Audi Q5
Audi
Company
Audi
Industry
Compact Luxury SUV
Related Brands
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Investment Recommendations
Targeted investment recommendations for Audi Q5, aimed at boosting brand interest, strengthening market presence, and accelerating brand growth.
| Category | Description | Markets |
|---|---|---|
|
Defend Brand Interest
|
Markets with high brand interest showing decline
|
23 DMAs
|
|
Emerging Market
|
Smaller markets showing strong growth potential
|
16 DMAs
15 States
|
|
Growth Opportunity
|
Mid-size markets with positive brand interest trends
|
12 DMAs
|
|
High Growth Priority
|
Large markets showing strong consistent growth
|
23 DMAs
|
|
Maintain & Optimize
|
Stable markets with consistent performance
|
17 DMAs
4 States
|
|
Monitor & Maintain
|
All other markets
|
115 DMAs
31 States
|
|
Turnaround Priority
|
Markets requiring immediate attention and improvement
|
5 DMAs
|
Brand Insights
Brand Insights reveal Audi Q5’s brand interest across U.S. regions, highlighting growth opportunities, market trends, and strategic focus areas.
Audi Q5 shows strong performance with 27.9% average growth across 51 markets (35.4% avg brand interest), with positive growth in 45 of 51 markets
Top performing markets for Audi Q5 demonstrate exceptional results in Hawaii (+100.0% growth, 36.0% brand interest, +18.0% brand interest change), Wyoming (+76.9% growth, 46.0% brand interest, +20.0% brand interest change), and Delaware (+70.8% growth, 41.0% brand interest, +17.0% brand interest change)
Audi Q5 has 34 markets with high growth (>15%), 8 markets with moderate growth (5-15%), 4 stable markets (0-5%), and 5 declining markets
Notable high-growth markets for Audi Q5 include Alabama (+36.0% growth, 34.0% brand interest), Alaska (+22.9% growth, 43.0% brand interest), and Arizona (+60.9% growth, 37.0% brand interest)
Competitive Insights
Competitive Insights analyze vast market data to pinpoint high-competition regions in the Compact Luxury SUV industry.
For Audi Q5, our benchmarks and BrandStack's AI powered algorithms reveal key insights to refine marketing strategies and boost brand interest across channels.
For Audi Q5, our benchmarks and BrandStack's AI powered algorithms reveal key insights to refine marketing strategies and boost brand interest across channels.
Volvo XC60 shows market leadership with 244.7% average brand interest growth and notable strength in Alabama (+300.0%, 24.0% brand interest), Alaska (+200.0%, 30.0% brand interest), and Arizona (+257.1%, 25.0% brand interest)
In high-growth markets, Volvo XC60 maintains an average brand interest of 27.8% with consistent performance across 48 markets
Volvo XC60 shows strong momentum with 244.7% average brand interest growth across key markets: Idaho (+516.7% growth, +31.0% brand interest), Utah (+442.9% growth, +31.0% brand interest), and Montana (+425.0% growth, +34.0% brand interest)
Volvo XC60 captured additional brand interest in 48 markets, averaging +19.2% brand interest growth in key growth markets
Investment Recommendations
Strategic recommendations for Audi Q5 in the Compact Luxury SUV category, highlighting market opportunities and potential growth areas.
Based on comprehensive analysis of market share, growth trends, and competitive positioning across different markets.
Based on comprehensive analysis of market share, growth trends, and competitive positioning across different markets.
