Company
Southwest Airlines
Industry
Airlines
Related Brands
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What is BrandStack?
BrandStack is a brand intelligence company used by some of the top global brands to integrate our unique brand intelligence solutions into their cross-channel brand marketing channels (Search, Social, Video, Display, TV, Email, Audio and more).
For Southwest Airlines, BrandStack's algorithms have crunched millions of data points across the US to generate strategic market segments - specifically 306 Top Market Areas (TMAs), 306 Opportunity Market Areas (OMAs), 288 Competitive Marketing Areas (CMAs) and Southwest Airlines specific insights that are actionable, measureable and insightful.
Explore a preview of BrandStack's comprehensive brand intelligence dataset of Southwest Airlines below and see how your teams and campaigns can benefit from it.
For Southwest Airlines, BrandStack's algorithms have crunched millions of data points across the US to generate strategic market segments - specifically 306 Top Market Areas (TMAs), 306 Opportunity Market Areas (OMAs), 288 Competitive Marketing Areas (CMAs) and Southwest Airlines specific insights that are actionable, measureable and insightful.
Explore a preview of BrandStack's comprehensive brand intelligence dataset of Southwest Airlines below and see how your teams and campaigns can benefit from it.
Southwest Airlines and Airlines
Top Market Areas (TMAs)
Top Market Areas (TMAs) are areas that are seeing relatively high brand interest for a brand and show potential for running targeted marketing campaigns to maintain a strong brand presence.
In this case, BrandStack algorithms indicate Southwest Airlines has 306 areas for Q2 2023 that can benefit from running targeted marketing campaigns to maintain a strong brand presence over competitors.
In this case, BrandStack algorithms indicate Southwest Airlines has 306 areas for Q2 2023 that can benefit from running targeted marketing campaigns to maintain a strong brand presence over competitors.
| Region | Markets |
|---|---|
| United States | College Park, Fayetteville, Peachtree City, McDonough, East Cobb, Sandy Springs, Atlanta, Marietta, Smyrna, Brookhaven, Union City, Lawrenceville, Redan, Snellville, West Valley City, West Jordan, Salt Lake City, Holladay, Kaysville, Park City |
| Alabama | Meadowbrook, West End-Cobb Town, Chelsea, Daphne, Vestavia Hills, Mountain Brook, Homewood, Lake Purdy, Anniston |
| Alaska | Meadow Lakes, Palmer, Wasilla, Nome |
| Arizona | Green Valley, Sun City West, Maricopa, Buckeye, Prescott Valley, Fountain Hills, Gilbert, Marana, Tempe, Scottsdale, Goodyear, Phoenix, New River, Gold Canyon, Sun Lakes, Sun City, Coolidge |
| Arkansas | Pine Bluff, North Little Rock, Maumelle, Bryant, Little Rock, Hot Springs Village, Calion, Twin Groves, Genoa |
Opportunity Market Areas (OMAs)
Opportunity Market Areas (OMAs) are areas that are seeing relatively low brand interest for a brand when benchmarked against competitors and show potential for increasing brand interest through targeted brand and marketing initiatives.
BrandStack algorithms indicate Southwest Airlines has 306 areas for Q2 2023.
BrandStack algorithms indicate Southwest Airlines has 306 areas for Q2 2023.
| Region | Markets |
|---|---|
| United States | East Point, Tyrone, Huron Charter Township, Royal Oak, Newnan, Minnetonka, Eden Prairie, Plymouth, Decatur, Edina, Lakeville, Roswell, Bloomington, Troy, Eagan, Milton, Saint Paul, Golden Valley, Minneapolis, Southfield, Duluth, SeaTac, Cambridge |
| Alabama | Selma, Theodore, Hope Hull, Blue Ridge, Creola, Auburn |
| Alaska | Delta Junction, Prudhoe Bay, Soldotna, Fairbanks, College, Anchorage, Ester, Juneau, Knik-Fairview, North Pole, Unalaska, Kodiak, Sitka, Seward |
| Arizona | Tortolita, Tolleson, Lake Havasu City, Tanque Verde, Vail, Oro Valley, Sahuarita, Casas Adobes, Paradise Valley, Catalina Foothills, Prescott, Rio Verde, Village of Oak Creek |
| Arkansas | Rockwell, Greenwood, Marion, Highfill, Bella Vista, Goshen, Lowell, Johnson, Cave Springs |
Brand Insights
Top Brand Insights are generated from crunching hundreds of thousands of data points across markets to identify strategic shifts in brand interest for brands and competitors across the industry.
For Southwest Airlines, BrandStack algorithms generated brand insights that can be integrated into cross-channel brand and marketing initiatives to unlock new growth opportunities. Here is a sample list of insights for Southwest Airlines.
For Southwest Airlines, BrandStack algorithms generated brand insights that can be integrated into cross-channel brand and marketing initiatives to unlock new growth opportunities. Here is a sample list of insights for Southwest Airlines.
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Southwest Airlines saw high brand interest in Connecticut especially in Windsor Locks, Pomfret, Killingworth, Tolland, Avon, Windsor, Suffield and South Windsor. Overall, these regions saw 95.04% more brand interest than the overall Connecticut region.
95.04
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Southwest Airlines saw high brand interest in these areas in Michigan: Romulus, New Era, Tittabawassee Township, Stevensville, Grandville, Port Huron charter Township, Forest Hills and Fair Plain. Overall, these regions saw 92.24% more brand interest than the overall Michigan region.
92.24
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Southwest Airlines saw high brand interest in Maryland especially in Linthicum Heights, Forest Hill, Brooklandville, Davidsonville, Chase, Glen Arm, Kingsville and West Friendship. Overall, these regions saw 91.27% more brand interest than the overall Maryland region.
91.27
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Southwest Airlines saw high brand interest in Missouri especially in Saint Ann, Woodson Terrace, Berkeley, Weatherby Lake, Earth City, Clarkson Valley, Shrewsbury and Ladue. Overall, these regions saw 91.2% more brand interest than the overall Missouri region.
91.2
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Competitive Insights
Competitive Insights are derived from crunching hundreds of thousands of data points across markets to identify regions that are showing high competition from similar brands in the industry.
For Southwest Airlines, we generated benchmarked insights across competitive brands in the Airlines vertical and BrandStack algorithms indicate numerous insights that can inform marketing strategy across multiple channels to maintain a strong brand presence compared to competitors.
For Southwest Airlines, we generated benchmarked insights across competitive brands in the Airlines vertical and BrandStack algorithms indicate numerous insights that can inform marketing strategy across multiple channels to maintain a strong brand presence compared to competitors.
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The most competitive markets for Delta Air Lines, Southwest Airlines, United Airlines, American Airlines and JetBlue Airways in Rhode Island are - Smithfield, Bristol, Providence, Jamestown, Narragansett, Westerly, North Kingstown, East Greenwich, North Providence, Middletown, Warwick, Cumberland, Newport, Coventry, Tiverton, Charlestown, Cranston, Johnston, East Providence, South Kingstown, West Greenwich, Hopkinton, Glocester and Burrillville.
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La Vista, Papillion, Omaha, Lincoln, Blair, Fremont, Grand Island, York, Crete, Ashland, Valley, Louisville, Offutt Air Force Base, Beatrice, Waverly, North Platte and Chadron are the most competitive markets for Delta Air Lines, Southwest Airlines, United Airlines, American Airlines and JetBlue Airways in Nebraska
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For Delta Air Lines, Southwest Airlines, United Airlines, American Airlines and JetBlue Airways, the most competitive markets in Nevada are - Goldfield, Spring Valley, Incline Village, Enterprise, Summerlin South, North Las Vegas, Mount Charleston, Sunrise Manor, Las Vegas, Paradise, Henderson, Dayton, Sparks, Reno, Carson City, Cold Springs, Laughlin, Smith Valley, New Washoe City, Spanish Springs and Johnson Lane.
