Company
Progressive
Industry
Insurance
Related Brands

Integrate Progressive's brand intelligence and Insights into your brand strategy

Request for more information about available brand intelligence solutions and insights from BrandStack


See BrandStack in Action

Learn how our marketing intelligence solutions can power your brand

What is BrandStack?

BrandStack is a brand intelligence company used by some of the top global brands to integrate our unique brand intelligence solutions into their cross-channel brand marketing channels (Search, Social, Video, Display, TV, Email, Audio and more).

For Progressive, BrandStack's algorithms have crunched millions of data points across the US to generate strategic market segments - specifically 306 Top Market Areas (TMAs), 306 Opportunity Market Areas (OMAs), 180 Competitive Marketing Areas (CMAs) and Progressive specific insights that are actionable, measureable and insightful.

Explore a preview of BrandStack's comprehensive brand intelligence dataset of Progressive below and see how your teams and campaigns can benefit from it.



Progressive and Insurance

Brand Analytics



Top Market Areas (TMAs)

306 areas for Q2 2023

Top Market Areas (TMAs) are areas that are seeing relatively high brand interest for a brand and show potential for running targeted marketing campaigns to maintain a strong brand presence.

In this case, BrandStack algorithms indicate Progressive has 306 areas for Q2 2023 that can benefit from running targeted marketing campaigns to maintain a strong brand presence over competitors.
Region Markets
United States Waltham, Fall River, Malden, Nashua, Camden, Waterbury, Upper Darby, Lancaster, Union City, Albany, Louisville
Alabama Montgomery, Birmingham, Dothan, Huntsville, Mobile, Tillmans Corner, Prattville, Decatur, Lincoln
Alaska Anchorage, Meadow Lakes, Point MacKenzie
Arizona Queen Creek, Gilbert, San Tan Valley, Sun Lakes, Phoenix, Surprise, Tucson, Avondale, Mesa, Peoria, Glendale, Sahuarita, Fortuna Foothills, Prescott, Catalina Foothills, Casa Grande, Kingman
Arkansas Little Rock, Benton, Fayetteville, North Little Rock, Maumelle, Springdale, Lonoke, Gibson, Van Buren, El Dorado

Opportunity Market Areas (OMAs)

306 areas for Q2 2023

Opportunity Market Areas (OMAs) are areas that are seeing relatively low brand interest for a brand when benchmarked against competitors and show potential for increasing brand interest through targeted brand and marketing initiatives.

BrandStack algorithms indicate Progressive has 306 areas for Q2 2023.
Region Markets
United States Brockton, Medford, Framingham, Manchester, Stratford, Washington Township, Uniondale, East Cobb, Wilmington, Erie, Springfield
Alabama Vestavia Hills, Alabaster, Oxford, Pelham, Arab, Huguley, Albertville
Alaska Fairbanks
Arizona Buckeye, Casas Adobes, Scottsdale, Flagstaff, Chandler, Goodyear, Tempe, Rio Rico, Oro Valley, Florence, Drexel Heights, Maricopa
Arkansas Jonesboro, Fort Smith, Roland, Bentonville, Mountain Home, Searcy, Bryant, Bella Vista, Russellville, Heber Springs

Brand Insights

Top Brand Insights are generated from crunching hundreds of thousands of data points across markets to identify strategic shifts in brand interest for brands and competitors across the industry.

For Progressive, BrandStack algorithms generated brand insights that can be integrated into cross-channel brand and marketing initiatives to unlock new growth opportunities. Here is a sample list of insights for Progressive.
Progressive saw high brand interest in these areas in Texas: Fort Stockton, Portland, Richmond, Mexia and Springtown. Overall, these regions saw 87.68% more brand interest than the overall Texas region.
87.68
Progressive saw 71.48% more brand interest in these areas (New Castle, Claymont, Newport, Georgetown and Elsinboro) compared to the overall Delaware region.
71.48
Progressive saw high brand interest in these areas in New Mexico: Española, Lovington, Portales, Silver City and Clovis. Overall, these regions saw 67.18% more brand interest than the overall New Mexico region.
67.18
Progressive saw relatively higher brand interest in Crownsville, Walker Mill, Largo, Halethorpe and Camp Springs across Maryland - specifically 64.77% more brand interest than the overall Maryland region.
64.77

Competitive Insights

Competitive Insights are derived from crunching hundreds of thousands of data points across markets to identify regions that are showing high competition from similar brands in the industry.

