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What is BrandStack?
BrandStack is a brand intelligence company used by some of the top global brands to integrate our unique brand intelligence solutions into their cross-channel brand marketing channels (Search, Social, Video, Display, TV, Email, Audio and more).
For PetSmart, BrandStack's algorithms have crunched millions of data points across the US to generate strategic market segments - specifically 300 Top Market Areas (TMAs), 300 Opportunity Market Areas (OMAs), 222 Competitive Marketing Areas (CMAs) and PetSmart specific insights that are actionable, measureable and insightful.
Explore a preview of BrandStack's comprehensive brand intelligence dataset of PetSmart below and see how your teams and campaigns can benefit from it.
For PetSmart, BrandStack's algorithms have crunched millions of data points across the US to generate strategic market segments - specifically 300 Top Market Areas (TMAs), 300 Opportunity Market Areas (OMAs), 222 Competitive Marketing Areas (CMAs) and PetSmart specific insights that are actionable, measureable and insightful.
Explore a preview of BrandStack's comprehensive brand intelligence dataset of PetSmart below and see how your teams and campaigns can benefit from it.
PetSmart and Pet Retail
Top Market Areas (TMAs)
Top Market Areas (TMAs) are areas that are seeing relatively high brand interest for a brand and show potential for running targeted marketing campaigns to maintain a strong brand presence.
In this case, BrandStack algorithms indicate PetSmart has 300 areas for Q2 2023 that can benefit from running targeted marketing campaigns to maintain a strong brand presence over competitors.
In this case, BrandStack algorithms indicate PetSmart has 300 areas for Q2 2023 that can benefit from running targeted marketing campaigns to maintain a strong brand presence over competitors.
| Region | Markets |
|---|---|
| United States | Fort Riley, Oceanside, Waterbury, Appleton, Croydon, Downey, League City, Sparks, Pasadena, Winchester |
| Alabama | Chelsea, Harvest, Opelika, Florence, Grand Bay, Muscle Shoals, Trussville |
| Alaska | Anchorage |
| Arizona | Chandler, El Mirage, New Kingman-Butler, Scottsdale, Sahuarita, Apache Junction, Valencia West, Rio Rico, Santan, Gold Canyon, Payson |
| Arkansas | Van Buren, Rogers, Jacksonville, Benton, Fayetteville, North Little Rock, Hot Springs, Springdale, Roland, Maumelle, Paragould, Russellville, West Fork |
Opportunity Market Areas (OMAs)
Opportunity Market Areas (OMAs) are areas that are seeing relatively low brand interest for a brand when benchmarked against competitors and show potential for increasing brand interest through targeted brand and marketing initiatives.
BrandStack algorithms indicate PetSmart has 300 areas for Q2 2023.
BrandStack algorithms indicate PetSmart has 300 areas for Q2 2023.
| Region | Markets |
|---|---|
| United States | Stillwater, Turlock, Ramona, Chula Vista, Grand Island, Escondido, Redmond |
| Alabama | Southside, Jasper, Cordova, Gadsden, Moores Mill, Decatur, Pelham |
| Alaska | Kalifornsky, Ester, College, Nikiski, Knik-Fairview, Juneau, North Pole, Fairbanks |
| Arizona | Florence, Picture Rocks, Marana, Avondale, Flagstaff, Oro Valley, Tanque Verde, Kingman, Catalina Foothills, Tucson, San Tan Valley, Prescott, Glendale, Prescott Valley, Queen Creek, Mesa, Phoenix, Peoria, Tempe, Goodyear, Gilbert, Casas Adobes, Sun City West, Maricopa, Sun City, Buckeye |
| Arkansas | Pea Ridge, Greenwood, Shannon Hills, Bryant, Mountain Home, Gibson, Jonesboro, Fort Smith, Bentonville, Centerton |
Brand Insights
Top Brand Insights are generated from crunching hundreds of thousands of data points across markets to identify strategic shifts in brand interest for brands and competitors across the industry.
For PetSmart, BrandStack algorithms generated brand insights that can be integrated into cross-channel brand and marketing initiatives to unlock new growth opportunities. Here is a sample list of insights for PetSmart.
For PetSmart, BrandStack algorithms generated brand insights that can be integrated into cross-channel brand and marketing initiatives to unlock new growth opportunities. Here is a sample list of insights for PetSmart.