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For Delta Air Lines, Southwest Airlines, United Airlines, American Airlines and JetBlue Airways, the most competitive markets in New Hampshire are - Windham, Nashua, Merrimack, Pembroke, Amherst, New London, Goffstown, Bow, Plaistow, Raymond, Stratham, Mont Vernon, Henniker, Northwood, Bartlett, Epping, Brookline, Weare, Moultonborough, Ossipee, Lee and Hampton Falls.
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Top Market Areas (TMAs) Entire List
Top Market Areas (TMAs) are areas that are seeing relatively high brand interest for a brand and show potential for running targeted marketing campaigns to maintain a strong brand presence.
In this case, BrandStack algorithms indicate Southwest Airlines has 306 areas for Q2 2023 that can benefit from running targeted marketing campaigns to maintain a strong brand presence over competitors.
In this case, BrandStack algorithms indicate Southwest Airlines has 306 areas for Q2 2023 that can benefit from running targeted marketing campaigns to maintain a strong brand presence over competitors.
| Region | Markets |
|---|---|
| United States | College Park, Fayetteville, Peachtree City, McDonough, East Cobb, Sandy Springs, Atlanta, Marietta, Smyrna, Brookhaven, Union City, Lawrenceville, Redan, Snellville, West Valley City, West Jordan, Salt Lake City, Holladay, Kaysville, Park City |
| Alabama | Meadowbrook, West End-Cobb Town, Chelsea, Daphne, Vestavia Hills, Mountain Brook, Homewood, Lake Purdy, Anniston |
| Alaska | Meadow Lakes, Palmer, Wasilla, Nome |
| Arizona | Green Valley, Sun City West, Maricopa, Buckeye, Prescott Valley, Fountain Hills, Gilbert, Marana, Tempe, Scottsdale, Goodyear, Phoenix, New River, Gold Canyon, Sun Lakes, Sun City, Coolidge |
| Arkansas | Pine Bluff, North Little Rock, Maumelle, Bryant, Little Rock, Hot Springs Village, Calion, Twin Groves, Genoa |
| California | Gardena, Hawthorne, Carson, Thousand Oaks, San Clemente, Coloma, Rancho Santa Margarita, Aliso Viejo, Irvine, Carlsbad, Dana Point, Yorba Linda, Newport Beach, San Diego, Mission Viejo, Huntington Beach, Burbank, Coronado, Encinitas, Costa Mesa, Mountain View, Truckee |
| Colorado | Silverthorne, Fort Carson, Greenwood Village, Tabernash, Berthoud, Castle Pines, Breckenridge, Stonegate, Winter Park, Brush, Todd Creek, Leadville North, Severance, Sherrelwood, Laporte, Gleneagle, Cortez, Steamboat Springs, Gold Hill |
| Connecticut | Salisbury, East Granby, Hebron, Stonington, Avon, Wolcott, East Lyme, Windsor Locks, Clinton, Barkhamsted, Harwinton, Durham |
| Delaware | Blades, Georgetown, Lewes, Millsboro, Laurel, Harrington, Frankford, Camden, Milford, Woodside East, Edgemoor, Wilmington Manor |
| Florida | Odessa, Southgate, Panama City Beach, Cheval, Pensacola, Lake Mary, Williamsburg, Siesta Key, Dunedin, Keystone, Villas, Sarasota, Palmetto, Lake Buena Vista, Naples, North Sarasota, Doctor Phillips, Estero, Bay Lake, Bonita Springs, Celebration, Marco Island, Dania Beach, Orlando, Lighthouse Point |
| Georgia | Lovejoy, Avondale Estates, Greensboro, College Park, Sharpsburg, Woodstock, McDonough, Dunwoody, East Cobb, Buford, Panthersville, Marietta, Smyrna, Morrow, Union City, Mountain Park, Grayson, Stockbridge, Suwanee, North Druid Hills, Tucker, Chamblee, Redan, Palmetto |
| Hawaii | Kahaluu-Keauhou, Kapaa, Kahului, Mountain View, Kahuku, Kekaha, Honokaa, Aiea, Leilani Estates, Lawai, Kilauea |
| Idaho | Sandpoint, Boise, Kuna, Eagle, Post Falls, Meridian, Hayden, Garden City, Star, Spirit Lake, Middleton |
| Illinois | Effingham, Glen Carbon, Hodgkins, Matteson, Flossmoor, Sugar Grove, Downers Grove, Montgomery, Western Springs, Woodridge, Red Bud |
| Indiana | Chandler, Leo-Cedarville, Pendleton, Roanoke, Cicero, Princes Lakes, Lake Station, Wheatfield |
| Iowa | Grinnell, Glenwood, Adel |
| Kansas | Topeka, Leawood, Tonganoxie, Basehor, De Soto, Wellsville, Wamego, Baldwin City, Louisburg, Roeland Park |
| Kentucky | Cold Spring, Edgewood, Crestview Hills, Francisville, Anchorage, Calvert City |
| Louisiana | Hahnville, Destrehan, Gretna, Lutcher, Kenner, New Orleans, Morgan City, Jefferson, Harvey, Galliano, Saint Rose |
| Maine | Mount Desert, Bar Harbor, Old Orchard Beach, Yarmouth, Portland, South Portland, Camden, Lewiston, Cape Elizabeth |
| Maryland | Chester, Annapolis, Lochearn, Crownsville, Arnold, Odenton, Rosedale, Randallstown, Elkridge, Linthicum Heights, Glyndon, Rising Sun, Ashton-Sandy Spring, Glenwood, Cambridge, Woodstock, Sykesville, Rosaryville, Davidsonville |
| Massachusetts | Northborough, Salisbury, Boxford, Southborough, Sherborn, Concord, Newburyport, Cambridge, Andover, Newton, Edgartown, Somerville, Harwich, Reading, Boston, Brewster, Medfield, East Longmeadow, Revere |
| Michigan | Plymouth, Dexter, Pinckney, Rochester, Commerce Charter Township, Grosse Ile Township, Livonia, Chelsea, Rochester Hills, West Bloomfield Township, Lathrup Village, Plymouth Charter Township, Farmington Hills, York charter Township, Troy, Canton, Southfield, Pittsfield Charter Township, Milford Charter Township, Farmington, Superior Charter Township, Grosse Pointe Farms, Romulus, Mason |
