DoorDash
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What is BrandStack.ai?
BrandStack.ai is a brand intelligence platform trusted by leading global brands to drive brand growth across channels and markets. By delivering AI-powered brand insights and strategic market recommendations, BrandStack.ai helps brands strengthen brand performance across Search, Social, Video, Display, CTV / TV, Audio, and more.
Investment Recommendations
Targeted investment recommendations for DoorDash, aimed at boosting brand interest, strengthening market presence, and accelerating brand growth.
| Category | Description | Markets |
|---|---|---|
|
Defend Brand Interest
|
Markets with high brand interest showing decline
|
33 DMAs
|
|
Maintain & Optimize
|
Stable markets with consistent performance
|
1 DMA
|
|
Monitor & Maintain
|
All other markets
|
168 DMAs
50 States
|
|
Turnaround Priority
|
Markets requiring immediate attention and improvement
|
9 DMAs
|
Brand Insights
Brand Insights reveal DoorDash’s brand interest across U.S. regions, highlighting growth opportunities, market trends, and strategic focus areas.
DoorDash shows challenging performance with -69.0% average growth across 51 markets (22.6% avg brand interest), with positive growth in 0 of 51 markets
DoorDash has 0 markets with high growth (>15%), 0 markets with moderate growth (5-15%), 0 stable markets (0-5%), and 51 declining markets
DoorDash maintains strong brand interest positions in key markets: California (30.0% brand interest, -39.0% change), Connecticut (35.0% brand interest, -30.0% change), and District of Columbia (39.0% brand interest, -21.0% change)
DoorDash maintains dominant market position with >35% brand interest in key markets: Connecticut (35.0% brand interest, -46.1% change) and District of Columbia (39.0% brand interest, -35.0% change)
Competitive Insights
Competitive Insights analyze vast market data to pinpoint high-competition regions in the Food Delivery industry.
For DoorDash, our benchmarks and BrandStack's AI powered algorithms reveal key insights to refine marketing strategies and boost brand interest across channels.
For DoorDash, our benchmarks and BrandStack's AI powered algorithms reveal key insights to refine marketing strategies and boost brand interest across channels.
Uber Eats leads category performance with 273.9% average brand interest growth, particularly strong in Alabama (+336.8%, 83.0% brand interest), Alaska (+431.2%, 85.0% brand interest), and Arizona (+136.7%, 71.0% brand interest)
In high-growth markets, Uber Eats maintains an average brand interest of 77.4% with consistent performance across 51 markets
Uber Eats shows strong momentum with 273.9% average brand interest growth across key markets: West Virginia (+584.6% growth, +76.0% brand interest), Wyoming (+528.6% growth, +74.0% brand interest), and South Dakota (+521.4% growth, +73.0% brand interest)
Uber Eats captured additional brand interest in 51 markets, averaging +53.9% brand interest growth in key growth markets
Investment Recommendations
Strategic recommendations for DoorDash in the Food Delivery category, highlighting market opportunities and potential growth areas.
Based on comprehensive analysis of market share, growth trends, and competitive positioning across different markets.
Based on comprehensive analysis of market share, growth trends, and competitive positioning across different markets.
Defend Brand Interest
Markets with high brand interest showing decline
33
Markets
| Market | Approx. Digital-First Households |
Current Brand Interest | QoQ Change | YoY Change |
|---|---|---|---|---|
| Los Angeles CA | 5,137,519 | 39.0% | -37.1% | +2.6% |
| Chicago IL | 3,189,842 | 35.0% | -43.6% | -2.8% |
| Philadelphia PA | 2,735,885 | 24.0% | -68.4% | +0.0% |
| Dallas-Ft. Worth TX | 2,676,555 | 34.0% | -49.3% | -5.6% |
| Atlanta GA | 2,358,268 | 32.0% | -51.5% | +0.0% |
| Houston TX | 2,346,370 | 30.0% | -57.1% | -6.3% |
| Boston MA-Manchester NH | 2,284,647 | 30.0% | -57.8% | -3.2% |
| Phoenix AZ | 1,882,206 | 29.0% | -57.4% | -6.5% |
Maintain & Optimize
Stable markets with consistent performance
1
Market
| Market | Approx. Digital-First Households |
Current Brand Interest | QoQ Change | YoY Change |
|---|---|---|---|---|
| Miami-Ft. Lauderdale FL | 1,514,454 | 49.0% | +0.0% | +0.0% |
Monitor & Maintain
All other markets
168
Markets
| Market | Approx. Digital-First Households |
Current Brand Interest | QoQ Change | YoY Change |
|---|---|---|---|---|
| Detroit MI | 1,704,780 | 17.0% | -79.5% | +6.3% |
| Minneapolis-St. Paul MN | 1,618,742 | 19.0% | -77.1% | +11.8% |
| Cleveland-Akron (Canton) OH | 1,366,130 | 18.0% | -77.2% | +0.0% |
| Sacramento-Stockton-Modesto CA | 1,321,830 | 16.0% | -81.2% | +6.7% |