For Progressive, we generated benchmarked insights across competitive brands in the Insurance vertical and BrandStack algorithms indicate numerous insights that can inform marketing strategy across multiple channels to maintain a strong brand presence compared to competitors.
For Liberty Mutual Insurance, Geico, Allstate, State Farm Insurance and Progressive, the most competitive markets in Minnesota are - Saint Cloud, Burnsville, Saint Paul, Minneapolis, Rochester, Oakdale, Maple Grove, Plymouth, Brooklyn Center, Inver Grove Heights, Andover, Golden Valley, Bemidji, Crystal and Jordan.
The most competitive markets for Liberty Mutual Insurance, Geico, Allstate, State Farm Insurance and Progressive in Wisconsin are - Milwaukee, Eau Claire, Appleton, Wauwatosa, New Berlin, Caledonia, Sun Prairie, Janesville, Racine, Oak Creek, Union Grove, Hudson and Ashwaubenon.
The most competitive markets for Liberty Mutual Insurance, Geico, Allstate, State Farm Insurance and Progressive in Washington are - Bellevue, Spokane Valley, Bothell, Spokane, Belfair, Vancouver, Shoreline, Tukwila, University Place, Auburn, Parkland, Bellingham, Issaquah, South Hill, North Creek, Kirkland, Marietta-Alderwood, Hockinson, SeaTac, East Wenatchee, Yakima and Picnic Point-North Lynnwood.
Burke, Spotsylvania Courthouse, Laurel, Falmouth, Chesterfield, Aquia Harbour, Dulles, Montclair, Aldie, Merrifield, Potomac Falls, Winchester and Hopewell are the most competitive markets for Liberty Mutual Insurance, Geico, Allstate, State Farm Insurance and Progressive in Virginia

Top Market Areas (TMAs) Entire List

306 areas for Q2 2023

Top Market Areas (TMAs) are areas that are seeing relatively high brand interest for a brand and show potential for running targeted marketing campaigns to maintain a strong brand presence.