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PetSmart saw 95.03% more brand interest in these areas (South Bethlehem, Honeoye Falls, Lakewood, Averill Park, Morrisonville, Billington Heights, Hagaman and Village Green) compared to the overall New York region.
95.03
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PetSmart saw 77.46% more brand interest in these areas (Abbeville, Saint Martin, Columbus Air Force Base, Saltillo and Starkville) compared to the overall Mississippi region.
77.46
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PetSmart saw relatively higher brand interest in Burrillville, North Smithfield, Woonsocket, Johnston and Tiverton across Rhode Island - specifically 76.72% more brand interest than the overall Rhode Island region.
76.72
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PetSmart saw 75.8% more brand interest in these areas (Green Hill, Bloomingdale, Karns, Colonial Heights and Powell) compared to the overall Tennessee region.
75.8
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Competitive Insights
Competitive Insights are derived from crunching hundreds of thousands of data points across markets to identify regions that are showing high competition from similar brands in the industry.
For PetSmart, we generated benchmarked insights across competitive brands in the Pet Retail vertical and BrandStack algorithms indicate numerous insights that can inform marketing strategy across multiple channels to maintain a strong brand presence compared to competitors.
For PetSmart, we generated benchmarked insights across competitive brands in the Pet Retail vertical and BrandStack algorithms indicate numerous insights that can inform marketing strategy across multiple channels to maintain a strong brand presence compared to competitors.
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For Petco, PetSmart and Chewy, the most competitive markets in Oregon are - Astoria, Warrenton, Grants Pass, Keizer, Hayesville, Aumsville, Roseburg, Four Corners, Redmond, Salem, Jennings Lodge, Roseburg North, Springfield, Milwaukie and Medford.
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For Petco, PetSmart and Chewy, the most competitive markets in Mississippi are - Clinton, Hattiesburg, Hernando, Tupelo, Olive Branch, Jackson, Ridgeland, Biloxi, Gulfport, Pearl, Flowood, Starkville, Oxford, Florence and Laurel.
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For Petco, PetSmart and Chewy, the most competitive markets in Nebraska are - Bellevue, Lincoln, Omaha, La Vista, Chalco, Papillion, South Sioux City, Plattsmouth, Blair, Gretna, Kearney, Norfolk and Columbus.
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For Petco, PetSmart and Chewy, the most competitive markets in Nevada are - Sparks, Carson City, Enterprise, North Las Vegas, Spring Valley, Reno, Summerlin South, Mount Charleston, Las Vegas, Paradise, Henderson, Whitney, Sunrise Manor and Goldfield.
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Top Market Areas (TMAs) Entire List
Top Market Areas (TMAs) are areas that are seeing relatively high brand interest for a brand and show potential for running targeted marketing campaigns to maintain a strong brand presence.
In this case, BrandStack algorithms indicate PetSmart has 300 areas for Q2 2023 that can benefit from running targeted marketing campaigns to maintain a strong brand presence over competitors.
In this case, BrandStack algorithms indicate PetSmart has 300 areas for Q2 2023 that can benefit from running targeted marketing campaigns to maintain a strong brand presence over competitors.
| Region | Markets |
|---|---|