| St. Louis MO | 1,104,541 | 18.0% | -77.5% | +5.9% |
| Indianapolis IN | 1,062,406 | 16.0% | -80.7% | +0.0% |
| Salt Lake City UT | 1,010,346 | 16.0% | -80.7% | +0.0% |
| Kansas City MO | 897,204 | 19.0% | -76.3% | +0.0% |
Turnaround Priority
Markets requiring immediate attention and improvement
9
Markets
| Market | Approx. Digital-First Households |
Current Brand Interest | QoQ Change | YoY Change |
|---|---|---|---|---|
| New York NY | 6,799,390 | 43.0% | -24.6% | -8.5% |
| Washington DC (Hagerstown MD) | 2,303,268 | 33.0% | -50.8% | -10.8% |
| San Francisco-Oakland-San Jose CA | 2,282,025 | 20.0% | -74.7% | -9.1% |
| Seattle-Tacoma WA | 1,862,467 | 26.0% | -64.4% | -10.3% |
| Orlando-Daytona Beach-Melbourne FL | 1,562,123 | 37.0% | -38.3% | -9.8% |
| San Diego CA | 974,169 | 31.0% | -54.4% | -13.9% |
| San Antonio TX | 932,395 | 29.0% | -58.6% | -9.4% |
| Las Vegas NV | 765,811 | 34.0% | -46.0% | -12.8% |
Brand Insights
Brand Insights for DoorDash in the Food Delivery category provide in-depth analysis of the brand's performance, market positioning, and growth opportunities.
These insights are derived from comprehensive data analysis, covering areas such as market share, growth trends, and competitive dynamics.
These insights are derived from comprehensive data analysis, covering areas such as market share, growth trends, and competitive dynamics.
DoorDash shows challenging performance with -73.5% average growth across 209 markets (20.0% avg brand interest), with positive growth in 0 of 209 markets
DoorDash has 0 markets with high growth (>15%), 0 markets with moderate growth (5-15%), 1 stable market (0-5%), and 208 declining markets
DoorDash maintains strong brand interest positions in key markets: Atlanta GA (32.0% brand interest, -34.0% change), Austin TX (33.0% brand interest, -35.0% change), and Bakersfield CA (33.0% brand interest, -32.0% change)
In large markets, DoorDash shows significant decline with notable brand interest: Atlanta GA (-51.5% decline, 32.0% brand interest) and Baltimore MD (-72.2% decline, 22.0% brand interest)
DoorDash maintains dominant market position with >35% brand interest in key markets: Chicago IL (35.0% brand interest, -43.5% change) and Ft. Myers-Naples FL (40.0% brand interest, -34.4% change)
DoorDash faces growth challenges in historically strong markets: Atlanta GA (-51.5% decline, 32.0% brand interest) and Austin TX (-51.5% decline, 33.0% brand interest)
DoorDash performance in major markets: Atlanta GA (-51.5% decline, 32.0% brand interest, 2.7M TVHH), Baltimore MD (-72.2% decline, 22.0% brand interest, 1.1M TVHH), and Boston MA-Manchester NH (-57.8% decline, 30.0% brand interest, 2.6M TVHH)
DoorDash shows positive brand interest growth in markets representing 0.0% of total TVHH coverage
DoorDash shows challenging performance with -0.6% average growth across 202 markets (20.4% avg brand interest), with positive growth in 63 of 202 markets
Top performing markets for DoorDash demonstrate exceptional results in Erie PA (+75.0% growth, 28.0% brand interest, +12.0% brand interest change), Victoria TX (+56.2% growth, 25.0% brand interest, +9.0% brand interest change), and Corpus Christi TX (+31.6% growth, 25.0% brand interest, +6.0% brand interest change)
DoorDash has 19 markets with high growth (>15%), 33 markets with moderate growth (5-15%), 54 stable markets (0-5%), and 96 declining markets
Notable high-growth markets for DoorDash include Alexandria LA (+30.8% growth, 17.0% brand interest), Bangor ME (+27.3% growth, 14.0% brand interest), and Cheyenne WY-Scottsbluff NE (+85.7% growth, 13.0% brand interest)
DoorDash maintains strong brand interest positions in key markets: Boston MA-Manchester NH (30.0% brand interest, -1.0% change), Charleston SC (33.0% brand interest, -2.0% change), and Chicago IL (35.0% brand interest, -1.0% change)
DoorDash shows positive brand interest momentum in 63 markets, notably in Alexandria LA (+4.0% brand interest), Bangor ME (+3.0% brand interest), Cheyenne WY-Scottsbluff NE (+6.0% brand interest)
DoorDash demonstrates strong market momentum with combined growth and brand interest gains in key markets: Corpus Christi TX (+31.6% growth, +6.0% gain, 25.0% current brand interest), Elmira NY (+23.5% growth, +4.0% gain, 21.0% current brand interest), and Erie PA (+75.0% growth, +12.0% gain, 28.0% current brand interest)
DoorDash successfully defends strong market positions while maintaining brand interest growth in Erie PA (maintained 28.0% brand interest, +75.0% growth), Atlanta GA (maintained 32.0% brand interest, +0.0% decline), and Austin TX (maintained 33.0% brand interest, +0.0% decline)
Competitive Insights
Competitive Insights showcase how DoorDash performs against competitors across different markets.
