LinkedIn Job Search
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BrandStack.ai is a brand intelligence platform trusted by leading global brands to drive brand growth across channels and markets. By delivering AI-powered brand insights and strategic market recommendations, BrandStack.ai helps brands strengthen brand performance across Search, Social, Video, Display, CTV / TV, Audio, and more.
Investment Recommendations
Targeted investment recommendations for LinkedIn Job Search, aimed at boosting brand interest, strengthening market presence, and accelerating brand growth.
| Category | Description | Markets |
|---|---|---|
|
Growth Opportunity
|
Mid-size markets with positive brand interest trends
|
92 DMAs
23 States
|
|
High Growth Priority
|
Large markets showing strong consistent growth
|
113 DMAs
27 States
|
|
Maintain & Optimize
|
Stable markets with consistent performance
|
3 DMAs
|
|
Turnaround Priority
|
Markets requiring immediate attention / improvement
|
3 DMAs
|
Brand Insights
Brand Insights reveal LinkedIn Job Search’s brand interest across U.S. regions, highlighting growth opportunities, market trends, and strategic focus areas.
LinkedIn Job Search shows strong performance with 7.4% average growth across 51 markets (51.9% avg brand interest), with positive growth in 47 of 51 markets
Top performing markets for LinkedIn Job Search demonstrate exceptional results in Mississippi (+21.7% growth, 28.0% brand interest, +5.0% change), Oregon (+21.4% growth, 68.0% brand interest, +12.0% change), and Wyoming (+18.8% growth, 38.0% brand interest, +6.0% change)
LinkedIn Job Search has 5 markets with high growth (>15%), 26 markets with moderate growth (5-15%), 18 stable markets (0-5%), and 2 declining markets
Notable high-growth markets for LinkedIn Job Search include Mississippi (+21.7% growth, 28.0% brand interest), Oklahoma (+16.2% growth, 43.0% brand interest), and Oregon (+21.4% growth, 68.0% brand interest)
Competitive Insights
Competitive Insights analyze vast market data to pinpoint high-competition regions in the Job Search industry.
For LinkedIn Job Search, our benchmarks and BrandStack's AI powered algorithms reveal key insights to refine marketing strategies and boost brand interest across channels.
For LinkedIn Job Search, our benchmarks and BrandStack's AI powered algorithms reveal key insights to refine marketing strategies and boost brand interest across channels.
LinkedIn Job Search demonstrates category leadership at state level with 7.4% average brand interest growth, showing exceptional performance in Mississippi (+21.7%, 28.0% brand interest), Oklahoma (+16.2%, 43.0% brand interest), and Oregon (+21.4%, 68.0% brand interest)
In high-growth state markets, LinkedIn Job Search maintains an average brand interest of 49.4% with consistent performance across 5 markets
LinkedIn Job Search shows strong momentum with 7.4% average brand interest growth across key state markets: Mississippi (+21.7% growth, +5.0% brand interest), Oregon (+21.4% growth, +12.0% brand interest), and Wyoming (+18.8% growth, +6.0% brand interest)
LinkedIn Job Search captured additional brand interest in 31 state markets, averaging +4.7% brand interest growth in key growth state
Investment Recommendations
Strategic recommendations for LinkedIn Job Search in the Job Search category, highlighting market opportunities and potential growth areas.
Based on comprehensive analysis of market share, growth trends, and competitive positioning across different markets.
Based on comprehensive analysis of market share, growth trends, and competitive positioning across different markets.
