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What is BrandStack?
BrandStack is a brand intelligence company used by some of the top global brands to integrate our unique brand intelligence solutions into their cross-channel brand marketing channels (Search, Social, Video, Display, TV, Email, Audio and more).
For Hasbro, BrandStack's algorithms have crunched millions of data points across the US to generate strategic market segments - specifically 36 Top Market Areas (TMAs), 12 Opportunity Market Areas (OMAs), 36 Competitive Marketing Areas (CMAs) and Hasbro specific insights that are actionable, measureable and insightful.
Explore a preview of BrandStack's comprehensive brand intelligence dataset of Hasbro below and see how your teams and campaigns can benefit from it.
For Hasbro, BrandStack's algorithms have crunched millions of data points across the US to generate strategic market segments - specifically 36 Top Market Areas (TMAs), 12 Opportunity Market Areas (OMAs), 36 Competitive Marketing Areas (CMAs) and Hasbro specific insights that are actionable, measureable and insightful.
Explore a preview of BrandStack's comprehensive brand intelligence dataset of Hasbro below and see how your teams and campaigns can benefit from it.
Hasbro and Toys
Top Market Areas (TMAs)
Top Market Areas (TMAs) are areas that are seeing relatively high brand interest for a brand and show potential for running targeted marketing campaigns to maintain a strong brand presence.
In this case, BrandStack algorithms indicate Hasbro has 36 areas for Q2 2023 that can benefit from running targeted marketing campaigns to maintain a strong brand presence over competitors.
In this case, BrandStack algorithms indicate Hasbro has 36 areas for Q2 2023 that can benefit from running targeted marketing campaigns to maintain a strong brand presence over competitors.
| Region | Markets |
|---|---|
| Arizona | Avondale, Goodyear, Scottsdale, Chandler, Phoenix |
| California | Palo Alto, Ventura, Rancho Santa Margarita, Lancaster, Gilroy |
| Georgia | Warner Robins, Newnan, Peachtree City, Brookhaven, Columbus |
| Rhode Island | East Greenwich, Cranston, North Smithfield, Warwick, Westerly |
| Texas | Hearne, Carrollton, Lewisville, Canyon Lake, Richardson |
Opportunity Market Areas (OMAs)
Opportunity Market Areas (OMAs) are areas that are seeing relatively low brand interest for a brand when benchmarked against competitors and show potential for increasing brand interest through targeted brand and marketing initiatives.
BrandStack algorithms indicate Hasbro has 12 areas for Q2 2023.
BrandStack algorithms indicate Hasbro has 12 areas for Q2 2023.
| Region | Markets |
|---|---|
| Rhode Island | Woonsocket, Barrington, Warwick, North Smithfield, Middletown |
| Texas | Lubbock, Round Rock, Austin, Lewisville, Arlington |
Brand Insights
Top Brand Insights are generated from crunching hundreds of thousands of data points across markets to identify strategic shifts in brand interest for brands and competitors across the industry.
For Hasbro, BrandStack algorithms generated brand insights that can be integrated into cross-channel brand and marketing initiatives to unlock new growth opportunities. Here is a sample list of insights for Hasbro.
For Hasbro, BrandStack algorithms generated brand insights that can be integrated into cross-channel brand and marketing initiatives to unlock new growth opportunities. Here is a sample list of insights for Hasbro.
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Hasbro saw high brand interest in Rhode Island especially in East Greenwich, Cumberland, Smithfield, North Kingstown and East Providence. Overall, these regions saw 63.78% more brand interest than the overall Rhode Island region.
63.78
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Hasbro saw high brand interest in United States especially in Cumberland, Smithfield, North Kingstown, East Providence and Pawtucket. Overall, these regions saw 42.83% more brand interest than the overall United States region.
42.83
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Hasbro saw high brand interest in Texas especially in Hearne, Amarillo, Canyon Lake, Richardson and El Paso. Overall, these regions saw 105.45% more brand interest than the overall Texas region.
105.45
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Competitive Insights
Competitive Insights are derived from crunching hundreds of thousands of data points across markets to identify regions that are showing high competition from similar brands in the industry.
For Hasbro, we generated benchmarked insights across competitive brands in the Toys vertical and BrandStack algorithms indicate numerous insights that can inform marketing strategy across multiple channels to maintain a strong brand presence compared to competitors.
For Hasbro, we generated benchmarked insights across competitive brands in the Toys vertical and BrandStack algorithms indicate numerous insights that can inform marketing strategy across multiple channels to maintain a strong brand presence compared to competitors.
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The most competitive markets for Hasbro and Mattel in United States are - Ames.
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For Hasbro and Mattel, the most competitive markets in Arizona are - Scottsdale and Chandler.
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For Hasbro and Mattel, the most competitive markets in California are - Elk Grove.
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For Hasbro and Mattel, the most competitive markets in Georgia are - Redan.
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Top Market Areas (TMAs) Entire List
Top Market Areas (TMAs) are areas that are seeing relatively high brand interest for a brand and show potential for running targeted marketing campaigns to maintain a strong brand presence.
In this case, BrandStack algorithms indicate Hasbro has 36 areas for Q2 2023 that can benefit from running targeted marketing campaigns to maintain a strong brand presence over competitors.