In this case, BrandStack algorithms indicate Progressive has 306 areas for Q2 2023 that can benefit from running targeted marketing campaigns to maintain a strong brand presence over competitors.
Region Markets
United States Waltham, Fall River, Malden, Nashua, Camden, Waterbury, Upper Darby, Lancaster, Union City, Albany, Louisville
Alabama Montgomery, Birmingham, Dothan, Huntsville, Mobile, Tillmans Corner, Prattville, Decatur, Lincoln
Alaska Anchorage, Meadow Lakes, Point MacKenzie
Arizona Queen Creek, Gilbert, San Tan Valley, Sun Lakes, Phoenix, Surprise, Tucson, Avondale, Mesa, Peoria, Glendale, Sahuarita, Fortuna Foothills, Prescott, Catalina Foothills, Casa Grande, Kingman
Arkansas Little Rock, Benton, Fayetteville, North Little Rock, Maumelle, Springdale, Lonoke, Gibson, Van Buren, El Dorado
California Roseville, Orange, Berkeley, Elk Grove, Antioch, Goleta, San Marcos, South Whittier, Oxnard, La Mesa, Sunnyvale, Ventura, Antelope, Stevenson Ranch, Fullerton, Turlock, Newport Beach, Citrus Heights, Goshen, Gardena, Coachella
Colorado Englewood, Watkins, Ken Caryl, Pueblo, Castle Rock, Colorado Springs, Thornton, Berthoud, Superior, Commerce City, Brighton, Evans
Connecticut Hamden, Meriden, Farmington, Manchester, Bristol, West Hartford, Trumbull, Waterbury, Middletown, Hartford, Vernon, Bloomfield, Bridgeport, Groton, New Britain, Norwalk, Greenwich, Naugatuck
Delaware Delaware City, Claymont, Wilmington, Odessa, Bear, Cheswold, Glasgow, New Castle, Kent Acres
Florida Jasmine Estates, Palm River-Clair Mel, Ives Estates, Winter Haven, Tarpon Springs, Brent, Rockledge, Nassau Village-Ratliff, East Lake, Palm Harbor, East Lake-Orient Park, Lely, Venice, Wesley Chapel South
Georgia College Park, Martinez, Belvedere Park, Union City, Conley, Flowery Branch, Thomaston, Locust Grove, Port Wentworth, Bethlehem, Kingsland, Louisville
Hawaii Honolulu, Waipio Acres, Kaneohe, Wahiawa
Idaho Twin Falls, Meridian, Nampa, Boise, Idaho Falls, Ammon
Illinois Hoffman Estates, Belleville, Rolling Meadows, Collinsville, Algonquin, Berwyn, Fairview Heights, Matteson, Forest Park
Indiana Jeffersonville, Gary, South Bend, Indianapolis, Kokomo, Evansville, Portage, Newburgh, Elkhart, North Vernon, Crawfordsville
Iowa Urbandale, Anthon, Amana, Ely, Grimes
Kansas Junction City, Emporia, Prairie Village
Kentucky Georgetown, Nicholasville, Pikeville, Hazard, Corbin, Danville
Louisiana Mandeville, Kenner, New Orleans, Lafayette, New Roads, Hammond, Monroe, Youngsville, Moss Bluff, Sunset, Central, Waggaman, Terrytown
Maine Bangor, Portland, Brewer
Maryland Oxon Hill-Glassmanor, Forestville, Ijamsville, Halethorpe, Redland, Edgewood, Clinton, Parole
Massachusetts Walpole, Springfield, Chicopee, Malden, Norwood, Everett, Northbridge, Tewksbury
Michigan Midland, Troy, Allegan, Wayne, Blackman, Holly
Minnesota Minnetonka, Burnsville, Oakdale, Golden Valley, Crystal, Jordan, Mountain Iron
Mississippi Southaven, Jackson, Gulfport, Biloxi, Picayune, Hattiesburg, Flowood, Ridgeland, Horn Lake, Vancleave, Pearl, Starkville, Canton
Missouri Independence, Mehlville, Arnold, Ferguson, Belton
Montana Missoula, Butte
Nebraska Grand Island, Norfolk, Fremont
Nevada Sparks, North Las Vegas, Spring Valley, Elko
New Hampshire Bedford, Concord, Nashua, Manchester, Londonderry
New Jersey Manchester Township, Harrison, Lodi, Belleville, Branchburg, Cinnaminson, Carteret, Lacey Township
New Mexico Gallup, Lovington, Los Lunas
New York Mount Vernon, Hempstead, Minetto, Mechanicstown, East Syracuse
North Carolina Charlotte, Knightdale, Apex, Leland, Sanford, Shelby, Elizabeth City, Goldsboro, Wadesboro
North Dakota Jamestown
Ohio Maple Ridge, Cuyahoga Falls, North Royalton, Amelia, Brecksville, Ashland, Oxford, Lakewood
Oklahoma Sapulpa, Broken Arrow, Moore, Oklahoma City, Tulsa, Stillwater, Muskogee, Yukon, Edmond, Bixby, Claremore
Oregon Eugene, Bend, Happy Valley, Grants Pass, Springfield, The Dalles, Gladstone, Newberg
Pennsylvania Hazleton, Upper Darby, New Castle, Cornwall, Camp Hill, Mountain Top, Hershey, Hatfield
Rhode Island Pawtucket, Woonsocket, South Kingstown, Central Falls
South Carolina Socastee, Goose Creek, Newport, Hardeeville, Boiling Springs, Woodruff, North Hartsville, Gaffney, Hilton Head Island, Moncks Corner
South Dakota Madison
Tennessee Nashville, Chattanooga, Chapmansboro, Palmyra, Knoxville, Murfreesboro, Farragut, Lawrenceburg
Texas Farmers Branch, Coppell, Huntsville, Temple, Melissa, Homestead Meadows North
Utah Park City, West Jordan, Kaysville, Salt Lake City, Cottonwood Heights, Logan, Magna, Lehi, Layton, Centerville, Orem, Riverton, Smithfield
Vermont Colchester
Virginia Tuckahoe, Herndon, Burke, Spotsylvania Courthouse, Dulles, Aldie, Merrifield, Potomac Falls, Winchester, Hopewell
Washington Spokane Valley, Bothell, Spokane, Belfair, Vancouver, Tukwila, University Place, Auburn, South Hill, North Creek, Kirkland, Marietta-Alderwood, SeaTac, Picnic Point-North Lynnwood
West Virginia Charleston, Martinsburg, Wheeling, Parkersburg, Fairmont, Bridgeport, Barboursville
Wisconsin Kenosha, Wausau, Milwaukee, Wauwatosa, Sun Prairie, Janesville, Racine, Oak Creek, Ashwaubenon, Rosendale
Wyoming Ranchettes

Opportunity Market Areas (OMAs) Entire List

306 areas for Q2 2023

Opportunity Market Areas (OMAs) are areas that are seeing relatively low brand interest for a brand when benchmarked against competitors and show potential for increasing brand interest through targeted brand and marketing initiatives.