| United States | Fort Riley, Oceanside, Waterbury, Appleton, Croydon, Downey, League City, Sparks, Pasadena, Winchester |
| Alabama | Chelsea, Harvest, Opelika, Florence, Grand Bay, Muscle Shoals, Trussville |
| Alaska | Anchorage |
| Arizona | Chandler, El Mirage, New Kingman-Butler, Scottsdale, Sahuarita, Apache Junction, Valencia West, Rio Rico, Santan, Gold Canyon, Payson |
| Arkansas | Van Buren, Rogers, Jacksonville, Benton, Fayetteville, North Little Rock, Hot Springs, Springdale, Roland, Maumelle, Paragould, Russellville, West Fork |
| California | La Presa, Camp Pendleton South, Lynwood, Winter Gardens, Montclair, Orcutt, Chula Vista, Escondido, Winchester, El Cajon, Santa Fe Springs, McClellan Park, Oceanside, Murrieta, Modesto, Vista, Vacaville, Downey, Redlands, Carlsbad, Thermal, Diamond Springs, North Highlands, Citrus Heights, Jurupa Valley |
| Colorado | Arvada, Lone Tree, Greeley, Pueblo West, Black Forest, Columbine, Gleneagle, The Pinery, Strasburg, Stratmoor, Fruita, Firestone, Loveland |
| Connecticut | Stratford, Bridgeport, Wallingford, North Haven, Milford, Norwich, Windsor Locks, Wolcott, Enfield, Glastonbury, Torrington |
| Delaware | Bethany Beach, Laurel, Smyrna, Kent Acres, New Castle, Wilmington, Bear, Newport, Cheswold, Milton, Millsboro, Claymont, Dagsboro, Woodside East, Harrington, Milford |
| Florida | Oakland Park, Princeton, Sanford, Cocoa, North Sarasota, Campbell, Vero Beach, Groveland, Sandalfoot Cove, Palm Harbor, Rockledge, Spring Hill, Kathleen, Green Cove Springs, Parkland, Lake Magdalene, San Carlos Park, Hudson, Nassau Village-Ratliff, Sebastian, Brooksville, South Daytona, Bayonet Point |
| Georgia | Dacula, Dalton, Sandy Springs, Kennesaw, Columbus, Tucker, Norcross, Loganville, Emerson, Hahira, Hephzibah, Locust Grove, Bethlehem |
| Hawaii | Ewa Beach, Schofield Barracks, Honolulu, Ahuimanu, Joint Base Pearl Harbor-Hickam, Village Park, Ewa Villages, Wahiawa, Waimalu, Makakilo, Whitmore Village, Nu0101nu0101kuli, Mililani |
| Idaho | Fort Hall, Boise, Rexburg, Nampa, Twin Falls, Meridian, Idaho Falls, Hollister, Kuna, Ammon, Pocatello, Blackfoot |
| Illinois | Villa Park, South Holland, Carol Stream, Round Lake Beach, Manhattan, Edwardsville, Troy, New Lenox, Bourbonnais, Lake Zurich, Loves Park, North Riverside, Highland |
| Indiana | Dyer, Griffith, Kokomo, Schererville, Franklin, New Palestine, Sellersburg, Stanford, Simonton Lake, Pendleton, Russiaville, Clarksville, Martinsville |
| Iowa | Waukee, Dubuque, Eldridge, Asbury |
| Kansas | Fort Riley, Goddard, Gardner, Wichita, Overland Park, Topeka, Kansas City, Leawood, Olathe, Andover, Hays, Lawrence |
| Kentucky | Union, Edgewood, Claryville, Burlington, Prospect, Newport, Richmond, Shepherdsville, Vine Grove |
| Louisiana | Houma, Alexandria, Bayou Cane, Livingston, Abita Springs, Saint Rose, Waggaman, Eastwood |
| Maine | Brewer, South Portland, Bangor, Augusta |
| Maryland | Fairland, West Ocean City, Chesapeake Ranch Estates-Drum Point, Odenton, Lexington Park, Olney, Middle River, Westminster, Perry Hall, Ocean City, White Marsh, Bowie, Owings |
| Massachusetts | Seekonk, Plainville, Holyoke, Rehoboth, Taunton, Attleboro, Walpole, Middleton, Leominster, Marblehead, Mashpee, Chelsea, Wareham, East Bridgewater, Swansea |
| Michigan | Whitmore Lake, Fruitport Charter Township, Clawson, Roseville, Lincoln Park, Bridgeport charter Township, Fraser, Trenton, Traverse City, Fenton Township |
| Minnesota | Apple Valley, Mound, Richfield, Chisago City, Columbia Heights |
| Mississippi | Tupelo, Jackson, Biloxi, Gulfport, Pearl, Flowood, Starkville, Oxford, Florence, Laurel, Saltillo |