| Minnesota | Lino Lakes, Mahtomedi, Mendota Heights, Arden Hills, Lake Elmo, Woodbury, Orono, Mound, Minnetonka, Eden Prairie, Plymouth, Wayzata, Edina, Lakeville, Bloomington, Rogers, Medina, Eagan, Saint Louis Park, Saint Paul, Golden Valley, Minneapolis |
| Mississippi | Saint Martin, Starkville, Cleveland, Greenville, Gulf Hills, Canton, Ridgeland, Biloxi, Madison, Horn Lake, Byram, Clarksdale, Long Beach |
| Missouri | Platte City, Pacific, North Kansas City, Bridgeton, Spanish Lake, Kirkwood, Woodson Terrace, Town and Country, Maplewood, Cottleville, Cameron, Greenwood, Halfway |
| Montana | Helena Valley Southeast, Butte, Helena Valley Northeast, Wye, Four Corners, Belgrade, Bozeman, Big Sky, Anaconda, Helena Valley West Central |
| Nebraska | Gretna, Bellevue, Bennington, Papillion, Omaha, York, Crete, Ashland, Valley, Louisville, Offutt Air Force Base, Beatrice, Waverly |
| Nevada | Cold Springs, Laughlin, Smith Valley, New Washoe City, Spanish Springs |
| New Hampshire | Conway, Merrimack, Pembroke, Amherst, Goffstown, Bow, Mont Vernon, Henniker, Northwood, Bartlett, Epping, Brookline, Weare |
| New Jersey | Ridgewood, Demarest, Ridgefield Park, West New York, Cliffside Park, Ramsey, Jersey City, Weehawken, Verona, Paramus, Long Hill, Hoboken, Morristown, West Windsor Township, Lakewood Township, North Arlington, Kinnelon |
| New Mexico | Gallup, Corrales, South Valley, Rio Rancho, Mesquite, Mesilla, Cedar Crest, Bosque Farms, Las Cruces, Portales, North Valley, Edgewood, Bernalillo, Placitas |
| New York | Goldens Bridge, Hastings-on-Hudson, Oceanside, Melville, Harris Hill, Clarence Center, Syosset, East Farmingdale, Bay Shore, Massapequa, Dix Hills, Elwood, Jericho, Sleepy Hollow |
| North Carolina | Brevard, Troutman, Pinetops, Rolesville, Pittsboro, Burlington, Holly Springs, Hillsborough, Morrisville, Ocean Isle Beach, Raleigh, Chapel Hill, Carrboro, Durham, Wrightsville Beach, Cary, Apex, Pinehurst |
| North Dakota | Mandan, Watford City, Fargo, Dickinson |
| Ohio | Indian Hill, Cincinnati, Landen, Loveland, Monroe, Beckett Ridge, Mason, Deer Park, Hilliard, Springdale, New Albany, Bay Village, Highland Heights, Wright-Patterson Air Force Base, Chesterland, Summerside |
| Oklahoma | Goldsby, Newcastle, Midwest City, Cole, Guthrie, Nichols Hills, Oklahoma City, Norman, Edmond, Skiatook, Moore, Jenks, Enid, Seminole, Chickasha |
| Oregon | Sisters, The Dalles, Clackamas, Lake Oswego, Oatfield, Aurora, Wilsonville, Portland, West Linn, Ontario, Sweet Home, Canby |
| Pennsylvania | Glenshaw, Upper Saint Clair, Pittsburgh, Slippery Rock, Cranberry Township, Emsworth, Wexford, Oakmont, Oakdale, Franklin Park |
| Rhode Island | Scituate, Lincoln, Portsmouth, Smithfield, Westerly, East Greenwich, Warwick, Cumberland, Coventry, Cranston, Johnston, East Providence, South Kingstown, West Greenwich, Hopkinton, Glocester, Burrillville |
| South Carolina | Powdersville, Berea, Pendleton, Socastee, Isle of Palms, North Augusta, Myrtle Beach, Hardeeville, Reidville, Mount Pleasant, Charleston, Bucksport |
| South Dakota | Yankton, Sioux Falls, North Sioux City, Vermillion |
| Tennessee | Clarksville, Oak Hill, Franklin, Nashville, Spring Hill, Woodbury, South Carthage, Chapel Hill, Karns |
| Texas | Taylor, Cibolo, Spicewood, Pflugerville, Brushy Creek, Timberwood Park, Cedar Park, Fort Bliss, Bulverde, Manchaca, Round Rock, Canyon Lake, Austin, Spring Branch, Jollyville, Glenn Heights, Dripping Springs, Bee Cave, West Lake Hills, Cross Roads, Georgetown, Bear Creek, Fair Oaks Ranch, Cross Mountain |
| Utah | Pleasant View, Alta, Eden, Murray, Harrisville, South Jordan, Heber City, Huntsville, Apple Valley |
| Vermont | Town of Rockingham, Woodstock, Weathersfield, Saint Johnsbury, Saint Albans City |
| Virginia | Gloucester Point, Toano, Lincolnia, Virginia Beach, Chesapeake, Sandston, Norfolk, Crozet, Glen Allen, Dunn Loring, North Springfield, Alexandria, Tysons, Lake Barcroft, Ruckersville |
| Washington | Deer Harbor, Martha Lake, Klahanie, West Richland, La Center, Airway Heights, Tukwila, Fairwood, East Hill-Meridian, Alderwood Manor, Camas, Millwood, Blaine, Langley, Long Beach |
| West Virginia | Inwood, Cassville, Weirton, Morgantown, Fairmont, Bridgeport, Charles Town, Wheeling, Martinsburg, Williamstown, Falling Waters, Teays Valley |
| Wisconsin | New Richmond, Osceola, Hudson, Ellsworth, Oostburg, Suamico, East Troy, Glendale |
| Wyoming | Evanston, Ranchettes, Laramie, South Cheyenne, Torrington, Green River, Warren Air Force Base |
Please contact your MI Tool Client Solutions Manager (CSM) to download the entire list Top Market Areas (TMA) list. If you are not sure who Southwest Airlines's CSM is, reach out to us and we will connect you with them.
Opportunity Market Areas (OMAs) Entire List
Opportunity Market Areas (OMAs) are areas that are seeing relatively low brand interest for a brand when benchmarked against competitors and show potential for increasing brand interest through targeted brand and marketing initiatives.
BrandStack algorithms indicate Southwest Airlines has 306 areas for Q2 2023.
BrandStack algorithms indicate Southwest Airlines has 306 areas for Q2 2023.