BrandStack algorithms indicate Progressive has 306 areas for Q2 2023.
Region Markets
United States Brockton, Medford, Framingham, Manchester, Stratford, Washington Township, Uniondale, East Cobb, Wilmington, Erie, Springfield
Alabama Vestavia Hills, Alabaster, Oxford, Pelham, Arab, Huguley, Albertville
Alaska Fairbanks
Arizona Buckeye, Casas Adobes, Scottsdale, Flagstaff, Chandler, Goodyear, Tempe, Rio Rico, Oro Valley, Florence, Drexel Heights, Maricopa
Arkansas Jonesboro, Fort Smith, Roland, Bentonville, Mountain Home, Searcy, Bryant, Bella Vista, Russellville, Heber Springs
California San Carlos, Pleasanton, Palo Alto, Walnut Creek, Lake Elsinore, Placentia, Commerce, Diamond Bar, El Cajon, Lathrop, Florin, Chino Hills, Santee, Emeryville, Lodi, Bellflower, Altadena, Lomita
Colorado Lakewood, Arvada, Lone Tree, Aurora, Greeley, Denver, Centennial, Westminster, Highlands Ranch, Boulder, Longmont, Fort Collins, Littleton, Black Forest
Connecticut Avon, Southington, Cheshire, Stratford, Wallingford, Wolcott, Ansonia, Southbury, New Canaan
Delaware Elsinboro, Pike Creek, Newark, Milton, Dover, Ellendale, Bethany Beach
Florida Midway, Maitland, North Miami Beach, Progress Village, Davenport, Crescent Beach, Egypt Lake-Leto, Bellview, Bithlo, Miramar, Vero Beach South, Ensley, Country Club, Punta Gorda, Port Orange, Holly Hill, Vineyards
Georgia Stone Mountain, Riverdale, Hampton, East Cobb, Tyrone, Macon, Cartersville, Fayetteville, Palmetto, Lithonia, Stockbridge, Saint Marys, Cedartown, Candler-McAfee, Bolingbroke, Rome, Grayson
Hawaii Lihue, Makakilo, Ahuimanu, Wailea-Makena
Idaho Hayden, Kuna, Post Falls, Garden City
Illinois Bloomingdale, North Chicago, Hazel Crest, Benton, Dolton, Frankfort, Park Forest, Robinson
Indiana Carmel, Fishers, Muncie, La Porte, Bloomington, Lakes of the Four Seasons, Russiaville
Iowa West Des Moines, Des Moines, Cedar Rapids, Iowa City, Davenport, Council Bluffs, Ankeny, Ames
Kansas Olathe, Kansas City, Wichita, Topeka, Shawnee, Augusta
Kentucky Campbellsville, Paris, Park Hills, Mount Vernon, Franklin, Buckner
Louisiana Denham Springs, Prairieville, Baton Rouge, Shreveport, Metairie, Gonzales, Bossier City, Slidell, Harvey, Mansfield, Gray, Sorrento, Walker
Maine Augusta, Waterville
Maryland Dundalk, Fairland, Indian Head, Rossville, Woodlawn, Odenton, Elkton, Huntingtown
Massachusetts Amesbury, Melrose, Hingham, Brockton, Clinton, Kingston
Michigan Beechwood, Monroe, Fair Plain, West Bloomfield Township, Jamestown, Fenton Township, Fowlerville, Inkster, Norton Shores, Caledonia
Minnesota Edina, Brooklyn Park, Bloomington, Eagan, Saint Cloud, Saint Paul, Minneapolis, Rochester, Maple Grove, Plymouth, Brooklyn Center, Inver Grove Heights, Andover, Bemidji
Mississippi Gautier, Columbus, Oxford, Pearlington, Olive Branch, Byram, Bay Springs
Missouri Chesterfield, Wentzville, Saint Charles, St. Louis, Springfield, Hazelwood, Grandview, Gladstone, Overland, Wildwood
Montana Bozeman, Kalispell
Nebraska Omaha, Lincoln, La Vista, Columbus, North Platte
Nevada Reno, Henderson, Las Vegas, Enterprise, Paradise, Fernley, Sunrise Manor
New Hampshire Merrimack, Portsmouth, Dover, Durham
New Jersey Avalon, Wall Township, Washington Township, Englewood, Linden, Springfield Township, Hackensack, Barrington, River Edge, Morristown, Berkeley Heights, Medford, Maple Shade Township, Hopewell Township
New Mexico Rio Rancho, Albuquerque, Carlsbad, Carnuel, University Park, Farmington, La Cienega, Aztec
New York Central Islip, Smithtown, Uniondale, Franklin Square, Utica, Elmsford, Calverton, Centereach, Huntington Station, Selden, Mineola
North Carolina Kannapolis, Burlington, Hillsborough, Troy, Marine Corps Air Station Cherry Point, Fuquay Varina, Lake Junaluska, Wilkesboro
North Dakota Fargo, Williston, Dickinson, Bismarck
Ohio Youngstown, Kent, Euclid, Warren, Springdale, Lancaster, Barberton, Dover
Oklahoma Midwest City, Tuttle, Ardmore, Guthrie, Bartlesville, Chickasha, Sallisaw
Oregon Beaverton, Portland, Hillsboro, Central Point, Salem, Vancouver, Redmond, Lake Oswego, Aumsville, Eagle Creek, Jennings Lodge, Roseburg, Lewisburg, Mulino
Pennsylvania Kulpsville, Darby, Windber, Kimberton, Ellwood City, Montgomeryville
Rhode Island Smithfield, North Smithfield, East Providence, Warwick, Providence, Johnston, Coventry
South Carolina Conway, North Charleston, Myrtle Beach, Columbia, Greenville, Dentsville, Elgin, Carolina Forest, Lexington, Seven Oaks, Seneca, Irmo, Red Bank, Valley Falls, Easley, York, Honea Path, Newberry
South Dakota Sioux Falls
Tennessee Bartlett, Germantown, Collierville, Memphis, Smyrna, Nolensville, Maryville, Bristol, Blountville, Lakeland, Oak Hill
Texas The Colony, Bedford, McKinney, Rockwall, Canyon Lake, Richardson, Royse City, League City, Orange, Channelview, Humble, Waxahachie, San Juan
Utah Saratoga Springs, Holladay, Provo, West Valley City, Sandy, St. George, American Fork, Ogden, Farmington, Cedar City, South Weber, Brigham City
Vermont Hartford
Virginia Chester, Laurel, Falmouth, Chesterfield, Aquia Harbour, Montclair
Washington Renton, Lake Forest Park, Tacoma, Everett, Seattle, Federal Way, Bellevue, Shoreline, Parkland, Bellingham, Issaquah, Hockinson, East Wenatchee, Yakima
West Virginia Huntington, Beckley, Ranson, Elkins, Inwood
Wisconsin Madison, Eau Claire, Appleton, New Berlin, Caledonia, Union Grove, Hudson
Wyoming Rock Springs