Defend Brand Interest
Markets with high brand interest showing decline
23
Markets
| Market | Approx. Digital-First Households |
Current Brand Interest | QoQ Change | YoY Change |
|---|---|---|---|---|
| Los Angeles CA | 5,137,519 | 32.0% | -5.9% | -3.0% |
| Atlanta GA | 2,358,268 | 29.0% | -6.5% | -3.3% |
| San Francisco-Oakland-San Jose CA | 2,282,025 | 31.0% | +3.3% | -3.1% |
| Tampa-St. Petersburg (Sarasota) FL | 1,820,474 | 32.0% | -5.9% | +3.2% |
| Detroit MI | 1,704,780 | 35.0% | -2.8% | -5.4% |
| Denver CO | 1,577,435 | 32.0% | -5.9% | -3.0% |
| Cleveland-Akron (Canton) OH | 1,366,130 | 31.0% | +0.0% | -3.1% |
| St. Louis MO | 1,104,541 | 37.0% | +0.0% | -5.1% |
Emerging Market
Smaller markets showing strong growth potential
16
Markets
| Market | Approx. Digital-First Households |
Current Brand Interest | QoQ Change | YoY Change |
|---|---|---|---|---|
| Peoria-Bloomington IL | 218,337 | 40.0% | +11.1% | +2.6% |
| Wilmington NC | 193,195 | 37.0% | +12.1% | +15.6% |
| Wausau-Rhinelander WI | 166,302 | 58.0% | +87.1% | +16.0% |
| Salisbury MD | 163,214 | 54.0% | +35.0% | +35.0% |
| Anchorage AK | 141,865 | 48.0% | +29.7% | +33.3% |
| Wichita Falls TX & Lawton OK | 136,919 | 60.0% | +114.3% | +15.4% |
| Sioux City IA | 136,787 | 100.0% | +108.3% | +85.2% |
| Panama City FL | 132,616 | 52.0% | +33.3% | +40.5% |
Growth Opportunity
Mid-size markets with positive brand interest trends
12
Markets
| Market | Approx. Digital-First Households |
Current Brand Interest | QoQ Change | YoY Change |
|---|---|---|---|---|
| Louisville KY | 634,542 | 39.0% | +11.4% | +2.6% |
| Buffalo NY | 556,257 | 42.0% | +82.6% | +7.7% |
| Mobile AL-Pensacola (Ft. Walton Beach) FL | 518,012 | 42.0% | +61.5% | +2.4% |
| Little Rock-Pine Bluff AR | 507,874 | 37.0% | +12.1% | +8.8% |
| Lexington KY | 449,592 | 39.0% | +14.7% | +5.4% |
| Des Moines-Ames IA | 415,633 | 38.0% | +8.6% | +22.6% |
| Omaha NE | 397,575 | 38.0% | +22.6% | +5.6% |
| Toledo OH | 373,454 | 38.0% | +40.7% | +15.2% |
High Growth Priority
Large markets showing strong consistent growth
23
Markets
| Market | Approx. Digital-First Households |
Current Brand Interest | QoQ Change | YoY Change |
|---|---|---|---|---|
| New York NY | 6,799,390 | 37.0% | +54.2% | +5.7% |
| Philadelphia PA | 2,735,885 | 35.0% | +25.0% | +6.1% |
| Dallas-Ft. Worth TX | 2,676,555 | 29.0% | +20.8% | -3.3% |
| Houston TX | 2,346,370 | 28.0% | +16.7% | -3.5% |
| Washington DC (Hagerstown MD) | 2,303,268 | 32.0% | +33.3% | +6.7% |
| Boston MA-Manchester NH | 2,284,647 | 32.0% | +10.3% | +6.7% |
| Phoenix AZ | 1,882,206 | 38.0% | +65.2% | -15.6% |
| Seattle-Tacoma WA | 1,862,467 | 31.0% | +10.7% | +3.3% |
Maintain & Optimize
Stable markets with consistent performance
17
Markets
| Market | Approx. Digital-First Households |
Current Brand Interest | QoQ Change | YoY Change |
|---|---|---|---|---|
| Chicago IL | 3,189,842 | 32.0% | +6.7% | +6.7% |
| Baltimore MD | 1,011,542 | 32.0% | +0.0% | +6.7% |
| Kansas City MO | 897,204 | 32.0% | +0.0% | +0.0% |
| Spokane WA | 424,081 | 39.0% | +2.6% | -4.9% |
| Chattanooga TN | 353,329 | 35.0% | +2.9% | -2.8% |
| Burlington VT-Plattsburgh NY | 316,976 | 32.0% | -3.0% | +0.0% |
| Santa Barbara-Santa Maria-San Luis Obispo CA | 212,256 | 32.0% | -3.0% | -3.0% |
| Duluth MN-Superior WI | 153,789 | 56.0% | +0.0% | +1.8% |
Monitor & Maintain
All other markets
115
Markets
| Market | Approx. Digital-First Households |
Current Brand Interest | QoQ Change | YoY Change |
|---|---|---|---|---|
| Hartford & New Haven CT | 892,461 | 37.0% | +2.8% | +8.8% |
| Ft. Myers-Naples FL | 543,946 | 35.0% | +2.9% | +12.9% |
| Dayton OH | 432,802 | 36.0% | +80.0% | -20.0% |
| Tucson (Sierra Vista) AZ | 431,693 | 33.0% | +37.5% | -28.3% |
| Honolulu HI | 426,184 | 37.0% | -9.8% | +8.8% |
| Green Bay-Appleton WI | 414,647 | 35.0% | +29.6% | -10.3% |
| Wichita-Hutchinson KS | 402,706 | 37.0% | +5.7% | -17.8% |
| Roanoke-Lynchburg VA | 401,623 | 40.0% | +8.1% | -7.0% |
Turnaround Priority
Markets requiring immediate attention and improvement
5
Markets
| Market | Approx. Digital-First Households |
Current Brand Interest | QoQ Change | YoY Change |
|---|---|---|---|---|
| Orlando-Daytona Beach-Melbourne FL | 1,562,123 | 34.0% | +0.0% | -8.1% |
| Sacramento-Stockton-Modesto CA | 1,321,830 | 31.0% | +6.9% | -8.8% |
| Salt Lake City UT | 1,010,346 | 30.0% | -21.1% | -16.7% |
| Las Vegas NV | 765,811 | 31.0% | -3.1% | -13.9% |
| Grand Rapids-Kalamazoo-Battle Creek MI | 687,306 | 35.0% | -5.4% | -10.3% |
Brand Insights
Brand Insights for Audi Q5 in the Compact Luxury SUV category provide in-depth analysis of the brand's performance, market positioning, and growth opportunities.