| Missouri | Ferguson, Eureka, Brentwood, Ellisville, Imperial, Crestwood, Harrisonville |
| Montana | Lockwood, Billings, Bonner-West Riverside, Wye, Laurel |
| Nebraska | La Vista, Papillion, South Sioux City, Plattsmouth, Blair, Gretna, Kearney |
| Nevada | Carson City, North Las Vegas, Spring Valley, Summerlin South, Las Vegas, Paradise, Henderson, Whitney, Sunrise Manor, Goldfield |
| New Hampshire | Hooksett, Portsmouth, Conway, Windham, Rochester, Concord |
| New Jersey | Hasbrouck Heights, Paterson, Collingswood, Roselle Park, Franklin, Gloucester City, Pennsauken Township, Toms River, Robbinsville, Vineland, Millville, Flemington, South River |
| New Mexico | Mesquite, Carnuel, University Park, Rio Rancho, Albuquerque, Pueblo of Sandia Village, Los Lunas, La Cienega, Clovis, South Valley |
| New York | Eatons Neck, Medford, Freeport, Hyde Park, Watervliet, North Amityville, Cohoes, Kingston, Colonie, Poughkeepsie, Bloomfield, Mechanicville, Country Knolls, Ridge, Horseheads North |
| North Carolina | Franklinton, Gastonia, Rockwell, Granite Falls, Stedman, Topsail Beach, Nags Head, Plain View, Denton |
| North Dakota | Fargo, Bismarck, Grand Forks, West Fargo |
| Ohio | Wooster, Macedonia, Forest Park, Parma Heights, Cheviot, Portage Lakes, Lebanon, Medina |
| Oklahoma | Jenks, Mustang, Yukon, Tuttle, Oklahoma City, Nichols Hills, Moore, Slaughterville, Guthrie |
| Oregon | Keizer, Hayesville, Aumsville, Roseburg, Four Corners, Redmond, Salem, Jennings Lodge, Springfield, Milwaukie, Medford |
| Pennsylvania | Pottstown, Croydon, East York, Shiloh, Brentwood, Spring Grove, Rutherford, Darby, Brookhaven, Lawson Heights, Hampton Township |
| Rhode Island | East Greenwich, Tiverton, Providence, Pawtucket, Lincoln, Portsmouth, Coventry, Burrillville, Warwick, North Smithfield, Cumberland, Johnston, Woonsocket |
| South Carolina | Lyman, North Myrtle Beach, Westminster, Pendleton, Ridgeland, Murphy Village, Orangeburg |
| South Dakota | Sioux Falls, Brandon, North Sioux City |
| Tennessee | Wildwood Lake, Jackson, South Cleveland, Algood, Lebanon, Farragut, Middle Valley, Kingston |
| Texas | Brushy Creek, Buda, Mission, Greatwood, Belton, Rosenberg, Castle Hills, Atascocita, Cibolo, South Houston, Tomball, League City, Manor, Benbrook, Timberwood Park, Lake Dallas, Windcrest, Rockwall |
| Utah | Cottonwood Heights, South Salt Lake, Riverdale, Holladay, Taylorsville, Hill Air Force Base, Plain City, Brigham City, Bluffdale, Lindon, Cedar City |
| Vermont | Williston, Colchester, Essex |
| Virginia | Dumbarton, Chesterfield, Rose Hill, Nokesville, Matoaca, Bealeton, Stanley, Gate City, Chamberlayne, Fort Hunt, Hybla Valley, Quinton, Bedford |
| Washington | Union Gap, La Conner, East Renton Highlands, Hazel Dell North, Five Corners, Bryn Mawr-Skyway, Eatonville, Colbert |
| West Virginia | Barboursville, Teays Valley, Huntington, South Charleston, Saint Albans, Charles Town, Charleston, Inwood, Sissonville, Martinsburg, Dunbar |
| Wisconsin | Burlington, Sherwood, Village of Pewaukee, Pleasant Prairie, De Pere, Schofield |
Please contact your MI Tool Client Solutions Manager (CSM) to download the entire list Top Market Areas (TMA) list. If you are not sure who PetSmart's CSM is, reach out to us and we will connect you with them.
Opportunity Market Areas (OMAs) Entire List
Opportunity Market Areas (OMAs) are areas that are seeing relatively low brand interest for a brand when benchmarked against competitors and show potential for increasing brand interest through targeted brand and marketing initiatives.
BrandStack algorithms indicate PetSmart has 300 areas for Q2 2023.
BrandStack algorithms indicate PetSmart has 300 areas for Q2 2023.