Competitive Market Areas (CMAs) Entire List

180 areas for Q2 2023

Competitive Market Areas (OMAs) are geo regions that are seeing relatively high brand interest for a brand and show potential for running targeted marketing campaigns to maintain a strong presence.

In this case, our algorithms indicate Geico, Allstate, State Farm Insurance and Progressive have 180 areas for Q2 2023 regions that are very competitive and show high brand affinity through marketing campaigns across Search, Social, Email, Display, CTV and more channels.
Region Markets
United States Manchester, Stratford, Nashua, Camden, Washington Township, Uniondale, Waterbury, Upper Darby, East Cobb, Wilmington, Lancaster, Erie, Union City, Springfield, Albany, Louisville
Alabama Dothan, Huntsville, Mobile, Tillmans Corner, Prattville, Alabaster, Decatur, Oxford, Pelham, Arab, Huguley, Albertville, Lincoln
Arizona Flagstaff, Sun Lakes, Phoenix, Surprise, Chandler, Goodyear, Tucson, Tempe, Avondale, Mesa, Peoria, Glendale, Rio Rico, Sahuarita, Oro Valley, Florence, Drexel Heights, Maricopa, Fortuna Foothills, Prescott, Catalina Foothills, Casa Grande
Arkansas Jonesboro, Fort Smith, Roland, Bentonville, Mountain Home, Searcy, Springdale, Bryant, Bella Vista, Lonoke, Russellville, Heber Springs, Gibson, Van Buren, El Dorado
California Commerce, Goleta, Diamond Bar, El Cajon, Lathrop, San Marcos, South Whittier, Florin, Chino Hills, Oxnard, La Mesa, Santee, Sunnyvale, Emeryville, Ventura, Antelope, Stevenson Ranch, Fullerton, Turlock, Lodi, Newport Beach, Citrus Heights, Goshen, Gardena, Bellflower, Coachella, Altadena
Colorado Castle Rock, Arvada, Lone Tree, Aurora, Greeley, Denver, Centennial, Colorado Springs, Thornton, Westminster, Highlands Ranch, Boulder, Longmont, Fort Collins, Berthoud, Littleton, Superior, Black Forest, Commerce City, Brighton, Evans
Connecticut Farmington, Manchester, Stratford, Bristol, West Hartford, Trumbull, Waterbury, Middletown, Wallingford, Hartford, Vernon, Bloomfield, Bridgeport, Groton, New Britain, Norwalk, Wolcott, Ansonia, Southbury, Greenwich, Naugatuck
Delaware Claymont, Wilmington, Newark, Odessa, Bear, Cheswold, Milton, Glasgow, Dover, New Castle, Ellendale, Kent Acres, Bethany Beach
Florida Egypt Lake-Leto, Bellview, Bithlo, Miramar, Vero Beach South, Palm River-Clair Mel, Ives Estates, Ensley, Winter Haven, Tarpon Springs, Brent, Rockledge, Country Club, Punta Gorda, Nassau Village-Ratliff, East Lake, Port Orange, Holly Hill, Vineyards, Palm Harbor, East Lake-Orient Park, Lely, Venice
Georgia Martinez, Belvedere Park, Union City, Macon, Cartersville, Fayetteville, Palmetto, Lithonia, Stockbridge, Saint Marys, Cedartown, Conley, Candler-McAfee, Flowery Branch, Bolingbroke, Thomaston, Rome, Locust Grove, Port Wentworth, Grayson, Bethlehem, Kingsland
Illinois Rolling Meadows, Collinsville, Algonquin, Berwyn, North Chicago, Fairview Heights, Matteson, Hazel Crest, Benton, Dolton, Frankfort, Park Forest, Robinson
Indiana South Bend, Muncie, Indianapolis, Kokomo, Evansville, Portage, Newburgh, La Porte, Bloomington, Elkhart, Lakes of the Four Seasons, Russiaville, North Vernon, Crawfordsville