| Region | Markets |
|---|---|
| United States | East Point, Tyrone, Huron Charter Township, Royal Oak, Newnan, Minnetonka, Eden Prairie, Plymouth, Decatur, Edina, Lakeville, Roswell, Bloomington, Troy, Eagan, Milton, Saint Paul, Golden Valley, Minneapolis, Southfield, Duluth, SeaTac, Cambridge |
| Alabama | Selma, Theodore, Hope Hull, Blue Ridge, Creola, Auburn |
| Alaska | Delta Junction, Prudhoe Bay, Soldotna, Fairbanks, College, Anchorage, Ester, Juneau, Knik-Fairview, North Pole, Unalaska, Kodiak, Sitka, Seward |
| Arizona | Tortolita, Tolleson, Lake Havasu City, Tanque Verde, Vail, Oro Valley, Sahuarita, Casas Adobes, Paradise Valley, Catalina Foothills, Prescott, Rio Verde, Village of Oak Creek |
| Arkansas | Rockwell, Greenwood, Marion, Highfill, Bella Vista, Goshen, Lowell, Johnson, Cave Springs |
| California | Lawndale, Manhattan Beach, Redondo Beach, Torrance, Hermosa Beach, Santa Monica, Altadena, Los Angeles, Culver City, Beverly Hills, Inglewood, El Segundo, Calabasas, Rancho Palos Verdes, Burlingame, Larkspur, Monterey, Belmont, Menlo Park, Half Moon Bay, Malibu, South San Francisco |
| Colorado | Hotchkiss, Cedaredge, Delta, Carbondale, Montrose, Hayden, Coal Creek, Frisco, Mount Crested Butte, Estes Park, Snowmass Village, Avon, Denver, Vail, Aspen, Genesee, Perry Park, Limon |
| Connecticut | Oxford, Brookfield, East Haddam, Rocky Hill, North Haven, Darien, Fairfield, Newtown, Wilton, Glastonbury, Stamford, New Canaan, Simsbury, Bethel, Norwalk, Greenwich, Ridgefield, Westport, Bethany, Weston, Haddam, Redding, Middlebury, Kent |
| Delaware | Smyrna, Dover, Ellendale, Brookside, Cheswold, Wilmington, Kent Acres, Claymont, Greenville, Pike Creek, Glasgow, Bear, Odessa, Elsinboro, Delaware City, Ocean View, Newport, New Castle, North Star, Highland Acres, Newark |
| Florida | Upper Grand Lagoon, Jacksonville Beach, Ormond Beach, Gateway, Palm Valley, Holly Hill, Fernandina Beach, Conway, Punta Gorda, Lake Butler, Lely Resort, Jupiter, Loxahatchee Groves, Delray Beach, West Palm Beach, Hamptons at Boca Raton, North Naples, Lehigh Acres, Key West, Vineyards, Fort Lauderdale, Kings Point, Miami Springs |
| Georgia | Bonanza, East Point, Tyrone, Holly Springs, Gresham Park, Senoia, Fayetteville, Newnan, Peachtree City, Alpharetta, Vinings, Decatur, Johns Creek, Sandy Springs, Atlanta, Roswell, Milton, Brookhaven, Bethlehem, North Decatur |
| Hawaii | Kawela Bay, Punaluu, Captain Cook, Laie, Waimalu, Halawa, Wheeler Army Airfield, Maunawili, Koloa, Kalaoa, Ewa Villages, Joint Base Pearl Harbor-Hickam, Waimea, Nu0101nu0101kuli, Napili-Honokowai, Hawaiian Paradise Park, Honolulu, Wahiawa, Makawao, Lihue, Puako, Mililani, Wailea-Makena, Kaanapali, Ahuimanu, Marine Corps Base Hawaii, Kihei, Holualoa, Mu0101kaha |
| Idaho | Rupert, Harrison, Sagle, Sun Valley, Hailey, Ketchum, Twin Falls, Pocatello, Moscow, Rexburg, Idaho Falls, Driggs, Iona |
| Illinois | Urbana, Schiller Park, Libertyville, Wheaton, Oak Brook, Highland Park, Crystal Lake, Rosemont, Chicago, Hinsdale, Riverwoods, Addison, Winnetka |
| Indiana | Bright, Georgetown, Bargersville, Danville, Greencastle, Zionsville, Carmel, Westfield, Fishers, Jasper |
| Iowa | Knoxville, Orange City, Clive, Carter Lake, Amana |
| Kansas | Great Bend, Bel Aire, Ottawa, Spring Hill, Leavenworth, Prairie Village, Lenexa, Lawrence, Shawnee, Olathe, Kansas City, Overland Park, Gardner, Goddard, Newton, Salina, Manhattan |
| Kentucky | Fort Wright, Falmouth, Crescent Springs, Independence, Erlanger, Union, Walton, Burlington, Florence, Fort Mitchell, Paris |
| Louisiana | Garyville, Plain Dealing, Duson, West Monroe, Bridge City, Fort Polk South, Old Jefferson, Shenandoah, Saint Gabriel |
| Maine | Arundel, Jefferson, Kennebunk, York, Rumford, Oakland, Rockport, Hampden |
| Maryland | Hollywood, Clinton, Woodmore, Friendly, Goddard, Russett, Dunkirk, South Laurel, Joint Base Andrews, Laurel, Cape Saint Claire, Hillsmere Shores, Savage, Stevensville, Poolesville, Huntingtown, Travilah, Jarrettsville |
| Massachusetts | West Boylston, Topsfield, Boxborough, Duxbury, Groveland, Newbury, Needham, Weston, Wellesley, Stoneham, Nantucket, Sudbury, Sharon, Marblehead, Hamilton, Raynham, Cohasset, Harvard |
| Michigan | Whitmore Lake, Gladstone, Hartland, Almont, Lyon Charter Township, Ann Arbor Charter Township, Beverly Hills, Macomb, Birmingham, Berkley, Bloomfield Township, Washington, Oakland charter Township, Huron Charter Township, Independence charter Township, Royal Oak, Orchard Lake Village, Williamsburg, Novi, Bloomfield Hills, Ann Arbor, Charlevoix, Clinton, Huntington Woods |
| Minnesota | Scandia, Howard Lake, Deephaven, Oronoco, Grant, Afton, Norwood Young America, North Oaks, Shorewood, Hopkins, Centerville, Shoreview, Chanhassen, Inver Grove Heights, Victoria, Corcoran, Greenfield, Elko New Market, Lake City |
| Mississippi | Bruce, Okolona, Meridian Station, Philipp, Columbus Air Force Base, Oxford, Ripley |
| Missouri | Lake Tapawingo, Lake Saint Louis, Parkville, Liberty, Kansas City, Crestwood, Branson, Olivette, Clayton, Maryville, Black Jack, Saint Ann, Richmond Heights, Ladue, Battlefield |
| Montana | Kings Point, Dillon, Stevensville, Laurel, Florence, Missoula, Whitefish, Great Falls, Evergreen, Kalispell, Darby, Billings, Lockwood, Malmstrom Air Force Base |
| Nebraska | Plattsmouth, Hastings, Columbus, Norfolk, La Vista, Lincoln, Blair, Fremont, Grand Island, North Platte, Chadron, Central City |
| Nevada | Elko, Pahrump, Fernley, Mesquite, Whitney, Goldfield, Spring Valley, Incline Village, Enterprise, Summerlin South, North Las Vegas, Mount Charleston, Sunrise Manor, Las Vegas, Paradise, Henderson, Dayton, Sparks, Reno, Carson City, Johnson Lane, Sun Valley |
| New Hampshire | Barrington, Litchfield, Hampton, North Hampton, Rye, Windham, Nashua, New London, Plaistow, Raymond, Stratham, Moultonborough, Ossipee, Lee, Hampton Falls |
| New Jersey | Bergenfield, Englewood, Tenafly, Teaneck, North Haledon, Ridgefield, Moorestown, Fort Lee, Hawthorne, Chester, Cranbury Township, Union City, Sparta Township, Newark, Rahway, Oakland |
| New Mexico | Radium Springs, Pueblo of Sandia Village, La Cienega, Eldorado at Santa Fe, Los Lunas, Los Alamos, Albuquerque, University Park, Carnuel, Santa Fe, Sunland Park, Alamogordo, Las Vegas, Clovis, Silver City, Hobbs, Taos Pueblo, Farmington, Taos, Chaparral, Aztec |