These insights are derived from comprehensive data analysis, covering areas such as market share, growth trends, and competitive dynamics.
These insights are derived from comprehensive data analysis, covering areas such as market share, growth trends, and competitive dynamics.
Audi Q5 shows strong performance with 18.8% average growth across 178 markets (39.5% avg brand interest), with positive growth in 110 of 178 markets
Top performing markets for Audi Q5 demonstrate exceptional results in Yuma AZ-El Centro CA (+192.3% growth, 76.0% brand interest, +50.0% brand interest change), Odessa-Midland TX (+145.0% growth, 49.0% brand interest, +29.0% brand interest change), and Waco-Temple-Bryan TX (+127.8% growth, 41.0% brand interest, +23.0% brand interest change)
Audi Q5 has 73 markets with high growth (>15%), 20 markets with moderate growth (5-15%), 28 stable markets (0-5%), and 57 declining markets
Notable high-growth markets for Audi Q5 include Albany GA (+104.2% growth, 49.0% brand interest), Albany-Schenectady-Troy NY (+41.4% growth, 41.0% brand interest), and Anchorage AK (+29.7% growth, 48.0% brand interest)
Audi Q5 maintains strong brand interest positions in key markets: Albuquerque-Santa Fe NM (39.0% brand interest, -5.0% change), Alexandria LA (45.0% brand interest, -55.0% change), and Amarillo TX (37.0% brand interest, -12.0% change)
Audi Q5 shows positive brand interest momentum in 110 markets, notably in Albany GA (+25.0% brand interest), Albany-Schenectady-Troy NY (+12.0% brand interest), Anchorage AK (+11.0% brand interest)
Audi Q5 demonstrates strong market momentum with combined growth and brand interest gains in key markets: Albany GA (+104.2% growth, +25.0% gain, 49.0% current brand interest), Albany-Schenectady-Troy NY (+41.4% growth, +12.0% gain, 41.0% current brand interest), and Anchorage AK (+29.7% growth, +11.0% gain, 48.0% current brand interest)
Audi Q5 successfully defends strong market positions while maintaining brand interest growth in Albany GA (maintained 49.0% brand interest, +104.2% growth), Albany-Schenectady-Troy NY (maintained 41.0% brand interest, +41.4% growth), and Anchorage AK (maintained 48.0% brand interest, +29.7% growth)
In large markets, Audi Q5 shows strong growth with moderate brand interest: Atlanta GA (-6.5% decline, 29.0% brand interest) and Denver CO (-5.9% decline, 32.0% brand interest)
In medium markets, Audi Q5 shows strong growth with moderate brand interest: Albuquerque-Santa Fe NM (-11.4% decline, 39.0% brand interest) and Grand Rapids-Kalamazoo-Battle Creek MI (-5.4% decline, 35.0% brand interest)
In small markets, Audi Q5 shows strong growth with moderate brand interest: Alexandria LA (-55.0% decline, 45.0% brand interest) and Amarillo TX (-24.5% decline, 37.0% brand interest)
Audi Q5 maintains dominant market position with >35% brand interest in key markets: Albuquerque-Santa Fe NM (39.0% brand interest, -11.4% change) and Alexandria LA (45.0% brand interest, -55.0% change)
Audi Q5 achieves significant brand interest gains in Albany GA (+25.0% brand interest growth, now at 49.0%) and Albany-Schenectady-Troy NY (+12.0% brand interest growth, now at 41.0%)
Audi Q5 shows accelerating brand interest growth in Albany GA (+104.2% growth, 49.0% brand interest) and Albany-Schenectady-Troy NY (+41.4% growth, 41.0% brand interest)
Audi Q5 maintains stable brand interest performance in mature markets: Burlington VT-Plattsburgh NY (-3.0% decline, 32.0% brand interest) and Detroit MI (-2.8% decline, 35.0% brand interest)
Audi Q5 faces growth challenges in historically strong markets: Albuquerque-Santa Fe NM (-11.4% decline, 39.0% brand interest) and Alexandria LA (-55.0% decline, 45.0% brand interest)
Competitive Insights
Competitive Insights showcase how Audi Q5 performs against competitors across different markets.
