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Investment Recommendations

Targeted investment recommendations for Walmart Grocery Pickup, aimed at boosting brand interest, strengthening market presence, and accelerating brand growth.
Category Description Markets
High Growth Priority
Large markets showing strong consistent growth
1 State
Maintain & Optimize
Stable markets with consistent performance
184 DMAs 28 States
Turnaround Priority
Markets requiring immediate attention / improvement
27 DMAs 21 States

Brand Insights

Brand Insights reveal Walmart Grocery Pickup’s brand interest across U.S. regions, highlighting growth opportunities, market trends, and strategic focus areas.
Walmart Grocery Pickup shows stable performance with 0.0% average growth across 51 markets (0.5% avg brand interest), with positive growth in 6 of 51 markets
Walmart Grocery Pickup has 6 markets with high growth (>15%), 0 markets with moderate growth (5-15%), 38 stable markets (0-5%), and 7 declining markets
Notable high-growth markets for Walmart Grocery Pickup include Arizona (+100.0% growth, 1.0% brand interest), Arkansas (+100.0% growth, 3.0% brand interest), and Oklahoma (+33.3% growth, 4.0% brand interest)
Walmart Grocery Pickup shows accelerating brand interest growth in Arizona (+100.0% growth, 1.0% brand interest) and Arkansas (+100.0% growth, 3.0% brand interest)

Competitive Insights

Competitive Insights analyze vast market data to pinpoint high-competition regions in the Online Grocery Delivery industry.

For Walmart Grocery Pickup, our benchmarks and BrandStack's AI powered algorithms reveal key insights to refine marketing strategies and boost brand interest across channels.
Amazon Fresh demonstrates category leadership at state level with 31.3% average brand interest growth, showing exceptional performance in Alabama (+200.0%, 3.0% brand interest), Arizona (+16.7%, 7.0% brand interest), and Arkansas (+100.0%, 8.0% brand interest)
In high-growth state markets, Amazon Fresh maintains an average brand interest of 6.2% with consistent performance across 23 markets
Amazon Fresh shows strong momentum with 31.3% average brand interest growth across key state markets: Alabama (+200.0% growth, +2.0% brand interest), South Carolina (+200.0% growth, +2.0% brand interest), and Arkansas (+100.0% growth, +4.0% brand interest)
Amazon Fresh captured additional brand interest in 28 state markets, averaging +2.4% brand interest growth in key growth state

Investment Recommendations

For Q4 2025

Strategic recommendations for Walmart Grocery Pickup in the Online Grocery Delivery category, highlighting market opportunities and potential growth areas.

Based on comprehensive analysis of market share, growth trends, and competitive positioning across different markets.

Maintain & Optimize

Stable markets with consistent performance
184 Markets
Market Approx.
Digital-First Households
Current Brand Interest QoQ Change YoY Change
New York NY 6,567,593 0.0% +0.0% +0.0%
Los Angeles CA 4,962,377 0.0% +0.0% +0.0%
Chicago IL 3,081,097 0.0% +0.0% +0.0%
Philadelphia PA 2,642,616 0.0% +0.0% +0.0%
Atlanta GA 2,277,873 0.0% +0.0% +0.0%
Houston TX 2,266,381 1.0% +0.0% +0.0%
Washington DC (Hagerstown MD) 2,224,748 0.0% +0.0% +0.0%
Boston MA-Manchester NH 2,206,762 0.0% +0.0% +0.0%

Turnaround Priority

Markets requiring immediate attention / improvement
27 Markets
Market Approx.
Digital-First Households
Current Brand Interest QoQ Change YoY Change
Dallas-Ft. Worth TX 2,585,309 0.0% +0.0% -100.0%
Cleveland-Akron (Canton) OH 1,319,557 0.0% +0.0% -100.0%
Raleigh-Durham (Fayetteville) NC 1,096,084 0.0% +0.0% -100.0%
St. Louis MO 1,066,886 0.0% +0.0% -100.0%
Indianapolis IN 1,026,188 0.0% +0.0% -100.0%
Pittsburgh PA 998,699 0.0% +0.0% -100.0%
Nashville TN 993,259 1.0% +0.0% -50.0%
Salt Lake City UT 975,902 2.0% +0.0% -50.0%

Brand Insights

Brand Insights for Walmart Grocery Pickup in the Online Grocery Delivery category provide in-depth analysis of the brand's performance, market positioning, and growth opportunities.