| New York | Manhasset Hills, Lake Success, Brookville, Farmingdale, Glen Cove, Mamaroneck, Mineola, Hartsdale, Bronxville, Garden City, Franklin Square, Pleasantville, White Plains, East Hills, Lawrence, New Rochelle, East Rockaway, Woodbury, Woodmere, Larchmont, Rye Brook, Williston Park, Old Bethpage |
| North Carolina | Hayesville, Fletcher, Blowing Rock, Richlands, North Topsail Beach, Ogden, Wrightsboro, Royal Pines, Carolina Beach, Southern Pines, Weddington, Avery Creek, Fairview, Cashiers, Saint James, Highlands |
| North Dakota | Grand Forks, Minot Air Force Base, Jamestown, Bismarck, Valley City, Williston, West Fargo, Minot, Gwinner |
| Ohio | Dent, Archbold, Swanton, Perrysburg, Greenhills, Sylvania, Holland, Lakeside Marblehead, Bridgetown North, Kenwood, Bowling Green, Maumee, Delhi, Ada, Sharonville, Montgomery, South Lebanon, Blue Ash, Port Clinton, Hunting Valley |
| Oklahoma | Kingfisher, Sallisaw, Duncan, Pottsboro, Muskogee, Tuttle, Altus, Bixby, Stillwater, Tulsa, Broken Arrow, Medicine Park, Owasso, Oakhurst, Guymon |
| Oregon | Sherwood, Deschutes River Woods, Lewisburg, Bend, Parkdale, Happy Valley, Eagle Creek, White City, Coquille, Stayton, Williams |
| Pennsylvania | Lafayette Hill, Oklahoma, Easton, Harmony, Park Forest Village, Industry, Hershey, Lionville, Moon, Havertown, Berwyn, Tinicum Township, South Coatesville, Thorndale |
| Rhode Island | Central Falls, Pawtucket, Barrington, North Smithfield, Woonsocket, Bristol, Providence, Jamestown, Narragansett, North Kingstown, North Providence, Middletown, Newport, Tiverton, Charlestown |
| South Carolina | Burnettown, Graniteville, Moore, New Ellenton, Lexington, Five Forks, Woodruff, Seabrook Island, Mauldin, Folly Beach, Bluffton, Hilton Head Island, Lake Murray of Richland, Lake Wylie, Riverview |
| South Dakota | Harrisburg, Aberdeen, Summerset, Mitchell, Brandon, Custer, Watertown, Madison, Rapid City, Dell Rapids, Rapid Valley, Milbank, Ellsworth Air Force Base |
| Tennessee | Decatur, Fairview, Middle Valley, Lakeland, Ooltewah, Signal Mountain, Louisville, Chattanooga, Jackson, Vonore, Arlington, Maryville, Alcoa, Germantown, Lakesite, Farragut, Collierville, Harrogate |
| Texas | Citrus City, Highland Park, Manor, Fort Hood, Mustang Ridge, Jarrell, Selma, Crowley, Creedmoor, Melissa, Richardson, Lakeway, Irving, Grapevine, Shenandoah |
| Utah | Delta, Midway, Bluffdale, North Salt Lake, Woods Cross, Peoa, Snyderville, Cottonwood Heights, Tooele, Sandy, Salt Lake City, Holladay, Coalville, East Millcreek, West Bountiful, Eagle Mountain, Park City, Kamas, Silver Summit |
| Vermont | Shelburne, Milton, Colchester, Essex, Winooski, Jericho, Stowe, Middlebury, Burlington, Barre, Williston, South Burlington, Georgia, Berlin, Warren |
| Virginia | Lorton, Short Pump, Jamestown, Woodlake, Pimmit Hills, Fort Lee, Wyndham, Merrifield, Fort Hunt, Fairfax Station, Ashburn, Arlington, Vinton, Great Falls |
| Washington | Shaw Island, Eatonville, Freeland, Tanner, Richland, Lakeland South, Hobart, Kenmore, Bonney Lake, Kirkland, Bothell, Bellevue, SeaTac, Union Hill-Novelty Hill, Sammamish, Lake Forest Park, Seattle, Joint Base Lewis-McChord, Gig Harbor, Mercer Island, East Renton Highlands, Artondale, Wenatchee, Bryn Mawr-Skyway, Lake Morton-Berrydale |
| West Virginia | Lewisburg, Parkersburg, Sissonville, Huntington, Charleston, Beckley, Ranson, Granville, Cross Lanes, Princeton |
| Wisconsin | Houlton, Ladysmith, North Hudson, Baldwin, Wisconsin Dells, Lake Hallie, Viroqua, Rhinelander, Wautoma, Altoona, Fox Point, Middleton |
| Wyoming | South Park, Hoback, Moose Wilson Road, Jackson, Teton Village, Wilson, Evansville, Wheatland, Gillette |
Please contact your MI Tool Client Solutions Manager (CSM) to download the entire list Opportunity Market Areas (OMA) list. If you are not sure who Southwest Airlines's CSM is, reach out to us and we will connect you with them.
Competitive Market Areas (CMAs) Entire List
Competitive Market Areas (OMAs) are geo regions that are seeing relatively high brand interest for a brand and show potential for running targeted marketing campaigns to maintain a strong presence.
In this case, our algorithms indicate Delta, Southwest, United Airlines, American Airlines and JetBlue have 288 areas for Q2 2023 regions that are very competitive and show high brand affinity through marketing campaigns across Search, Social, Email, Display, CTV and more channels.
In this case, our algorithms indicate Delta, Southwest, United Airlines, American Airlines and JetBlue have 288 areas for Q2 2023 regions that are very competitive and show high brand affinity through marketing campaigns across Search, Social, Email, Display, CTV and more channels.
| Region | Markets |
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| United States | McDonough, Lakeville, East Cobb, Sandy Springs, Atlanta, Roswell, Bloomington, Troy, Eagan, Milton, Marietta, Smyrna, Brookhaven, Saint Paul, Golden Valley, Union City, Lawrenceville, Minneapolis, Southfield, Redan, Duluth, Snellville, West Valley City, West Jordan, Salt Lake City, Holladay, Kaysville, Park City, SeaTac |
| Alaska | Meadow Lakes, College, Anchorage, Ester, Juneau, Knik-Fairview, Palmer, North Pole, Wasilla, Nome, Unalaska, Kodiak, Sitka, Seward |
| Arizona | Sun City West, Sahuarita, Maricopa, Buckeye, Prescott Valley, Casas Adobes, Paradise Valley, Fountain Hills, Catalina Foothills, Gilbert, Marana, Tempe, Scottsdale, Prescott, Goodyear, Phoenix, Rio Verde, New River, Gold Canyon, Village of Oak Creek, Sun Lakes, Sun City, Coolidge |
| Arkansas | North Little Rock, Highfill, Maumelle, Bryant, Little Rock, Bella Vista, Hot Springs Village, Goshen, Lowell, Calion, Twin Groves, Genoa, Johnson, Cave Springs |
| California | San Clemente, Inglewood, El Segundo, Coloma, Rancho Santa Margarita, Aliso Viejo, Calabasas, Irvine, Rancho Palos Verdes, Carlsbad, Dana Point, Yorba Linda, Newport Beach, San Diego, Mission Viejo, Huntington Beach, Burbank, Burlingame, Coronado, Encinitas, Costa Mesa, Larkspur, Monterey, Belmont, Mountain View, Menlo Park, Half Moon Bay, Malibu, South San Francisco, Truckee |