Louisiana Shreveport, Metairie, New Orleans, Lafayette, New Roads, Gonzales, Bossier City, Hammond, Slidell, Monroe, Harvey, Youngsville, Moss Bluff, Sunset, Mansfield, Gray, Sorrento, Walker, Central, Waggaman, Terrytown
Maryland Fairland, Indian Head, Ijamsville, Rossville, Woodlawn, Halethorpe, Redland, Edgewood, Clinton, Parole, Odenton, Elkton, Huntingtown
Michigan Monroe, Fair Plain, West Bloomfield Township, Jamestown, Fenton Township, Fowlerville, Inkster, Norton Shores, Caledonia, Allegan, Wayne, Blackman, Holly
Minnesota Saint Cloud, Burnsville, Saint Paul, Minneapolis, Rochester, Oakdale, Maple Grove, Plymouth, Brooklyn Center, Inver Grove Heights, Andover, Golden Valley, Bemidji, Crystal, Jordan
Mississippi Oxford, Biloxi, Pearlington, Olive Branch, Picayune, Hattiesburg, Flowood, Ridgeland, Horn Lake, Vancleave, Pearl, Starkville, Byram, Bay Springs, Canton
New Jersey Springfield Township, Hackensack, Barrington, River Edge, Harrison, Morristown, Lodi, Belleville, Berkeley Heights, Medford, Branchburg, Cinnaminson, Maple Shade Township, Carteret, Lacey Township, Hopewell Township
New York Uniondale, Hempstead, Franklin Square, Utica, Elmsford, Calverton, Centereach, Huntington Station, Selden, Mineola, Minetto, Mechanicstown, East Syracuse
North Carolina Apex, Burlington, Hillsborough, Troy, Marine Corps Air Station Cherry Point, Leland, Fuquay Varina, Sanford, Shelby, Elizabeth City, Goldsboro, Lake Junaluska, Wilkesboro
Ohio Maple Ridge, Warren, Cuyahoga Falls, Springdale, North Royalton, Lancaster, Amelia, Barberton, Brecksville, Dover, Ashland, Oxford, Lakewood
Oklahoma Tulsa, Stillwater, Midwest City, Tuttle, Ardmore, Muskogee, Yukon, Guthrie, Bartlesville, Edmond, Bixby, Claremore, Chickasha, Sallisaw
Oregon Salem, Vancouver, Redmond, Lake Oswego, Aumsville, Happy Valley, Grants Pass, Eagle Creek, Jennings Lodge, Springfield, Roseburg, Lewisburg, Mulino, The Dalles, Gladstone, Newberg
South Carolina Socastee, Goose Creek, Newport, Elgin, Carolina Forest, Lexington, Seven Oaks, Seneca, Irmo, Red Bank, Hardeeville, Valley Falls, Boiling Springs, Woodruff, Easley, York, Honea Path, North Hartsville, Gaffney, Hilton Head Island, Newberry, Moncks Corner
Tennessee Nashville, Smyrna, Chattanooga, Chapmansboro, Palmyra, Knoxville, Murfreesboro, Nolensville, Maryville, Bristol, Farragut, Blountville, Lakeland, Oak Hill
Texas Canyon Lake, Farmers Branch, Richardson, Royse City, Coppell, League City, Orange, Huntsville, Channelview, Temple, Humble, Waxahachie, Melissa, San Juan
Utah Salt Lake City, Sandy, St. George, American Fork, Ogden, Cottonwood Heights, Farmington, Logan, Magna, Lehi, Layton, Cedar City, Centerville, South Weber, Orem, Brigham City, Riverton
Virginia Burke, Spotsylvania Courthouse, Laurel, Falmouth, Chesterfield, Aquia Harbour, Dulles, Montclair, Aldie, Merrifield, Potomac Falls, Winchester, Hopewell
Washington Bellevue, Spokane Valley, Bothell, Spokane, Belfair, Vancouver, Shoreline, Tukwila, University Place, Auburn, Parkland, Bellingham, Issaquah, South Hill, North Creek, Kirkland, Marietta-Alderwood, Hockinson, SeaTac, East Wenatchee, Yakima, Picnic Point-North Lynnwood
Wisconsin Milwaukee, Eau Claire, Appleton, Wauwatosa, New Berlin, Caledonia, Sun Prairie, Janesville, Racine, Oak Creek, Union Grove, Hudson, Ashwaubenon