| Region | Markets |
|---|---|
| United States | Stillwater, Turlock, Ramona, Chula Vista, Grand Island, Escondido, Redmond |
| Alabama | Southside, Jasper, Cordova, Gadsden, Moores Mill, Decatur, Pelham |
| Alaska | Kalifornsky, Ester, College, Nikiski, Knik-Fairview, Juneau, North Pole, Fairbanks |
| Arizona | Florence, Picture Rocks, Marana, Avondale, Flagstaff, Oro Valley, Tanque Verde, Kingman, Catalina Foothills, Tucson, San Tan Valley, Prescott, Glendale, Prescott Valley, Queen Creek, Mesa, Phoenix, Peoria, Tempe, Goodyear, Gilbert, Casas Adobes, Sun City West, Maricopa, Sun City, Buckeye |
| Arkansas | Pea Ridge, Greenwood, Shannon Hills, Bryant, Mountain Home, Gibson, Jonesboro, Fort Smith, Bentonville, Centerton |
| California | Lemon Grove, Bell, Los Banos, Bell Gardens, Lompoc, Oroville East, Eureka, Madera, Turlock, Yountville, San Marcos, South Gate, Antelope, Temecula, Arcata, La Mesa, Big Bear Lake, Yucca Valley |
| Colorado | Frisco, Wellington, Silverthorne, Glenwood Springs, Montrose, Castle Pines, Aurora, Longmont, Berthoud, Englewood, Fort Collins, Colorado Springs, Lakewood, Thornton, Cimarron Hills |
| Connecticut | Woodstock, Harwinton, Redding, Canton, Portland, Clinton, Madison, Burlington, Killingworth, Winchester, Windham, Guilford, New Milford, Plainfield, Griswold, Killingly, Middletown, Putnam, East Haddam |
| Delaware | Ocean View, Newark, Saint Georges, Bridgeville, Ellendale, Blades, Pike Creek, Georgetown, Glasgow, Lewes, Brookside, Odessa, Dover, Elsinboro |
| Florida | Leisure City, Sarasota Springs, North Weeki Wachee, Osprey, Westgate, Goulds, Homestead, Heathrow, Titusville, Sugarmill Woods, Yulee, Midway, Country Club, Tarpon Springs, The Meadows, Deltona, Ormond Beach, Lockhart |
| Georgia | Register, Belvedere Park, Powder Springs, Fort Oglethorpe, Evans, Decatur, Statesboro, Vinings, Marietta, Milton, Grovetown, Cumming, Hoschton |
| Hawaii | Haiku-Pauwela, Kahului, Holualoa, Hilo, Kaneohe, Waipio, Makawao, Lihue, Kailua-Kona, Waipio Acres |
| Idaho | Ponderay, Sandpoint, Rathdrum, Garden City, Hayden, Moscow, Post Falls, Eagle |
| Illinois | Alton, Rosewood Heights, Dolton, Godfrey, Murphysboro, Wood Dale, Bensenville, Berwyn, Bellwood, Carpentersville, Addison, Joliet, Algonquin, Sycamore, McHenry |
| Indiana | Portage, Goshen, Columbus, Highland, Hammond, Bloomington, Ellettsville, Zionsville, Avon, Danville, Wabash, Logansport |
| Iowa | Mason City, West Des Moines, Coralville, Council Bluffs, Sioux City, Marion, Ely |
| Kansas | Manhattan, Garden City, Ottawa, Derby, Hutchinson, Lenexa |
| Kentucky | Glasgow, Franklin, Lawrenceburg, Middletown, Frankfort, Wilmore, Covington, Bowling Green, Saint Matthews, Mount Washington, Fort Mitchell |
| Louisiana | Holden, Sunset, Hammond, Chalmette, Gretna, Gray, Denham Springs, Metairie, Kenner |
| Maine | Berwick, Eliot, Topsham, Lewiston, New Gloucester |
| Maryland | Denton, Lansdowne, Hollywood, North East, Halfway, Leonardtown, Hampstead, La Plata, Prince Frederick, Crofton, Havre de Grace, Glyndon |
| Massachusetts | Belchertown, Dighton, Marshfield, East Longmeadow, Dartmouth, Fitchburg, Bridgewater, Mansfield, Gloucester, New Bedford, Wilbraham, Sturbridge, Holden |
| Michigan | Emmett charter Township, Walker, Eastpointe, Allen Park, Westland, Canton, New Baltimore, Shelby charter Township, Macomb, Royal Oak |
| Minnesota | North Mankato, Lake Elmo, Fridley, Chaska, Chanhassen |
| Mississippi | Vancleave, Meridian, Southaven, West Hattiesburg, Madison, Clinton, Hattiesburg, Hernando, Olive Branch, Ridgeland |