These insights are generated by analyzing competitive performance data across hundreds of thousands of data points.
Each insight highlights specific market opportunities and challenges where DoorDash can focus its competitive strategy.
Each insight highlights specific market opportunities and challenges where DoorDash can focus its competitive strategy.
Uber Eats shows market leadership with 314.7% average brand interest growth and notable strength in Abilene-Sweetwater TX (+239.1%, 78.0% brand interest), Albany GA (+382.4%, 82.0% brand interest), and Albany-Schenectady-Troy NY (+208.0%, 77.0% brand interest)
In high-growth markets, Uber Eats maintains an average brand interest of 79.2% with consistent performance across 192 markets
Uber Eats shows strong momentum with 314.7% average brand interest growth across key markets: Quincy IL-Hannibal MO-Keokuk IA (+911.1% growth, +82.0% brand interest), Casper-Riverton WY (+820.0% growth, +82.0% brand interest), and Traverse City-Cadillac MI (+790.0% growth, +79.0% brand interest)
Uber Eats captured additional brand interest in 192 markets, averaging +57.6% brand interest growth in key growth markets
Uber Eats maintains market dominance with an average 79.2% brand interest across key markets: Abilene-Sweetwater TX (78.0% brand interest, +239.1% growth), Albany GA (82.0% brand interest, +382.4% growth), and Albany-Schenectady-Troy NY (77.0% brand interest, +208.0% growth)
Uber Eats dominates in 192 of 192 key battleground markets against DoorDash, notably in Abilene-Sweetwater TX (78.0% vs 22.0% brand interest), Albany GA (82.0% vs 18.0% brand interest), and Albany-Schenectady-Troy NY (77.0% vs 23.0% brand interest)
Uber Eats successfully defends market leadership positions while maintaining brand interest growth in Abilene-Sweetwater TX (maintained 78.0% brand interest, +239.1% growth), Albany GA (maintained 82.0% brand interest, +382.4% growth), and Albany-Schenectady-Troy NY (maintained 77.0% brand interest, +208.0% growth)
Uber Eats demonstrates competitive strength with 193 high brand interest markets and 192 high-growth markets, notably in Abilene-Sweetwater TX (78.0% brand interest, +239.1% growth), Albany GA (82.0% brand interest, +382.4% growth), and Albany-Schenectady-Troy NY (77.0% brand interest, +208.0% growth)
DoorDash demonstrates competitive strength with 43 high brand interest markets and 0 high-growth markets, notably in Atlanta GA (32.0% brand interest, -51.5% growth), Austin TX (33.0% brand interest, -51.5% growth), and Bakersfield CA (33.0% brand interest, -49.2% growth)
Major market competition: DoorDash and Uber Eats show significant brand interest performance differences in key markets: Atlanta GA (DoorDash: -51.5%, Uber Eats: +100.0%) and Baltimore MD (DoorDash: -72.2%, Uber Eats: +271.4%)
Uber Eats maintains strong brand interest position in key markets: Atlanta GA (68.0% brand interest, +100.0% growth), Austin TX (67.0% brand interest, +109.4% growth), and Baltimore MD (78.0% brand interest, +271.4% growth)
Uber Eats maintains market dominance with an average 79.1% brand interest across key markets: Abilene-Sweetwater TX (78.0% brand interest, +4.0% growth), Albany GA (82.0% brand interest, +1.2% growth), and Albuquerque-Santa Fe NM (82.0% brand interest, +3.8% growth)
DoorDash maintains market dominance with an average 33.4% brand interest across key markets: Gainesville FL (33.0% brand interest, +3.1% growth), Hartford & New Haven CT (31.0% brand interest, +3.3% growth), and Los Angeles CA (39.0% brand interest, +2.6% growth)
DoorDash dominates in 105 of 201 key battleground markets against Uber Eats, notably in Albany-Schenectady-Troy NY (77.0% vs 23.0% brand interest), Alexandria LA (83.0% vs 17.0% brand interest), and Amarillo TX (76.0% vs 24.0% brand interest)
Uber Eats successfully defends market leadership positions while maintaining brand interest growth in Abilene-Sweetwater TX (maintained 78.0% brand interest, +4.0% growth), Albany GA (maintained 82.0% brand interest, +1.2% growth), and Albuquerque-Santa Fe NM (maintained 82.0% brand interest, +3.8% growth)
DoorDash successfully defends market leadership positions while maintaining brand interest growth in Erie PA (maintained 28.0% brand interest, +75.0% growth), Atlanta GA (maintained 32.0% brand interest, +0.0% decline), and Austin TX (maintained 33.0% brand interest, +0.0% decline)