Top Brand Insights

Top Brand Insights are generated from crunching hundreds of thousands of data points across markets to identify strategic shifts in brand interest for brands and competitors across the industry.

For Progressive, BrandStack algorithms generated brand insights that can be integrated into cross-channel brand and marketing initiatives to unlock new growth opportunities. Here is a sample list of insights for Progressive.
Progressive saw high brand interest in these areas in Texas: Fort Stockton, Portland, Richmond, Mexia and Springtown. Overall, these regions saw 87.68% more brand interest than the overall Texas region.
87.68
Progressive saw 71.48% more brand interest in these areas (New Castle, Claymont, Newport, Georgetown and Elsinboro) compared to the overall Delaware region.
71.48
Progressive saw high brand interest in these areas in New Mexico: Española, Lovington, Portales, Silver City and Clovis. Overall, these regions saw 67.18% more brand interest than the overall New Mexico region.
67.18
Progressive saw relatively higher brand interest in Crownsville, Walker Mill, Largo, Halethorpe and Camp Springs across Maryland - specifically 64.77% more brand interest than the overall Maryland region.
64.77
Progressive saw high brand interest in Ohio especially in Mayfield, Obetz, Hartville, Urbana, Eastlake, Warrensville Heights, Whitehall and Geneva. Overall, these regions saw 58.31% more brand interest than the overall Ohio region.
58.31
Progressive saw high brand interest in these areas in Michigan: Larkin Charter Township, Mount Morris Township, Coldwater, Farmington and Whitehall. Overall, these regions saw 57.54% more brand interest than the overall Michigan region.
57.54
Progressive saw 56.2% more brand interest in these areas (Windham, Derby, Cromwell, Waterbury, New Milford, Danbury, Windsor and Groton) compared to the overall Connecticut region.
56.2
Progressive saw high brand interest in these areas in North Carolina: South Rosemary, Morrisville, Pinetops, Eden and Marine Corps Air Station Cherry Point. Overall, these regions saw 55.81% more brand interest than the overall North Carolina region.
55.81
Progressive saw high brand interest in these areas in Georgia: Millen, Leesburg, Georgetown, Conley, Americus, Jefferson, Nashville and Adairsville. Overall, these regions saw 53.55% more brand interest than the overall Georgia region.
53.55
For more extensive list of brand insights for Progressive and other brands, please connect with us to see how you can get started with BrandStack.