Growth Opportunity
Mid-size markets with positive brand interest trends
92
Markets
| Market | Approx. Digital-First Households |
Current Brand Interest | QoQ Change | YoY Change |
|---|---|---|---|---|
| New York NY | 6,567,593 | 77.0% | +1.3% | +11.6% |
| Los Angeles CA | 4,962,377 | 67.0% | +0.0% | +13.6% |
| Philadelphia PA | 2,642,616 | 60.0% | +0.0% | +11.1% |
| Dallas-Ft. Worth TX | 2,585,309 | 64.0% | +3.2% | +18.5% |
| Atlanta GA | 2,277,873 | 59.0% | +5.4% | +13.5% |
| Washington DC (Hagerstown MD) | 2,224,748 | 76.0% | +5.6% | +16.9% |
| San Francisco-Oakland-San Jose CA | 2,204,229 | 82.0% | +0.0% | +5.1% |
| Detroit MI | 1,646,663 | 55.0% | +1.9% | +10.0% |
High Growth Priority
Large markets showing strong consistent growth
113
Markets
| Market | Approx. Digital-First Households |
Current Brand Interest | QoQ Change | YoY Change |
|---|---|---|---|---|
| Chicago IL | 3,081,097 | 68.0% | +6.3% | +17.2% |
| Houston TX | 2,266,381 | 62.0% | +6.9% | +19.2% |
| Phoenix AZ | 1,818,040 | 58.0% | +7.4% | +20.8% |
| Tampa-St. Petersburg (Sarasota) FL | 1,758,412 | 50.0% | +11.1% | +22.0% |
| Denver CO | 1,523,659 | 65.0% | +8.3% | +14.0% |
| Orlando-Daytona Beach-Melbourne FL | 1,508,869 | 49.0% | +19.5% | +22.5% |
| Miami-Ft. Lauderdale FL | 1,462,825 | 61.0% | +13.0% | +27.1% |
| Cleveland-Akron (Canton) OH | 1,319,557 | 50.0% | +8.7% | +25.0% |
Maintain & Optimize
Stable markets with consistent performance
3
Markets
| Market | Approx. Digital-First Households |
Current Brand Interest | QoQ Change | YoY Change |
|---|---|---|---|---|
| Seattle-Tacoma WA | 1,798,974 | 66.0% | +1.5% | +4.8% |
| Juneau AK | 22,882 | 42.0% | +2.4% | -4.6% |
| Glendive MT | 3,332 | 0.0% | +0.0% | +0.0% |
Turnaround Priority
Markets requiring immediate attention / improvement
3
Markets
| Market | Approx. Digital-First Households |
Current Brand Interest | QoQ Change | YoY Change |
|---|---|---|---|---|
| Boston MA-Manchester NH | 2,206,762 | 71.0% | -1.4% | +4.4% |
| Santa Barbara-Santa Maria-San Luis Obispo CA | 205,020 | 59.0% | -1.7% | +3.5% |
| Zanesville OH | 28,849 | 21.0% | -4.6% | -8.7% |
Brand Insights
Brand Insights for LinkedIn Job Search in the Job Search category provide in-depth analysis of the brand's performance, market positioning, and growth opportunities.
These insights are derived from comprehensive data analysis, covering areas such as market share, growth trends, and competitive dynamics.
These insights are derived from comprehensive data analysis, covering areas such as market share, growth trends, and competitive dynamics.