| Missouri | Olympian Village, Jackson, Farmington, Grandview, Parkville, Belton, Raymore, Peculiar |
| Montana | Evergreen, Butte, Helena Valley Northeast, Kalispell, Bozeman, Missoula, Great Falls |
| Nebraska | Grand Island, Offutt Air Force Base, Fremont, Bellevue, Lincoln, Omaha, Chalco, Norfolk, Columbus |
| Nevada | Elko, Fernley, Dayton, Sun Valley, Sparks, Reno, Mount Charleston, Fallon |
| New Hampshire | Gilford, Pembroke, Swanzey, Keene, Somersworth, Pelham, Laconia, Salem |
| New Jersey | Dumont, Cranbury Township, Kinnelon, Lopatcong, Glen Rock, Phillipsburg, Totowa, Nutley, Bergenfield, Clark, Randolph, Monroe Township, West Milford, Allamuchy Township |
| New Mexico | Huerfano, Aztec, Roswell, Farmington, Santa Fe, Los Alamos |
| New York | Canandaigua, New Cassel, Oakdale, Lagrangeville, Miller Place, Niagara Falls, Hampton Bays, Fort Drum, South Glens Falls, Watertown, Batavia, Oneonta, Myers Corner, Bay Shore, Model City, Lynbrook, Old Westbury, East Patchogue, Brentwood, Holbrook, Auburn |
| North Carolina | Kinston, Woodfin, Kernersville, Bunn, Clayton, Kannapolis, Landis, Greenville, Concord, Hendersonville, Holly Springs, Waxhaw, Southern Pines, Boiling Spring Lakes |
| North Dakota | Minot Air Force Base, Williston |
| Ohio | Union, New Albany, Berlin Heights, Marion, Pigeon Creek, Chillicothe, Heath, Amelia, Fairview Park, Barberton, Strongsville, Englewood |
| Oklahoma | Ardmore, Stillwater, Muskogee, Bartlesville, Medicine Park, Norman, Edmond, Goldsby, Lawton |
| Oregon | Turner, Sweet Home, Redwood, The Dalles, Oatfield, Astoria, Warrenton, Grants Pass, Roseburg North |
| Pennsylvania | Pottsgrove, Paxtonia, Elim, Berwick, Wilson, Paoli, Muncy, Montoursville, Reiffton, Whitehall, Sanatoga, Munhall, Hollidaysburg, Shanor-Northvue, Altoona, Johnstown, Duncansville |
| Rhode Island | Smithfield, Middletown, Barrington, Scituate, Cranston, East Providence, North Kingstown, Newport, Narragansett, Warren, South Kingstown, Richmond |
| South Carolina | Sumter, Pawleys Island, West Pelzer, Mauldin, Simpsonville, Seneca, New Ellenton, Socastee, Bucksport |
| South Dakota | Rapid Valley, Rapid City, Madison, Yankton |
| Tennessee | Dickson, Millington, Atoka, Cookeville, Walterhill, Athens |
| Texas | Early, La Vernia, Bacliff, Kyle, Burleson, Noonday, Brownwood, Laredo, Terrell, Floresville, Paris, Bastrop, Mountain City, Huntsville, Royse City, Ovilla |
| Utah | Vernal, Snyderville, Harrisville, Heber City, Peoa, Vineyard, Mapleton, Layton, Washington, South Ogden, West Point, Kaysville, Ogden, Saratoga Springs, South Weber |
| Vermont | Montpelier, Stowe, Barre, South Burlington, Burlington, Milton |
| Virginia | Wytheville, Gloucester Courthouse, Laurel, Powhatan, Warrenton, Lakeside, Tuckahoe, Woodlake, Groveton, Ashland, Winchester, Front Royal, Gloucester Point, Forest, Chester, Bon Air, Vinton, Daleville |
| Washington | Carlsborg, Kingston, Lakeland South, Clarkston Heights-Vineland, Tanglewilde, Moses Lake, Joint Base Lewis-McChord, West Richland, Olympia, Longview Heights, Bell Hill, Salmon Creek, Pasco, Jordan Road-Canyon Creek |
| West Virginia | Winfield, Granville, Pea Ridge, Cross Lanes, Ranson, Moundsville, Bunker Hill, Cheat Lake, Morgantown, Wheeling, Fairmont, Brookhaven, Bridgeport, Elkins, Princeton |
| Wisconsin | Saint Francis, Marinette, Kronenwetter, Plover, Little Chute, West Bend, Manitowoc, Stevens Point, Merrill |
Please contact your MI Tool Client Solutions Manager (CSM) to download the entire list Opportunity Market Areas (OMA) list. If you are not sure who PetSmart's CSM is, reach out to us and we will connect you with them.
