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Investment Recommendations

Targeted investment recommendations for Walgreens, aimed at boosting brand interest, strengthening market presence, and accelerating brand growth.
Category Description Markets
Growth Opportunity
Mid-size markets with positive brand interest trends
194 DMAs 48 States
High Growth Priority
Large markets showing strong consistent growth
1 DMA
Maintain & Optimize
Stable markets with consistent performance
1 DMA
Turnaround Priority
Markets requiring immediate attention / improvement
15 DMAs 2 States

Brand Insights

Brand Insights reveal Walgreens’s brand interest across U.S. regions, highlighting growth opportunities, market trends, and strategic focus areas.
Walgreens shows challenging performance with -15.7% average growth across 51 markets (33.7% avg brand interest), with positive growth in 0 of 51 markets
Walgreens has 0 markets with high growth (>15%), 0 markets with moderate growth (5-15%), 0 stable markets (0-5%), and 51 declining markets
Walgreens maintains stable brand interest performance in mature markets: Nebraska (-4.5% growth, 63.0% brand interest) and South Carolina (-4.8% growth, 20.0% brand interest)
Walgreens faces growth challenges in historically strong markets: Alabama (-16.7% growth, 30.0% brand interest) and Alaska (-25.0% growth, 51.0% brand interest)

Competitive Insights

Competitive Insights analyze vast market data to pinpoint high-competition regions in the Pharmacies industry.

For Walgreens, our benchmarks and BrandStack's AI powered algorithms reveal key insights to refine marketing strategies and boost brand interest across channels.
CVS demonstrates category leadership at state level with 16.7% average brand interest growth, showing exceptional performance in Alaska (+53.1%, 49.0% brand interest), Arkansas (+27.0%, 47.0% brand interest), and Colorado (+41.7%, 51.0% brand interest)
In high-growth state markets, CVS maintains an average brand interest of 49.6% with consistent performance across 15 markets
CVS shows strong momentum with 16.7% average brand interest growth across key state markets: Wyoming (+100.0% growth, +23.0% brand interest), South Dakota (+87.0% growth, +20.0% brand interest), and Idaho (+59.1% growth, +13.0% brand interest)
CVS captured additional brand interest in 35 state markets, averaging +8.7% brand interest growth in key growth state

Investment Recommendations

For Q4 2025

Strategic recommendations for Walgreens in the Pharmacies category, highlighting market opportunities and potential growth areas.

Based on comprehensive analysis of market share, growth trends, and competitive positioning across different markets.

Growth Opportunity

Mid-size markets with positive brand interest trends
194 Markets
Market Approx.
Digital-First Households
Current Brand Interest QoQ Change YoY Change
New York NY 6,567,593 18.0% -14.3% +125.0%
Los Angeles CA 4,962,377 16.0% -11.1% +166.7%
Chicago IL 3,081,097 44.0% -18.5% +63.0%
Philadelphia PA 2,642,616 13.0% -13.3% +160.0%
Dallas-Ft. Worth TX 2,585,309 23.0% -14.8% +109.1%
Atlanta GA 2,277,873 22.0% -8.3% +175.0%
Houston TX 2,266,381 28.0% -17.7% +100.0%
Washington DC (Hagerstown MD) 2,224,748 11.0% -15.4% +175.0%

High Growth Priority

Large markets showing strong consistent growth
1 Market
Market Approx.
Digital-First Households
Current Brand Interest QoQ Change YoY Change
Albany GA 122,885 27.0% +8.0% +107.7%

Maintain & Optimize

Stable markets with consistent performance
1 Market
Market Approx.
Digital-First Households
Current Brand Interest QoQ Change YoY Change
Glendive MT 3,332 0.0% +0.0% +0.0%

Turnaround Priority

Markets requiring immediate attention / improvement
15 Markets
Market Approx.
Digital-First Households
Current Brand Interest QoQ Change YoY Change
Spokane WA 409,624 51.0% -32.0% +0.0%
Yakima-Pasco-Richland-Kennewick WA 219,606 57.0% -24.0% -1.7%
Traverse City-Cadillac MI 216,002 49.0% -26.9% +4.3%
Eugene OR 213,214 46.0% -32.4% +2.2%
Medford-Klamath Falls OR 155,635 27.0% -43.8% -10.0%
Minot-Bismarck-Dickinson(Williston) ND 141,262 6.0% -14.3% +0.0%
Idaho Falls-Pocatello ID 121,491 67.0% -22.1% -8.2%
Bangor ME 120,853 51.0% -16.4% +4.1%

Brand Insights

Brand Insights for Walgreens in the Pharmacies category provide in-depth analysis of the brand's performance, market positioning, and growth opportunities.