LinkedIn Job Search shows strong performance with 9.8% average growth across 210 markets (42.4% avg brand interest), with positive growth in 174 of 210 markets
Top performing markets for LinkedIn Job Search demonstrate exceptional results in Presque Isle ME (+94.4% growth, 35.0% brand interest, +17.0% change), Parkersburg WV (+61.1% growth, 29.0% brand interest, +11.0% change), and Watertown NY (+48.5% growth, 49.0% brand interest, +16.0% change)
LinkedIn Job Search has 50 markets with high growth (>15%), 80 markets with moderate growth (5-15%), 60 stable markets (0-5%), and 20 declining markets
Notable high-growth markets for LinkedIn Job Search include Albany GA (+27.3% growth, 28.0% brand interest), Alpena MI (+38.9% growth, 25.0% brand interest), and Amarillo TX (+23.1% growth, 32.0% brand interest)
LinkedIn Job Search demonstrates strong market momentum with combined growth and brand interest gains in key markets: Albany GA (+27.3% growth, +6.0% gain, 28.0% current brand interest), Alpena MI (+38.9% growth, +7.0% gain, 25.0% current brand interest), and Amarillo TX (+23.1% growth, +6.0% gain, 32.0% current brand interest)
LinkedIn Job Search successfully defends strong market positions while maintaining brand interest growth in Albany GA (maintained 28.0% brand interest, +27.3% growth), Alpena MI (maintained 25.0% brand interest, +38.9% growth), and Amarillo TX (maintained 32.0% brand interest, +23.1% growth)
In large markets, LinkedIn Job Search shows strong growth with high brand interest: Baltimore MD (-1.8% growth, 56.0% brand interest) and Boston MA-Manchester NH (-1.4% growth, 71.0% brand interest)
In medium markets, LinkedIn Job Search shows strong growth with moderate brand interest: Ft. Myers-Naples FL (+27.0% growth, 47.0% brand interest) and Knoxville TN (+21.1% growth, 46.0% brand interest)
In small markets, LinkedIn Job Search shows strong growth with moderate brand interest: Anchorage AK (-4.8% growth, 40.0% brand interest) and Binghamton NY (-2.2% growth, 44.0% brand interest)
LinkedIn Job Search achieves significant brand interest gains in Albany GA (+6.0% brand interest growth, now at 28.0%) and Alpena MI (+7.0% brand interest growth, now at 25.0%)
LinkedIn Job Search shows accelerating brand interest growth in Albany GA (+27.3% growth, 28.0% brand interest) and Alpena MI (+38.9% growth, 25.0% brand interest)
LinkedIn Job Search maintains stable brand interest performance in mature markets: Anchorage AK (-4.8% growth, 40.0% brand interest) and Baltimore MD (-1.8% growth, 56.0% brand interest)
LinkedIn Job Search faces growth challenges in historically strong markets: Anchorage AK (-4.8% growth, 40.0% brand interest) and Baltimore MD (-1.8% growth, 56.0% brand interest)
LinkedIn Job Search performance in major markets: Baltimore MD (-1.8% growth, 56.0% brand interest, 1.1M TVHH), Boston MA-Manchester NH (-1.4% growth, 71.0% brand interest, 2.6M TVHH), and Charlotte NC (-1.9% growth, 52.0% brand interest, 1.3M TVHH)
LinkedIn Job Search shows positive brand interest growth in markets representing 78.4% of total TVHH coverage
LinkedIn Job Search maintains strong brand interest positions (>30% share) in key markets: Anchorage AK (40.0% brand interest, -2.0% change), Baltimore MD (56.0% brand interest, -1.0% change), and Binghamton NY (44.0% brand interest, -1.0% change)
Competitive Insights
Competitive Insights showcase how LinkedIn Job Search performs against competitors across different markets.
These insights are generated by analyzing competitive performance data across hundreds of thousands of data points.
Each insight highlights specific market opportunities and challenges where LinkedIn Job Search can focus its competitive strategy.
Each insight highlights specific market opportunities and challenges where LinkedIn Job Search can focus its competitive strategy.
