reno, Whitney, Cold Springs, Johnson Lane, Incline Village, North Las Vegas, Laughlin, Goldfield, Henderson, Las Vegas, Summerlin South, Mount Charleston, Paradise, Spring Valley, Enterprise, Indian Hills and Gardnerville.
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For Wells Fargo, Bank of America and Chase, the most competitive markets in New Hampshire are - Londonderry, Plaistow, Manchester, Hudson, Nashua, Lebanon, Merrimack, Concord, Portsmouth, Hillsboro, Candia, Bartlett, Newington, Gilford, Durham, Hampton, Laconia, Epping, Exeter, Newmarket, Hollis, Lincoln, Rye, Claremont, Berlin, Seabrook and Meredith.
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The most competitive markets for Wells Fargo, Bank of America and Chase in New Jersey are - Hackettstown, Monroe Township, Berkeley Township, Pittsgrove Township, Barnegat Township, Hillside, Lacey Township, Edgewater Park, Toms River, Manchester Township, Galloway, Irvington, Cranbury Township, Atlantic City, East Orange, Linden, Elizabeth, Newark, Union, Roselle Park, Middletown, Hazlet, Rahway, Park Ridge, Cranford, West Milford, Lincoln Park, Beachwood, South Plainfield, Highland Park, Dumont and Lodi.
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The most competitive markets for Wells Fargo, Bank of America and Chase in New Mexico are - Navajo, Belen, Moriarty, Los Trujillos-Gabaldon, Carlsbad North, Santa Rosa, Bloomfield, Villanueva, Dexter, Deming, Roswell, Monument, San Rafael, Hobbs, Tse Bonito, Shiprock, Ruidoso, Gallup, Kirtland, Farmington and Las Vegas.
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North Merrick, Sleepy Hollow, Greenville, Pleasantville, Port Jefferson Station, Scarsdale, Yorktown Heights, Port Chester, Hawthorne, Mohegan Lake, Nanuet, Wappingers Falls, Montebello, White Plains, Airmont, Tarrytown, Monticello, Nelsonville, Armonk, Thornwood, Harrison, New City, Pelham Manor, South Valley Stream, Crompond, Heritage Hills, West Haverstraw and North Salem are the most competitive markets for Wells Fargo, Bank of America and Chase in New York
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The most competitive markets for Wells Fargo, Bank of America and Chase in North Carolina are - Weaverville, Ogden, Enochville, Morganton, Forest City, Dobson, Brevard, Kannapolis, Bessemer City, Trinity, Hickory, Kitty Hawk, Salisbury, Monroe, Randleman, Belmont, Pleasant Garden, Kill Devil Hills, Gastonia, Concord, Midland, Matthews, Mount Holly, Charlotte, Jamestown, Pineville, Gamewell, Mint Hill and Harrisburg.
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Minot Air Force Base, Tioga, Grafton, Horace, Dickinson, Wahpeton, Fargo, West Fargo, Bismarck, Devils Lake, Jamestown, Grand Forks and Watford City are the most competitive markets for Wells Fargo, Bank of America and Chase in North Dakota
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For more extensive list of competitive insights for Bank of America and other brands, please connect with us to see how you can get started with BrandStack.
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