These insights are derived from comprehensive data analysis, covering areas such as market share, growth trends, and competitive dynamics.
Walmart Grocery Pickup shows stable performance with 1.9% average growth across 210 markets (0.1% avg brand interest), with positive growth in 6 of 210 markets
Walmart Grocery Pickup has 6 markets with high growth (>15%), 0 markets with moderate growth (5-15%), 200 stable markets (0-5%), and 4 declining markets
Notable high-growth markets for Walmart Grocery Pickup include Cedar Rapids-Waterloo-Iowa City & Dubuque IA (+100.0% growth, 1.0% brand interest), Charlotte NC (+100.0% growth, 1.0% brand interest), and Ft. Smith-Fayetteville-Springdale-Rogers AR (+100.0% growth, 6.0% brand interest)
Walmart Grocery Pickup shows accelerating brand interest growth in Cedar Rapids-Waterloo-Iowa City & Dubuque IA (+100.0% growth, 1.0% brand interest) and Charlotte NC (+100.0% growth, 1.0% brand interest)
Walmart Grocery Pickup demonstrates emerging brand interest strength in Cedar Rapids-Waterloo-Iowa City & Dubuque IA (+100.0% growth, 1.0% brand interest) and Charlotte NC (+100.0% growth, 1.0% brand interest)
Walmart Grocery Pickup performance in major markets: Kansas City MO (-33.3% growth, 2.0% brand interest, 1.0M TVHH), Charlotte NC (+100.0% growth, 1.0% brand interest, 1.3M TVHH), and Houston TX (+100.0% growth, 1.0% brand interest, 2.7M TVHH)
Walmart Grocery Pickup shows positive brand interest growth in markets representing 5.2% of total TVHH coverage
Walmart Grocery Pickup achieves significant brand interest gains in Cedar Rapids-Waterloo-Iowa City & Dubuque IA (+1.0% brand interest), Charlotte NC (+1.0% brand interest), and Ft. Smith-Fayetteville-Springdale-Rogers AR (+6.0% brand interest)
Walmart Grocery Pickup shows challenging performance with -8.9% average growth across 210 markets (0.1% avg brand interest), with positive growth in 3 of 210 markets
Walmart Grocery Pickup has 3 markets with high growth (>15%), 0 markets with moderate growth (5-15%), 182 stable markets (0-5%), and 25 declining markets
Notable high-growth markets for Walmart Grocery Pickup include Cedar Rapids-Waterloo-Iowa City & Dubuque IA (+100.0% growth, 1.0% brand interest), Houston TX (+100.0% growth, 1.0% brand interest), and Milwaukee WI (+100.0% growth, 1.0% brand interest)
Walmart Grocery Pickup shows accelerating brand interest growth in Cedar Rapids-Waterloo-Iowa City & Dubuque IA (+100.0% growth, 1.0% brand interest) and Houston TX (+100.0% growth, 1.0% brand interest)
Walmart Grocery Pickup demonstrates emerging brand interest strength in Cedar Rapids-Waterloo-Iowa City & Dubuque IA (+100.0% growth, 1.0% brand interest) and Houston TX (+100.0% growth, 1.0% brand interest)
Walmart Grocery Pickup performance in major markets: Cleveland-Akron (Canton) OH (-100.0% growth, 0.0% brand interest, 1.6M TVHH), Dallas-Ft. Worth TX (-100.0% growth, 0.0% brand interest, 3.0M TVHH), and Indianapolis IN (-100.0% growth, 0.0% brand interest, 1.2M TVHH)
Walmart Grocery Pickup shows positive brand interest growth in markets representing 3.2% of total TVHH coverage
Walmart Grocery Pickup achieves significant brand interest gains in Cedar Rapids-Waterloo-Iowa City & Dubuque IA (+1.0% brand interest), Houston TX (+1.0% brand interest), and Milwaukee WI (+1.0% brand interest)

Competitive Insights

Competitive Insights showcase how Walmart Grocery Pickup performs against competitors across different markets. These insights are generated by analyzing competitive performance data across hundreds of thousands of data points.