These insights are derived from comprehensive data analysis, covering areas such as market share, growth trends, and competitive dynamics.
Walgreens shows challenging performance with -14.7% average growth across 210 markets (35.7% avg brand interest), with positive growth in 4 of 210 markets
Walgreens has 0 markets with high growth (>15%), 2 markets with moderate growth (5-15%), 7 stable markets (0-5%), and 201 declining markets
Walgreens successfully defends strong market positions while maintaining brand interest growth in North Platte NE (maintained 79.0% brand interest, +1.3% growth), Shreveport LA (maintained 44.0% brand interest, +4.8% growth), and Albany GA (maintained 27.0% brand interest, +8.0% growth)
Walgreens maintains dominant market position with >35% brand interest in key markets: Billings, MT (40.0% brand interest, +0.0% growth), Lake Charles LA (47.0% brand interest, +0.0% growth), and North Platte NE (79.0% brand interest, +1.3% growth)
Walgreens maintains stable brand interest performance in mature markets: Cedar Rapids-Waterloo-Iowa City & Dubuque IA (-3.9% growth, 50.0% brand interest) and Fargo-Valley City ND (-4.2% growth, 23.0% brand interest)
Walgreens faces growth challenges in historically strong markets: Albuquerque-Santa Fe NM (-16.9% growth, 59.0% brand interest) and Alexandria LA (-19.6% growth, 41.0% brand interest)
Walgreens performance in major markets: Atlanta GA (-8.3% growth, 22.0% brand interest, 2.7M TVHH), Baltimore MD (-11.5% growth, 23.0% brand interest, 1.1M TVHH), and Boston MA-Manchester NH (-7.1% growth, 13.0% brand interest, 2.6M TVHH)
Walgreens shows positive brand interest growth in markets representing 0.5% of total TVHH coverage
Walgreens maintains strong brand interest positions (>30% share) in key markets: Albuquerque-Santa Fe NM (59.0% brand interest, -12.0% change), Alexandria LA (41.0% brand interest, -10.0% change), and Alpena MI (63.0% brand interest, -30.0% change)
Walgreens achieves significant brand interest gains in North Platte NE (+1.0% brand interest), Shreveport LA (+2.0% brand interest), and Albany GA (+2.0% brand interest)
Walgreens shows strong performance with 93.4% average growth across 210 markets (35.7% avg brand interest), with positive growth in 200 of 210 markets
Top performing markets for Walgreens demonstrate exceptional results in Lafayette IN (+233.3% growth, 20.0% brand interest, +14.0% change), St. Joseph MO (+200.0% growth, 27.0% brand interest, +18.0% change), and Baltimore MD (+187.5% growth, 23.0% brand interest, +15.0% change)
Walgreens has 190 markets with high growth (>15%), 6 markets with moderate growth (5-15%), 7 stable markets (0-5%), and 7 declining markets
Notable high-growth markets for Walgreens include Albany GA (+107.7% growth, 27.0% brand interest), Albany-Schenectady-Troy NY (+171.4% growth, 19.0% brand interest), and Albuquerque-Santa Fe NM (+40.5% growth, 59.0% brand interest)
Walgreens demonstrates strong market momentum with combined growth and brand interest gains in key markets: Albany GA (+107.7% growth, +14.0% gain, 27.0% current brand interest), Albuquerque-Santa Fe NM (+40.5% growth, +17.0% gain, 59.0% current brand interest), and Alexandria LA (+46.4% growth, +13.0% gain, 41.0% current brand interest)
Walgreens successfully defends strong market positions while maintaining brand interest growth in Albany GA (maintained 27.0% brand interest, +107.7% growth), Albuquerque-Santa Fe NM (maintained 59.0% brand interest, +40.5% growth), and Alexandria LA (maintained 41.0% brand interest, +46.4% growth)

Competitive Insights

Competitive Insights showcase how Walgreens performs against competitors across different markets. These insights are generated by analyzing competitive performance data across hundreds of thousands of data points.