| Colorado | Mount Crested Butte, Estes Park, Greenwood Village, Snowmass Village, Avon, Tabernash, Berthoud, Denver, Castle Pines, Breckenridge, Vail, Aspen, Stonegate, Genesee, Winter Park, Brush, Todd Creek, Leadville North, Severance, Sherrelwood, Laporte, Gleneagle, Cortez, Steamboat Springs, Gold Hill, Perry Park |
| Connecticut | Wilton, Hebron, Glastonbury, Stamford, New Canaan, Simsbury, Bethel, Stonington, Norwalk, Greenwich, Ridgefield, Westport, Bethany, Avon, Weston, Wolcott, Haddam, Redding, East Lyme, Windsor Locks, Clinton, Barkhamsted, Harwinton, Durham, Middlebury, Kent |
| Delaware | Claymont, Greenville, Georgetown, Pike Creek, Glasgow, Bear, Lewes, Odessa, Millsboro, Elsinboro, Delaware City, Laurel, Harrington, Frankford, Camden, Milford, Woodside East, Edgemoor, Wilmington Manor, Ocean View, Newport, New Castle, North Star, Highland Acres |
| Florida | Punta Gorda, Lake Butler, Dunedin, Keystone, Villas, Sarasota, Lely Resort, Palmetto, Jupiter, Lake Buena Vista, Naples, Loxahatchee Groves, Delray Beach, West Palm Beach, North Sarasota, Doctor Phillips, Estero, Hamptons at Boca Raton, North Naples, Lehigh Acres, Key West, Bay Lake, Vineyards, Bonita Springs, Fort Lauderdale, Celebration, Marco Island, Dania Beach, Orlando, Kings Point, Lighthouse Point, Miami Springs |
| Georgia | Sharpsburg, Vinings, Decatur, Woodstock, McDonough, Dunwoody, Johns Creek, East Cobb, Sandy Springs, Atlanta, Roswell, Buford, Milton, Panthersville, Marietta, Smyrna, Brookhaven, Morrow, Union City, Mountain Park, Grayson, Bethlehem, North Decatur, Stockbridge, Suwanee, North Druid Hills, Tucker, Chamblee, Redan, Palmetto |
| Hawaii | Waimea, Nu0101nu0101kuli, Napili-Honokowai, Hawaiian Paradise Park, Honolulu, Wahiawa, Kahaluu-Keauhou, Makawao, Lihue, Puako, Mililani, Wailea-Makena, Kapaa, Kahului, Kaanapali, Ahuimanu, Marine Corps Base Hawaii, Kihei, Holualoa, Mountain View, Kahuku, Kekaha, Honokaa, Aiea, Leilani Estates, Lawai, Kilauea, Mu0101kaha |
| Idaho | Pocatello, Moscow, Rexburg, Sandpoint, Idaho Falls, Boise, Driggs, Kuna, Eagle, Post Falls, Meridian, Hayden, Garden City, Iona, Star, Spirit Lake, Middleton |
| Illinois | Flossmoor, Wheaton, Oak Brook, Highland Park, Crystal Lake, Sugar Grove, Rosemont, Downers Grove, Chicago, Montgomery, Western Springs, Hinsdale, Riverwoods, Woodridge, Addison, Red Bud, Winnetka |
| Indiana | Pendleton, Bargersville, Danville, Greencastle, Roanoke, Zionsville, Carmel, Westfield, Fishers, Cicero, Princes Lakes, Lake Station, Wheatfield, Jasper |
| Kansas | Prairie Village, Lenexa, Lawrence, Shawnee, Olathe, Kansas City, Overland Park, Gardner, Goddard, Topeka, Leawood, Tonganoxie, Basehor, De Soto, Wellsville, Wamego, Baldwin City, Louisburg, Roeland Park, Newton, Salina |
| Kentucky | Independence, Erlanger, Cold Spring, Union, Walton, Burlington, Edgewood, Crestview Hills, Florence, Fort Mitchell, Francisville, Paris, Anchorage |
| Louisiana | Fort Polk South, Hahnville, Old Jefferson, Destrehan, Gretna, Shenandoah, Lutcher, Kenner, New Orleans, Morgan City, Jefferson, Harvey, Galliano, Saint Rose, Saint Gabriel |
| Maine | Bar Harbor, Old Orchard Beach, Yarmouth, Portland, Kennebunk, South Portland, Camden, York, Lewiston, Cape Elizabeth, Rumford, Oakland, Rockport |
| Maryland | Annapolis, Laurel, Cape Saint Claire, Hillsmere Shores, Lochearn, Crownsville, Savage, Stevensville, Poolesville, Arnold, Odenton, Huntingtown, Rosedale, Randallstown, Travilah, Elkridge, Linthicum Heights, Jarrettsville, Glyndon, Rising Sun, Ashton-Sandy Spring, Glenwood, Cambridge, Woodstock, Sykesville, Rosaryville |
| Massachusetts | Weston, Newburyport, Cambridge, Andover, Newton, Brookline, Hanover, Wellesley, Edgartown, Somerville, Harwich, Stoneham, Nantucket, Reading, Boston, Hingham, Abington, Sudbury, Sharon, Hudson, Marblehead, Brewster, Hamilton, Medfield, Raynham, East Longmeadow, Revere, Cohasset, Harvard |
| Michigan | Pinckney, Independence charter Township, Royal Oak, Rochester, Orchard Lake Village, Commerce Charter Township, Williamsburg, Grosse Ile Township, Livonia, Novi, Chelsea, Rochester Hills, West Bloomfield Township, Lathrup Village, Plymouth Charter Township, Farmington Hills, Bloomfield Hills, York charter Township, Troy, Canton, Ann Arbor, Southfield, Pittsfield Charter Township, Milford Charter Township, Farmington, Superior Charter Township, Grosse Pointe Farms, Romulus, Charlevoix, Mason, Clinton, Huntington Woods |
| Minnesota | Mahtomedi, Mendota Heights, Shoreview, Arden Hills, Chanhassen, Lake Elmo, Woodbury, Inver Grove Heights, Orono, Victoria, Mound, Minnetonka, Corcoran, Eden Prairie, Plymouth, Wayzata, Edina, Lakeville, Bloomington, Rogers, Medina, Eagan, Saint Louis Park, Saint Paul, Golden Valley, Greenfield, Minneapolis, Elko New Market |
| Mississippi | Starkville, Cleveland, Greenville, Gulf Hills, Canton, Columbus Air Force Base, Ridgeland, Biloxi, Madison, Horn Lake, Byram, Clarksdale, Oxford, Long Beach, Ripley |
| Missouri | Kansas City, North Kansas City, Crestwood, Branson, Olivette, Clayton, Maryville, Bridgeton, Spanish Lake, Kirkwood, Woodson Terrace, Town and Country, Maplewood, Cottleville, Black Jack, Saint Ann, Richmond Heights, Ladue, Cameron, Greenwood, Halfway, Battlefield |
| Montana | Helena Valley Northeast, Missoula, Whitefish, Great Falls, Evergreen, Kalispell, Darby, Billings, Lockwood, Wye, Four Corners, Belgrade, Bozeman, Big Sky, Anaconda, Helena Valley West Central, Malmstrom Air Force Base |
| Nebraska | La Vista, Papillion, Omaha, Lincoln, Blair, Fremont, Grand Island, York, Crete, Ashland, Valley, Louisville, Offutt Air Force Base, Beatrice, Waverly, North Platte, Chadron |
| Nevada | Goldfield, Spring Valley, Incline Village, Enterprise, Summerlin South, North Las Vegas, Mount Charleston, Sunrise Manor, Las Vegas, Paradise, Henderson, Dayton, Sparks, Reno, Carson City, Cold Springs, Laughlin, Smith Valley, New Washoe City, Spanish Springs, Johnson Lane |
| New Hampshire | Windham, Nashua, Merrimack, Pembroke, Amherst, New London, Goffstown, Bow, Plaistow, Raymond, Stratham, Mont Vernon, Henniker, Northwood, Bartlett, Epping, Brookline, Weare, Moultonborough, Ossipee, Lee, Hampton Falls |
| New Jersey | Ridgefield, West New York, Moorestown, Cliffside Park, Fort Lee, Hawthorne, Ramsey, Jersey City, Weehawken, Verona, Paramus, Long Hill, Chester, Hoboken, Cranbury Township, Morristown, Union City, West Windsor Township, Lakewood Township, Sparta Township, Newark, North Arlington, Kinnelon, Rahway |