Competitive Market Areas (CMAs) Entire List
Competitive Market Areas (OMAs) are geo regions that are seeing relatively high brand interest for a brand and show potential for running targeted marketing campaigns to maintain a strong presence.
In this case, our algorithms indicate Chewy, Petco and PetSmart have 222 areas for Q2 2023 regions that are very competitive and show high brand affinity through marketing campaigns across Search, Social, Email, Display, CTV and more channels.
In this case, our algorithms indicate Chewy, Petco and PetSmart have 222 areas for Q2 2023 regions that are very competitive and show high brand affinity through marketing campaigns across Search, Social, Email, Display, CTV and more channels.
| Region | Markets |
|---|---|
| United States | Chula Vista, Grand Island, Fort Riley, Escondido, Oceanside, Waterbury, Appleton, Redmond, Croydon, Downey, League City, Sparks, Pasadena |
| Arizona | San Tan Valley, Prescott, Glendale, Prescott Valley, Chandler, Queen Creek, El Mirage, Mesa, Phoenix, New Kingman-Butler, Peoria, Tempe, Goodyear, Gilbert, Casas Adobes, Sun City West, Maricopa, Scottsdale, Sun City, Buckeye, Sahuarita, Apache Junction, Valencia West, Rio Rico, Santan, Gold Canyon |
| Arkansas | Van Buren, Jonesboro, Rogers, Fort Smith, Jacksonville, Benton, Fayetteville, North Little Rock, Bentonville, Hot Springs, Springdale, Roland, Centerton, Maumelle, Paragould, Russellville |
| California | San Marcos, South Gate, Antelope, Winter Gardens, Montclair, Orcutt, Chula Vista, Temecula, Arcata, Escondido, La Mesa, Big Bear Lake, Winchester, El Cajon, Santa Fe Springs, McClellan Park, Oceanside, Murrieta, Modesto, Vista, Vacaville, Downey, Redlands, Carlsbad, Yucca Valley, Thermal, Diamond Springs, North Highlands, Citrus Heights |
| Colorado | Aurora, Longmont, Berthoud, Englewood, Fort Collins, Colorado Springs, Lakewood, Arvada, Thornton, Lone Tree, Greeley, Pueblo West, Black Forest, Cimarron Hills, Columbine, Gleneagle, The Pinery, Strasburg, Stratmoor, Fruita, Firestone, Loveland |
| Connecticut | Burlington, Killingworth, Winchester, Stratford, Windham, Bridgeport, Guilford, New Milford, Plainfield, Wallingford, Griswold, Killingly, North Haven, Middletown, Milford, Norwich, Windsor Locks, Putnam, Wolcott, Enfield, Glastonbury, Torrington, East Haddam |
| Delaware | Bethany Beach, Laurel, Georgetown, Glasgow, Smyrna, Lewes, Kent Acres, Brookside, Odessa, New Castle, Dover, Wilmington, Bear, Newport, Cheswold, Milton, Millsboro, Claymont, Dagsboro, Woodside East, Harrington, Milford, Elsinboro |
| Florida | Princeton, Midway, Country Club, Sanford, Tarpon Springs, Cocoa, North Sarasota, Campbell, The Meadows, Deltona, Ormond Beach, Vero Beach, Groveland, Sandalfoot Cove, Palm Harbor, Rockledge, Spring Hill, Kathleen, Green Cove Springs, Parkland, Lake Magdalene, San Carlos Park, Lockhart, Hudson, Nassau Village-Ratliff, Sebastian, Brooksville, South Daytona |
| Georgia | Decatur, Dacula, Statesboro, Vinings, Marietta, Dalton, Sandy Springs, Milton, Kennesaw, Grovetown, Columbus, Cumming, Tucker, Hoschton, Norcross, Loganville, Emerson, Hahira, Hephzibah, Locust Grove, Bethlehem |
| Hawaii | Makawao, Lihue, Kailua-Kona, Waipio Acres, Ewa Beach, Schofield Barracks, Honolulu, Ahuimanu, Joint Base Pearl Harbor-Hickam, Village Park, Ewa Villages, Wahiawa, Waimalu, Makakilo, Whitmore Village, Nu0101nu0101kuli |