Each insight highlights specific market opportunities and challenges where Walgreens can focus its competitive strategy.
CVS demonstrates category leadership at dma level with 21.0% average brand interest growth, showing exceptional performance in Abilene-Sweetwater TX (+27.1%, 89.0% brand interest), Albuquerque-Santa Fe NM (+41.4%, 41.0% brand interest), and Alexandria LA (+20.4%, 59.0% brand interest)
In high-growth dma markets, CVS maintains an average brand interest of 51.2% with consistent performance across 62 markets
CVS shows strong momentum with 21.0% average brand interest growth across key dma markets: Juneau AK (+661.5% growth, +86.0% brand interest), Alpena MI (+428.6% growth, +30.0% brand interest), and Presque Isle ME (+218.2% growth, +24.0% brand interest)
CVS captured additional brand interest in 142 dma markets, averaging +9.0% brand interest growth in key growth dma
In direct competition, CVS outperforms Walgreens with 36.3 percentage point brand interest advantage across 210 shared markets: Albany GA (gap: 46.0% brand interest, 10.7% growth), Lafayette IN (gap: 60.0% brand interest, 6.5% growth), and North Platte NE (gap: 58.0% brand interest, 5.8% growth)
In select markets, Walgreens outperforms CVS despite weaker overall growth (-14.7% vs +21.0% overall): Albany GA (Walgreens: +8.0% growth vs CVS: -2.7% growth) and Lafayette IN (Walgreens: +5.3% growth vs CVS: -1.2% growth)
CVS successfully defends market leadership positions while maintaining brand interest growth in Abilene-Sweetwater TX (maintained 89.0% brand interest, +27.1% growth), Albuquerque-Santa Fe NM (maintained 41.0% brand interest, +41.4% growth), and Alexandria LA (maintained 59.0% brand interest, +20.4% growth)
Walgreens successfully defends market leadership positions while maintaining brand interest growth in North Platte NE (maintained 79.0% brand interest, +1.3% growth), Shreveport LA (maintained 44.0% brand interest, +4.8% growth), and Albany GA (maintained 27.0% brand interest, +8.0% growth)
CVS maintains strong brand interest position in key markets: Chicago IL (56.0% brand interest, +21.7% growth), Denver CO (53.0% brand interest, +23.3% growth), and Grand Rapids-Kalamazoo-Battle Creek MI (46.0% brand interest, +48.4% growth)
CVS dominates head-to-head competition against Walgreens in 173 of 190 shared DMA markets, with superior brand interest in key battlegrounds: Albany GA (73.0% vs 27.0% brand interest), Lafayette IN (80.0% vs 20.0% brand interest), and Shreveport LA (56.0% vs 44.0% brand interest)
CVS emerges as competitive threat to Walgreens with superior growth momentum (+21.0% vs -14.7%) across contested markets: Abilene-Sweetwater TX (CVS leads: 89.0% share, +27.1% growth vs Walgreens: 11.0%, -63.3%) and Albuquerque-Santa Fe NM (CVS: +41.4% growth vs Walgreens: -16.9% growth)
CVS demonstrates competitive strength with 205 high brand interest dma markets and 61 high-growth dma markets, notably in Juneau AK (99.0% brand interest, +661.5% growth), Alpena MI (37.0% brand interest, +428.6% growth), and Presque Isle ME (35.0% brand interest, +218.2% growth)
CVS maintains validated market dominance (>35% brand interest) across 161 key markets where it leads all competitors: Albany GA (73.0% brand interest, validated dominance), Lafayette IN (80.0% brand interest, validated dominance), and Shreveport LA (56.0% brand interest, validated dominance)
Walgreens maintains validated market dominance (>35% brand interest) across 46 key markets where it leads all competitors: Albuquerque-Santa Fe NM (59.0% brand interest, validated dominance), Alpena MI (63.0% brand interest, validated dominance), and Anchorage AK (53.0% brand interest, validated dominance)
Major market competition: CVS and Walgreens show significant brand interest performance differences in key markets: Chicago IL (CVS: +21.7%, Walgreens: -18.5%) and Denver CO (CVS: +23.3%, Walgreens: -17.5%)
Close brand interest competition between CVS and Walgreens in highly contested markets: Bangor ME (49.0% vs 51.0%) and Bend OR (52.0% vs 48.0%)

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What You'll Get:

Market Performance Insights
Comprehensive brand insights for Walgreens to help you understand your current performance and uncover hidden opportunities.
Competitive Landscape
Detailed benchmarking against top competitors so you can spot gaps, trends, and areas to dominate.
Growth Opportunities
Tailored, data-backed strategies designed to drive faster, smarter expansion across key markets.
Multi-Channel Marketing Integration
Seamless support across 14+ digital channels - including Search, Social, Display, Email, Video, TV/CTV, Audio, and more - to unify and scale your campaigns effectively.
Actionable Recommendations
You won't just get data - you'll get clear next steps to improve ROI and outpace the competition.