| New Mexico | University Park, Carnuel, Santa Fe, South Valley, Rio Rancho, Mesquite, Sunland Park, Alamogordo, Mesilla, Cedar Crest, Bosque Farms, Las Cruces, Portales, North Valley, Edgewood, Bernalillo, Placitas, Las Vegas, Clovis, Silver City, Hobbs, Taos Pueblo, Farmington, Taos, Chaparral |
| New York | Hastings-on-Hudson, Oceanside, Garden City, Franklin Square, Pleasantville, Melville, White Plains, East Hills, Harris Hill, Clarence Center, Lawrence, Syosset, East Farmingdale, Bay Shore, New Rochelle, Massapequa, Dix Hills, East Rockaway, Woodbury, Woodmere, Elwood, Larchmont, Jericho, Sleepy Hollow, Rye Brook, Williston Park |
| North Carolina | Rolesville, Wrightsboro, Pittsboro, Burlington, Holly Springs, Hillsborough, Morrisville, Royal Pines, Carolina Beach, Southern Pines, Ocean Isle Beach, Raleigh, Chapel Hill, Carrboro, Durham, Wrightsville Beach, Weddington, Cary, Avery Creek, Apex, Pinehurst, Fairview, Cashiers, Saint James, Highlands |
| Ohio | Kenwood, Bowling Green, Maumee, Delhi, Ada, Cincinnati, Sharonville, Montgomery, South Lebanon, Landen, Loveland, Monroe, Blue Ash, Beckett Ridge, Mason, Deer Park, Hilliard, Springdale, Port Clinton, New Albany, Bay Village, Highland Heights, Hunting Valley, Wright-Patterson Air Force Base, Chesterland, Summerside |
| Oklahoma | Midwest City, Cole, Guthrie, Nichols Hills, Oklahoma City, Norman, Tuttle, Altus, Bixby, Stillwater, Edmond, Tulsa, Skiatook, Broken Arrow, Moore, Jenks, Medicine Park, Enid, Seminole, Chickasha, Owasso, Oakhurst, Guymon |
| Oregon | Bend, Parkdale, Lake Oswego, Happy Valley, Oatfield, Aurora, Wilsonville, Portland, Eagle Creek, West Linn, White City, Ontario, Sweet Home, Canby, Coquille, Stayton |
| Pennsylvania | Industry, Pittsburgh, Slippery Rock, Cranberry Township, Hershey, Emsworth, Wexford, Oakmont, Oakdale, Lionville, Moon, Havertown, Berwyn, Tinicum Township, Franklin Park, South Coatesville, Thorndale |
| Rhode Island | Smithfield, Bristol, Providence, Jamestown, Narragansett, Westerly, North Kingstown, East Greenwich, North Providence, Middletown, Warwick, Cumberland, Newport, Coventry, Tiverton, Charlestown, Cranston, Johnston, East Providence, South Kingstown, West Greenwich, Hopkinton, Glocester, Burrillville |
| South Carolina | Lexington, Berea, Pendleton, Five Forks, Woodruff, Socastee, Isle of Palms, North Augusta, Seabrook Island, Myrtle Beach, Hardeeville, Reidville, Mount Pleasant, Charleston, Mauldin, Folly Beach, Bluffton, Hilton Head Island, Lake Murray of Richland, Bucksport, Lake Wylie |
| South Dakota | Mitchell, Brandon, Custer, Yankton, Sioux Falls, Watertown, Madison, Rapid City, North Sioux City, Vermillion, Dell Rapids, Rapid Valley, Milbank |
| Tennessee | Signal Mountain, Louisville, Chattanooga, Jackson, Vonore, Arlington, Maryville, Alcoa, Germantown, Lakesite, Farragut, Clarksville, Collierville, Oak Hill, Franklin, Nashville, Spring Hill, Woodbury, South Carthage, Chapel Hill, Karns |
| Texas | Selma, Timberwood Park, Cedar Park, Crowley, Fort Bliss, Bulverde, Manchaca, Round Rock, Creedmoor, Canyon Lake, Austin, Spring Branch, Melissa, Jollyville, Glenn Heights, Dripping Springs, Richardson, Bee Cave, West Lake Hills, Cross Roads, Georgetown, Bear Creek, Fair Oaks Ranch, Lakeway, Irving, Grapevine, Cross Mountain |
| Utah | North Salt Lake, Woods Cross, Peoa, Snyderville, Cottonwood Heights, Tooele, Sandy, Salt Lake City, Holladay, Coalville, Murray, Harrisville, South Jordan, East Millcreek, West Bountiful, Heber City, Eagle Mountain, Park City, Kamas, Huntsville, Silver Summit, Apple Valley |
| Vermont | Jericho, Stowe, Middlebury, Burlington, Barre, Williston, South Burlington, Town of Rockingham, Woodstock, Weathersfield, Saint Johnsbury, Saint Albans City, Georgia, Berlin, Warren |
| Virginia | Woodlake, Pimmit Hills, Virginia Beach, Chesapeake, Sandston, Norfolk, Crozet, Fort Lee, Wyndham, Glen Allen, Merrifield, Dunn Loring, Fort Hunt, Fairfax Station, North Springfield, Alexandria, Ashburn, Tysons, Arlington, Lake Barcroft, Vinton, Great Falls |
| Washington | Bonney Lake, La Center, Kirkland, Bothell, Bellevue, SeaTac, Union Hill-Novelty Hill, Sammamish, Lake Forest Park, Airway Heights, Tukwila, Seattle, Fairwood, East Hill-Meridian, Joint Base Lewis-McChord, Gig Harbor, Mercer Island, Alderwood Manor, East Renton Highlands, Camas, Artondale, Millwood, Wenatchee, Bryn Mawr-Skyway, Blaine, Langley, Long Beach, Lake Morton-Berrydale |
| West Virginia | Weirton, Charleston, Morgantown, Fairmont, Bridgeport, Charles Town, Beckley, Ranson, Wheeling, Martinsburg, Williamstown, Falling Waters, Teays Valley, Granville, Cross Lanes, Princeton |
| Wisconsin | New Richmond, Lake Hallie, Osceola, Viroqua, Hudson, Rhinelander, Ellsworth, Wautoma, Oostburg, Altoona, Fox Point, Middleton, Suamico, East Troy, Glendale |
| Wyoming | Moose Wilson Road, Jackson, Teton Village, Ranchettes, Laramie, South Cheyenne, Torrington, Green River, Warren Air Force Base, Wilson, Evansville, Wheatland, Gillette |
Please contact your MI Tool Client Solutions Manager (CSM) to download the entire list Competitive Market Areas (CMA) list. If you are not sure who Southwest Airlines's CSM is, reach out to us and we will connect you with them.
Top Brand Insights
Top Brand Insights are generated from crunching hundreds of thousands of data points across markets to identify strategic shifts in brand interest for brands and competitors across the industry.
For Southwest Airlines, BrandStack algorithms generated brand insights that can be integrated into cross-channel brand and marketing initiatives to unlock new growth opportunities. Here is a sample list of insights for Southwest Airlines.
For Southwest Airlines, BrandStack algorithms generated brand insights that can be integrated into cross-channel brand and marketing initiatives to unlock new growth opportunities. Here is a sample list of insights for Southwest Airlines.
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Southwest Airlines saw high brand interest in Connecticut especially in Windsor Locks, Pomfret, Killingworth, Tolland, Avon, Windsor, Suffield and South Windsor. Overall, these regions saw 95.04% more brand interest than the overall Connecticut region.