Each insight highlights specific market opportunities and challenges where Walmart Grocery Pickup can focus its competitive strategy.
Amazon Fresh demonstrates category leadership at dma level with 9.9% average brand interest growth, showing exceptional performance in Albuquerque-Santa Fe NM (+100.0%, 3.0% brand interest), Austin TX (+33.3%, 12.0% brand interest), and Bakersfield CA (+100.0%, 6.0% brand interest)
In high-growth dma markets, Amazon Fresh maintains an average brand interest of 6.1% with consistent performance across 35 markets
Amazon Fresh shows strong momentum with 9.9% average brand interest growth across key dma markets: Jacksonville FL (+200.0% growth, +2.0% brand interest), Albuquerque-Santa Fe NM (+100.0% growth, +3.0% brand interest), and Bakersfield CA (+100.0% growth, +6.0% brand interest)
Amazon Fresh captured additional brand interest in 43 dma markets, averaging +2.9% brand interest growth in key growth dma
In direct competition, Amazon Fresh outperforms Walmart Grocery Pickup with 7.7 percentage point brand interest advantage across 210 shared markets: Baltimore MD (gap: 19.0% brand interest, 13.6% growth), Cleveland-Akron (Canton) OH (gap: 1.0% brand interest, 50.0% growth), and Columbus OH (gap: 7.0% brand interest, 12.5% growth)
In select markets, Instacart outperforms Amazon Fresh despite weaker overall growth (+0.5% vs +9.9% overall): Baltimore MD (Instacart leads: 81.0% share, +3.9% growth vs Amazon Fresh: 19.0%, -13.6%)
In select markets, Walmart Grocery Pickup outperforms Amazon Fresh despite weaker overall growth (+1.9% vs +9.9% overall): Charlotte NC (Walmart Grocery Pickup: +100.0% growth vs Amazon Fresh: +75.0% growth), Houston TX (Walmart Grocery Pickup: +100.0% growth vs Amazon Fresh: +16.7% growth), and Salt Lake City UT (Walmart Grocery Pickup: +100.0% growth vs Amazon Fresh: +33.3% growth)
In select markets, Instacart outperforms Walmart Grocery Pickup despite weaker overall growth (+0.5% vs +1.9% overall): Grand Rapids-Kalamazoo-Battle Creek MI (Instacart leads: 100.0% share, +3.1% growth vs Walmart Grocery Pickup: 0.0%, -100.0%)
Instacart successfully defends market leadership positions while maintaining brand interest growth in Helena MT (maintained 100.0% brand interest, +100.0% growth), Victoria TX (maintained 100.0% brand interest, +100.0% growth), and Baltimore MD (maintained 81.0% brand interest, +3.9% growth)
Amazon Fresh successfully defends market leadership positions while maintaining brand interest growth in Philadelphia PA (maintained 23.0% brand interest, +21.1% growth) and Chicago IL (maintained 31.0% brand interest, +10.7% growth)
Instacart maintains strong brand interest position in key markets: Baltimore MD (81.0% brand interest, +3.9% growth), Cleveland-Akron (Canton) OH (99.0% brand interest, +1.0% growth), and Columbus OH (93.0% brand interest, +1.1% growth)
Amazon Fresh maintains strong brand interest position in key markets: Philadelphia PA (23.0% brand interest, +21.1% growth) and Chicago IL (31.0% brand interest, +10.7% growth)
Instacart dominates head-to-head competition against Amazon Fresh in 205 of 205 shared DMA markets, with superior brand interest in key battlegrounds: Albuquerque-Santa Fe NM (97.0% vs 3.0% brand interest), Austin TX (88.0% vs 12.0% brand interest), and Bakersfield CA (94.0% vs 6.0% brand interest)
Instacart dominates head-to-head competition against Walmart Grocery Pickup in 205 of 205 shared DMA markets, with superior brand interest in key battlegrounds: Albuquerque-Santa Fe NM (97.0% vs 0.0% brand interest), Austin TX (88.0% vs 0.0% brand interest), and Bakersfield CA (94.0% vs 0.0% brand interest)
Amazon Fresh dominates head-to-head competition against Walmart Grocery Pickup in 47 of 51 shared DMA markets, with superior brand interest in key battlegrounds: Baltimore MD (19.0% vs 0.0% brand interest), Los Angeles CA (32.0% vs 0.0% brand interest), and Sacramento-Stockton-Modesto CA (23.0% vs 0.0% brand interest)
Amazon Fresh emerges as competitive threat to Instacart with superior growth momentum (+9.9% vs +0.5%) across contested markets: Albuquerque-Santa Fe NM (Amazon Fresh: +100.0% growth vs Instacart: -3.0% growth), Austin TX (Amazon Fresh: +33.3% growth vs Instacart: -3.3% growth), and Bakersfield CA (Amazon Fresh: +100.0% growth vs Instacart: -6.0% growth)

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What You'll Get:

Market Performance Insights
Comprehensive brand insights for Walmart Grocery Pickup to help you understand your current performance and uncover hidden opportunities.
Competitive Landscape
Detailed benchmarking against top competitors so you can spot gaps, trends, and areas to dominate.
Growth Opportunities
Tailored, data-backed strategies designed to drive faster, smarter expansion across key markets.
Multi-Channel Marketing Integration
Seamless support across 14+ digital channels - including Search, Social, Display, Email, Video, TV/CTV, Audio, and more - to unify and scale your campaigns effectively.
Actionable Recommendations
You won't just get data - you'll get clear next steps to improve ROI and outpace the competition.