Competitive Insights

Competitive Insights are derived from crunching hundreds of thousands of data points across markets to identify regions that are showing high competition from similar brands in the industry.

For Progressive, we generated benchmarked insights across competitive brands in the Insurance vertical and BrandStack algorithms indicate numerous insights that can inform marketing strategy across multiple channels to maintain a strong brand presence compared to competitors.
For Liberty Mutual Insurance, Geico, Allstate, State Farm Insurance and Progressive, the most competitive markets in Minnesota are - Saint Cloud, Burnsville, Saint Paul, Minneapolis, Rochester, Oakdale, Maple Grove, Plymouth, Brooklyn Center, Inver Grove Heights, Andover, Golden Valley, Bemidji, Crystal and Jordan.
The most competitive markets for Liberty Mutual Insurance, Geico, Allstate, State Farm Insurance and Progressive in Wisconsin are - Milwaukee, Eau Claire, Appleton, Wauwatosa, New Berlin, Caledonia, Sun Prairie, Janesville, Racine, Oak Creek, Union Grove, Hudson and Ashwaubenon.
The most competitive markets for Liberty Mutual Insurance, Geico, Allstate, State Farm Insurance and Progressive in Washington are - Bellevue, Spokane Valley, Bothell, Spokane, Belfair, Vancouver, Shoreline, Tukwila, University Place, Auburn, Parkland, Bellingham, Issaquah, South Hill, North Creek, Kirkland, Marietta-Alderwood, Hockinson, SeaTac, East Wenatchee, Yakima and Picnic Point-North Lynnwood.
Burke, Spotsylvania Courthouse, Laurel, Falmouth, Chesterfield, Aquia Harbour, Dulles, Montclair, Aldie, Merrifield, Potomac Falls, Winchester and Hopewell are the most competitive markets for Liberty Mutual Insurance, Geico, Allstate, State Farm Insurance and Progressive in Virginia
For Liberty Mutual Insurance, Geico, Allstate, State Farm Insurance and Progressive, the most competitive markets in Utah are - Salt Lake City, Sandy, St. George, American Fork, Ogden, Cottonwood Heights, Farmington, Logan, Magna, Lehi, Layton, Cedar City, Centerville, South Weber, Orem, Brigham City and Riverton.
For Liberty Mutual Insurance, Geico, Allstate, State Farm Insurance and Progressive, the most competitive markets in Texas are - Canyon Lake, Farmers Branch, Richardson, Royse City, Coppell, League City, Orange, Huntsville, Channelview, Temple, Humble, Waxahachie, Melissa and San Juan.
The most competitive markets for Liberty Mutual Insurance, Geico, Allstate, State Farm Insurance and Progressive in Tennessee are - Nashville, Smyrna, Chattanooga, Chapmansboro, Palmyra, Knoxville, Murfreesboro, Nolensville, Maryville, Bristol, Farragut, Blountville, Lakeland and Oak Hill.
For Liberty Mutual Insurance, Geico, Allstate, State Farm Insurance and Progressive, the most competitive markets in South Carolina are - Socastee, Goose Creek, Newport, Elgin, Carolina Forest, Lexington, Seven Oaks, Seneca, Irmo, Red Bank, Hardeeville, Valley Falls, Boiling Springs, Woodruff, Easley, York, Honea Path, North Hartsville, Gaffney, Hilton Head Island, Newberry and Moncks Corner.
The most competitive markets for Liberty Mutual Insurance, Geico, Allstate, State Farm Insurance and Progressive in Oregon are - Salem, Vancouver, Redmond, Lake Oswego, Aumsville, Happy Valley, Grants Pass, Eagle Creek, Jennings Lodge, Springfield, Roseburg, Lewisburg, Mulino, The Dalles, Gladstone and Newberg.
For more extensive list of competitive insights for Progressive and other brands, please connect with us to see how you can get started with BrandStack.
Get Started With Your Digital Brand Transformation
Empower your makerting teams with actionable, measureable and insightful data
Schedule a Demo