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Southwest Airlines saw high brand interest in these areas in Michigan: Romulus, New Era, Tittabawassee Township, Stevensville, Grandville, Port Huron charter Township, Forest Hills and Fair Plain. Overall, these regions saw 92.24% more brand interest than the overall Michigan region.
92.24
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Southwest Airlines saw high brand interest in Maryland especially in Linthicum Heights, Forest Hill, Brooklandville, Davidsonville, Chase, Glen Arm, Kingsville and West Friendship. Overall, these regions saw 91.27% more brand interest than the overall Maryland region.
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Southwest Airlines saw high brand interest in Missouri especially in Saint Ann, Woodson Terrace, Berkeley, Weatherby Lake, Earth City, Clarkson Valley, Shrewsbury and Ladue. Overall, these regions saw 91.2% more brand interest than the overall Missouri region.
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Southwest Airlines saw high brand interest in Georgia especially in College Park, Tyrone, North Druid Hills, Palmetto, Morrow, Saint Marys, Conyers and Greensboro. Overall, these regions saw 90.93% more brand interest than the overall Georgia region.
90.93
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Southwest Airlines saw high brand interest in Nevada especially in Spanish Springs, Gardnerville, Kingsbury, Paradise, Incline Village, Enterprise, Summerlin South and Goldfield. Overall, these regions saw 75.93% more brand interest than the overall Nevada region.
75.93
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Southwest Airlines saw high brand interest in these areas in New Jersey: Wildwood Crest, Morris Township, Waterford, Woodbury Heights, West Deptford, Pitman, Mannington Township and Voorhees Township. Overall, these regions saw 75.24% more brand interest than the overall New Jersey region.
75.24
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Southwest Airlines saw relatively higher brand interest in Otis Orchards-East Farms, Nine Mile Falls, Airway Heights, Ferndale, Colbert, SeaTac, Blaine and Lummi Island across Washington - specifically 67.62% more brand interest than the overall Washington region.
67.62
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Southwest Airlines saw high brand interest in these areas in United States: Linthicum Heights, Kenner, Paradise, Erie, Parker, Brentwood, Denver and Ballwin. Overall, these regions saw 67.07% more brand interest than the overall United States region.
67.07
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For more extensive list of brand insights for Southwest Airlines and other brands, please connect with us to see how you can get started with BrandStack.
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Competitive Insights
Competitive Insights are derived from crunching hundreds of thousands of data points across markets to identify regions that are showing high competition from similar brands in the industry.
For Southwest Airlines, we generated benchmarked insights across competitive brands in the Airlines vertical and BrandStack algorithms indicate numerous insights that can inform marketing strategy across multiple channels to maintain a strong brand presence compared to competitors.
For Southwest Airlines, we generated benchmarked insights across competitive brands in the Airlines vertical and BrandStack algorithms indicate numerous insights that can inform marketing strategy across multiple channels to maintain a strong brand presence compared to competitors.
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The most competitive markets for Delta Air Lines, Southwest Airlines, United Airlines, American Airlines and JetBlue Airways in Rhode Island are - Smithfield, Bristol, Providence, Jamestown, Narragansett, Westerly, North Kingstown, East Greenwich, North Providence, Middletown, Warwick, Cumberland, Newport, Coventry, Tiverton, Charlestown, Cranston, Johnston, East Providence, South Kingstown, West Greenwich, Hopkinton, Glocester and Burrillville.
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La Vista, Papillion, Omaha, Lincoln, Blair, Fremont, Grand Island, York, Crete, Ashland, Valley, Louisville, Offutt Air Force Base, Beatrice, Waverly, North Platte and Chadron are the most competitive markets for Delta Air Lines, Southwest Airlines, United Airlines, American Airlines and JetBlue Airways in Nebraska
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For Delta Air Lines, Southwest Airlines, United Airlines, American Airlines and JetBlue Airways, the most competitive markets in Nevada are - Goldfield, Spring Valley, Incline Village, Enterprise, Summerlin South, North Las Vegas, Mount Charleston, Sunrise Manor, Las Vegas, Paradise, Henderson, Dayton, Sparks, Reno, Carson City, Cold Springs, Laughlin, Smith Valley, New Washoe City, Spanish Springs and Johnson Lane.
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For Delta Air Lines, Southwest Airlines, United Airlines, American Airlines and JetBlue Airways, the most competitive markets in New Hampshire are - Windham, Nashua, Merrimack, Pembroke, Amherst, New London, Goffstown, Bow, Plaistow, Raymond, Stratham, Mont Vernon, Henniker, Northwood, Bartlett, Epping, Brookline, Weare, Moultonborough, Ossipee, Lee and Hampton Falls.
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Ridgefield, West New York, Moorestown, Cliffside Park, Fort Lee, Hawthorne, Ramsey, Jersey City, Weehawken, Verona, Paramus, Long Hill, Chester, Hoboken, Cranbury Township, Morristown, Union City, West Windsor Township, Lakewood Township, Sparta Township, Newark, North Arlington, Kinnelon and Rahway are the most competitive markets for Delta Air Lines, Southwest Airlines, United Airlines, American Airlines and JetBlue Airways in New Jersey
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The most competitive markets for Delta Air Lines, Southwest Airlines, United Airlines, American Airlines and JetBlue Airways in New Mexico are - University Park, Carnuel, Santa Fe, South Valley, Rio Rancho, Mesquite, Sunland Park, Alamogordo, Mesilla, Cedar Crest, Bosque Farms, Las Cruces, Portales, North Valley, Edgewood, Bernalillo, Placitas, Las Vegas, Clovis, Silver City, Hobbs, Taos Pueblo, Farmington, Taos and Chaparral.
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For Delta Air Lines, Southwest Airlines, United Airlines, American Airlines and JetBlue Airways, the most competitive markets in New York are - Hastings-on-Hudson, Oceanside, Garden City, Franklin Square, Pleasantville, Melville, White Plains, East Hills, Harris Hill, Clarence Center, Lawrence, Syosset, East Farmingdale, Bay Shore, New Rochelle, Massapequa, Dix Hills, East Rockaway, Woodbury, Woodmere, Elwood, Larchmont, Jericho, Sleepy Hollow, Rye Brook and Williston Park.
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Rolesville, Wrightsboro, Pittsboro, Burlington, Holly Springs, Hillsborough, Morrisville, Royal Pines, Carolina Beach, Southern Pines, Ocean Isle Beach, Raleigh, Chapel Hill, Carrboro, Durham, Wrightsville Beach, Weddington, Cary, Avery Creek, Apex, Pinehurst, Fairview, Cashiers, Saint James and Highlands are the most competitive markets for Delta Air Lines, Southwest Airlines, United Airlines, American Airlines and JetBlue Airways in North Carolina
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Kenwood, Bowling Green, Maumee, Delhi, Ada, Cincinnati, Sharonville, Montgomery, South Lebanon, Landen, Loveland, Monroe, Blue Ash, Beckett Ridge, Mason, Deer Park, Hilliard, Springdale, Port Clinton, New Albany, Bay Village, Highland Heights, Hunting Valley, Wright-Patterson Air Force Base, Chesterland and Summerside are the most competitive markets for Delta Air Lines, Southwest Airlines, United Airlines, American Airlines and JetBlue Airways in Ohio
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For more extensive list of competitive insights for Southwest Airlines and other brands, please connect with us to see how you can get started with BrandStack.
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