These insights are generated by analyzing competitive performance data across hundreds of thousands of data points.
Each insight highlights specific market opportunities and challenges where Audi Q5 can focus its competitive strategy.
Each insight highlights specific market opportunities and challenges where Audi Q5 can focus its competitive strategy.
Volvo XC60 demonstrates category dominance with 91.3% average brand interest growth, showing exceptional performance in Albany-Schenectady-Troy NY (+250.0%, 28.0% brand interest), Anchorage AK (+184.6%, 37.0% brand interest), and Austin TX (+200.0%, 27.0% brand interest)
In high-growth markets, Volvo XC60 maintains an average brand interest of 29.1% with consistent performance across 59 markets
Volvo XC60 shows strong momentum with 91.3% average brand interest growth across key markets: Spokane WA (+800.0% growth, +32.0% brand interest), Birmingham AL (+500.0% growth, +20.0% brand interest), and Boise ID (+450.0% growth, +27.0% brand interest)
Volvo XC60 captured additional brand interest in 70 markets, averaging +16.0% brand interest growth in key growth markets
Audi Q5 shows strong momentum with 18.8% average brand interest growth across key markets: Yuma AZ-El Centro CA (+192.3% growth, +50.0% brand interest), Odessa-Midland TX (+145.0% growth, +29.0% brand interest), and Waco-Temple-Bryan TX (+127.8% growth, +23.0% brand interest)
Audi Q5 captured additional brand interest in 92 markets, averaging +12.8% brand interest growth in key growth markets
Volvo XC60 maintains market dominance with an average 35.9% brand interest across key markets: Anchorage AK (37.0% brand interest, +184.6% growth), Bend OR (46.0% brand interest, +283.3% growth), and Boise ID (33.0% brand interest, +450.0% growth)
Audi Q5 maintains market dominance with an average 42.1% brand interest across key markets: Albany GA (49.0% brand interest, +104.2% growth), Albany-Schenectady-Troy NY (41.0% brand interest, +41.4% growth), and Anchorage AK (48.0% brand interest, +29.7% growth)
Volvo XC60 dominates in 85 of 130 key battleground markets against Audi Q5, notably in Albany GA (22.0% vs 49.0% brand interest), Augusta GA (19.0% vs 34.0% brand interest), and Baltimore MD (25.0% vs 32.0% brand interest)
Volvo XC60 dominates in 90 of 105 key battleground markets against Lexus NX, notably in Baltimore MD (25.0% vs 7.0% brand interest), Charlottesville VA (27.0% vs 14.0% brand interest), and Chattanooga TN (28.0% vs 6.0% brand interest)
Volvo XC60 dominates in 81 of 119 key battleground markets against BMW X3, notably in Albany GA (22.0% vs 0.0% brand interest), Augusta GA (19.0% vs 21.0% brand interest), and Baltimore MD (25.0% vs 16.0% brand interest)
Volvo XC60 dominates in 77 of 122 key battleground markets against Mercedes-Benz GLC, notably in Albany GA (22.0% vs 29.0% brand interest), Augusta GA (19.0% vs 20.0% brand interest), and Baltimore MD (25.0% vs 20.0% brand interest)
Audi Q5 dominates in 105 of 120 key battleground markets against Lexus NX, notably in Albuquerque-Santa Fe NM (39.0% vs 8.0% brand interest), Atlanta GA (29.0% vs 6.0% brand interest), and Burlington VT-Plattsburgh NY (32.0% vs 16.0% brand interest)
Audi Q5 dominates in 123 of 160 key battleground markets against BMW X3, notably in Albuquerque-Santa Fe NM (39.0% vs 17.0% brand interest), Amarillo TX (37.0% vs 18.0% brand interest), and Atlanta GA (29.0% vs 18.0% brand interest)
Audi Q5 dominates in 88 of 146 key battleground markets against Mercedes-Benz GLC, notably in Albuquerque-Santa Fe NM (39.0% vs 12.0% brand interest), Atlanta GA (29.0% vs 22.0% brand interest), and Burlington VT-Plattsburgh NY (32.0% vs 10.0% brand interest)
BMW X3 dominates in 63 of 114 key battleground markets against Lexus NX, notably in Albany-Schenectady-Troy NY (8.0% vs 10.0% brand interest), Albuquerque-Santa Fe NM (8.0% vs 17.0% brand interest), and Atlanta GA (6.0% vs 18.0% brand interest)