LinkedIn Job Search demonstrates category leadership at dma level with 9.8% average brand interest growth, showing exceptional performance in Albany GA (+27.3%, 28.0% brand interest), Alpena MI (+38.9%, 25.0% brand interest), and Amarillo TX (+23.1%, 32.0% brand interest)
In high-growth dma markets, LinkedIn Job Search maintains an average brand interest of 35.5% with consistent performance across 50 markets
LinkedIn Job Search shows strong momentum with 9.8% average brand interest growth across key dma markets: Presque Isle ME (+94.4% growth, +17.0% brand interest), Parkersburg WV (+61.1% growth, +11.0% brand interest), and Watertown NY (+48.5% growth, +16.0% brand interest)
LinkedIn Job Search captured additional brand interest in 128 dma markets, averaging +5.0% brand interest growth in key growth dma
In direct competition, LinkedIn Job Search outperforms Indeed with 25.5 percentage point brand interest advantage across 210 shared markets: Anchorage AK (gap: 20.0% brand interest, 8.2% growth), Baltimore MD (gap: 12.0% brand interest, 4.1% growth), and Binghamton NY (gap: 12.0% brand interest, 4.0% growth)
In select markets, Indeed outperforms LinkedIn Job Search despite weaker overall growth (-5.3% vs +9.8% overall): Anchorage AK (Indeed leads: 60.0% share, +3.5% growth vs LinkedIn Job Search: 40.0%, -4.8%), Baltimore MD (Indeed: +2.3% growth vs LinkedIn Job Search: -1.8% growth), and Binghamton NY (Indeed leads: 56.0% share, +1.8% growth vs LinkedIn Job Search: 44.0%, -2.2%)
Indeed successfully defends market leadership positions while maintaining brand interest growth in Anchorage AK (maintained 60.0% brand interest, +3.5% growth), Baltimore MD (maintained 44.0% brand interest, +2.3% growth), and Binghamton NY (maintained 56.0% brand interest, +1.8% growth)
LinkedIn Job Search successfully defends market leadership positions while maintaining brand interest growth in Albany GA (maintained 28.0% brand interest, +27.3% growth), Amarillo TX (maintained 32.0% brand interest, +23.1% growth), and Augusta GA (maintained 37.0% brand interest, +15.6% growth)
Indeed maintains strong brand interest position in key markets: Baltimore MD (44.0% brand interest, +2.3% growth), Boston MA-Manchester NH (29.0% brand interest, +3.6% growth), and Charlotte NC (48.0% brand interest, +2.1% growth)
LinkedIn Job Search maintains strong brand interest position in key markets: Columbus OH (68.0% brand interest, +19.3% growth), Orlando-Daytona Beach-Melbourne FL (49.0% brand interest, +19.5% growth), and Portland OR (71.0% brand interest, +24.6% growth)
Indeed dominates head-to-head competition against LinkedIn Job Search in 122 of 173 shared DMA markets, with superior brand interest in key battlegrounds: Abilene-Sweetwater TX (64.0% vs 36.0% brand interest), Albany GA (72.0% vs 28.0% brand interest), and Albuquerque-Santa Fe NM (64.0% vs 36.0% brand interest)
LinkedIn Job Search emerges as competitive threat to Indeed with superior growth momentum (+9.8% vs -5.3%) across contested markets: Abilene-Sweetwater TX (LinkedIn Job Search: +2.9% growth vs Indeed: -1.5% growth), Albany GA (LinkedIn Job Search: +27.3% growth vs Indeed: -7.7% growth), and Albany-Schenectady-Troy NY (LinkedIn Job Search: +2.2% growth vs Indeed: -1.9% growth)
Indeed demonstrates competitive strength with 205 high brand interest dma markets and 0 high-growth dma markets, notably in Abilene-Sweetwater TX (64.0% brand interest, -1.5% growth), Albany GA (72.0% brand interest, -7.7% growth), and Albany-Schenectady-Troy NY (53.0% brand interest, -1.9% growth)
LinkedIn Job Search demonstrates competitive strength with 198 high brand interest dma markets and 50 high-growth dma markets, notably in Anchorage AK (40.0% brand interest, -4.8% growth), Baltimore MD (56.0% brand interest, -1.8% growth), and Binghamton NY (44.0% brand interest, -2.2% growth)
Indeed maintains validated market dominance (>35% brand interest) across 152 key markets where it leads all competitors: Abilene-Sweetwater TX (64.0% brand interest, validated dominance), Albany GA (72.0% brand interest, validated dominance), and Albany-Schenectady-Troy NY (53.0% brand interest, validated dominance)
LinkedIn Job Search maintains validated market dominance (>35% brand interest) across 53 key markets where it leads all competitors: Baltimore MD (56.0% brand interest, validated dominance), Boston MA-Manchester NH (71.0% brand interest, validated dominance), and Charlotte NC (52.0% brand interest, validated dominance)