In this case, BrandStack algorithms indicate Hasbro has 36 areas for Q2 2023 that can benefit from running targeted marketing campaigns to maintain a strong brand presence over competitors.
| Region | Markets |
|---|---|
| Arizona | Avondale, Goodyear, Scottsdale, Chandler, Phoenix |
| California | Palo Alto, Ventura, Rancho Santa Margarita, Lancaster, Gilroy |
| Georgia | Warner Robins, Newnan, Peachtree City, Brookhaven, Columbus |
| Rhode Island | East Greenwich, Cranston, North Smithfield, Warwick, Westerly |
| Texas | Hearne, Carrollton, Lewisville, Canyon Lake, Richardson |
| Virginia | Tysons, Fairfax, Sterling, Charlottesville, Woodlake |
Please contact your MI Tool Client Solutions Manager (CSM) to download the entire list Top Market Areas (TMA) list. If you are not sure who Hasbro's CSM is, reach out to us and we will connect you with them.
Opportunity Market Areas (OMAs) Entire List
Opportunity Market Areas (OMAs) are areas that are seeing relatively low brand interest for a brand when benchmarked against competitors and show potential for increasing brand interest through targeted brand and marketing initiatives.
BrandStack algorithms indicate Hasbro has 12 areas for Q2 2023.
BrandStack algorithms indicate Hasbro has 12 areas for Q2 2023.
| Region | Markets |
|---|---|
| Rhode Island | Woonsocket, Barrington, Warwick, North Smithfield, Middletown |
| Texas | Lubbock, Round Rock, Austin, Lewisville, Arlington |
Please contact your MI Tool Client Solutions Manager (CSM) to download the entire list Opportunity Market Areas (OMA) list. If you are not sure who Hasbro's CSM is, reach out to us and we will connect you with them.
Competitive Market Areas (CMAs) Entire List
Competitive Market Areas (OMAs) are geo regions that are seeing relatively high brand interest for a brand and show potential for running targeted marketing campaigns to maintain a strong presence.
In this case, our algorithms indicate Hasbro and Mattel have 36 areas for Q2 2023 regions that are very competitive and show high brand affinity through marketing campaigns across Search, Social, Email, Display, CTV and more channels.
In this case, our algorithms indicate Hasbro and Mattel have 36 areas for Q2 2023 regions that are very competitive and show high brand affinity through marketing campaigns across Search, Social, Email, Display, CTV and more channels.
| Region | Markets |
|---|---|
| United States | Ames |
| Arizona | Scottsdale, Chandler |
| California | Elk Grove |
| Georgia | Redan |
| Texas | Arlington, El Paso |
| Virginia | Roanoke, Virginia Beach |
Please contact your MI Tool Client Solutions Manager (CSM) to download the entire list Competitive Market Areas (CMA) list. If you are not sure who Hasbro's CSM is, reach out to us and we will connect you with them.
Top Brand Insights
Top Brand Insights are generated from crunching hundreds of thousands of data points across markets to identify strategic shifts in brand interest for brands and competitors across the industry.
For Hasbro, BrandStack algorithms generated brand insights that can be integrated into cross-channel brand and marketing initiatives to unlock new growth opportunities. Here is a sample list of insights for Hasbro.
For Hasbro, BrandStack algorithms generated brand insights that can be integrated into cross-channel brand and marketing initiatives to unlock new growth opportunities. Here is a sample list of insights for Hasbro.
|
Hasbro saw high brand interest in Rhode Island especially in East Greenwich, Cumberland, Smithfield, North Kingstown and East Providence. Overall, these regions saw 63.78% more brand interest than the overall Rhode Island region.
63.78
|
|
Hasbro saw high brand interest in United States especially in Cumberland, Smithfield, North Kingstown, East Providence and Pawtucket. Overall, these regions saw 42.83% more brand interest than the overall United States region.
42.83
|
|
Hasbro saw high brand interest in Texas especially in Hearne, Amarillo, Canyon Lake, Richardson and El Paso. Overall, these regions saw 105.45% more brand interest than the overall Texas region.
105.45
|
|
For more extensive list of brand insights for Hasbro and other brands, please connect with us to see how you can get started with BrandStack.
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Competitive Insights
Competitive Insights are derived from crunching hundreds of thousands of data points across markets to identify regions that are showing high competition from similar brands in the industry.
For Hasbro, we generated benchmarked insights across competitive brands in the Toys vertical and BrandStack algorithms indicate numerous insights that can inform marketing strategy across multiple channels to maintain a strong brand presence compared to competitors.
For Hasbro, we generated benchmarked insights across competitive brands in the Toys vertical and BrandStack algorithms indicate numerous insights that can inform marketing strategy across multiple channels to maintain a strong brand presence compared to competitors.
|
The most competitive markets for Hasbro and Mattel in United States are - Ames.
|
|
For Hasbro and Mattel, the most competitive markets in Arizona are - Scottsdale and Chandler.
|
|
For Hasbro and Mattel, the most competitive markets in California are - Elk Grove.
|
|
For Hasbro and Mattel, the most competitive markets in Georgia are - Redan.
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are the most competitive markets for Hasbro and Mattel in Rhode Island
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For Hasbro and Mattel, the most competitive markets in Texas are - Arlington and El Paso.
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Roanoke and Virginia Beach are the most competitive markets for Hasbro and Mattel in Virginia
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For more extensive list of competitive insights for Hasbro and other brands, please connect with us to see how you can get started with BrandStack.
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