| Idaho | Moscow, Post Falls, Eagle, Fort Hall, Boise, Rexburg, Nampa, Twin Falls, Meridian, Idaho Falls, Hollister, Kuna, Ammon, Pocatello, Blackfoot |
| Illinois | Bensenville, Berwyn, Bellwood, Carpentersville, Villa Park, Addison, Joliet, South Holland, Algonquin, Carol Stream, Round Lake Beach, Manhattan, Edwardsville, Troy, Sycamore, New Lenox, McHenry, Bourbonnais, Lake Zurich, Loves Park, North Riverside, Highland |
| Indiana | Bloomington, Kokomo, Ellettsville, Zionsville, Schererville, Franklin, Avon, New Palestine, Sellersburg, Stanford, Simonton Lake, Pendleton, Russiaville, Clarksville, Martinsville, Danville, Wabash |
| Kansas | Hutchinson, Fort Riley, Lenexa, Goddard, Gardner, Wichita, Overland Park, Topeka, Kansas City, Leawood, Olathe, Andover, Hays, Lawrence |
| Kentucky | Wilmore, Covington, Bowling Green, Union, Edgewood, Claryville, Burlington, Prospect, Newport, Richmond, Shepherdsville, Vine Grove, Saint Matthews, Mount Washington, Fort Mitchell |
| Louisiana | Chalmette, Gretna, Gray, Denham Springs, Metairie, Kenner, Houma, Alexandria, Bayou Cane, Livingston, Abita Springs, Saint Rose, Waggaman |
| Maryland | Fairland, La Plata, West Ocean City, Chesapeake Ranch Estates-Drum Point, Prince Frederick, Odenton, Crofton, Lexington Park, Olney, Middle River, Havre de Grace, Westminster, Perry Hall, Ocean City, White Marsh, Glyndon, Bowie |
| Massachusetts | Fitchburg, Plainville, Bridgewater, Holyoke, Mansfield, Gloucester, Rehoboth, Taunton, New Bedford, Attleboro, Walpole, Middleton, Leominster, Marblehead, Wilbraham, Sturbridge, Mashpee, Chelsea, Holden, Wareham, East Bridgewater, Swansea |
| Michigan | Clawson, Allen Park, Westland, Canton, New Baltimore, Shelby charter Township, Roseville, Macomb, Royal Oak, Lincoln Park, Bridgeport charter Township, Fraser, Trenton, Traverse City, Fenton Township |
| Mississippi | Clinton, Hattiesburg, Hernando, Tupelo, Olive Branch, Jackson, Ridgeland, Biloxi, Gulfport, Pearl, Flowood, Starkville, Oxford, Florence, Laurel |
| Nebraska | Bellevue, Lincoln, Omaha, La Vista, Chalco, Papillion, South Sioux City, Plattsmouth, Blair, Gretna, Kearney, Norfolk, Columbus |
| Nevada | Sparks, Carson City, Enterprise, North Las Vegas, Spring Valley, Reno, Summerlin South, Mount Charleston, Las Vegas, Paradise, Henderson, Whitney, Sunrise Manor, Goldfield |
| New Jersey | Phillipsburg, Totowa, Nutley, Hasbrouck Heights, Paterson, Collingswood, Bergenfield, Roselle Park, Clark, Franklin, Gloucester City, Randolph, Monroe Township, Pennsauken Township, West Milford, Toms River, Robbinsville, Vineland, Millville, Flemington, Allamuchy Township |
| New Mexico | Farmington, Mesquite, Santa Fe, Carnuel, University Park, Rio Rancho, Albuquerque, Pueblo of Sandia Village, Los Lunas, La Cienega, Clovis, South Valley, Los Alamos |
| New York | Batavia, Oneonta, Myers Corner, Bay Shore, Eatons Neck, Model City, Lynbrook, Old Westbury, East Patchogue, Medford, Freeport, Brentwood, Hyde Park, Holbrook, Watervliet, North Amityville, Cohoes, Kingston, Auburn, Colonie, Poughkeepsie, Bloomfield, Mechanicville, Country Knolls, Ridge, Horseheads North |
| North Carolina | Kannapolis, Landis, Greenville, Concord, Gastonia, Hendersonville, Holly Springs, Waxhaw, Rockwell, Granite Falls, Stedman, Topsail Beach, Nags Head, Plain View, Denton, Southern Pines |
| Ohio | Chillicothe, Heath, Amelia, Fairview Park, Barberton, Strongsville, Englewood, Wooster, Macedonia, Forest Park, Parma Heights, Cheviot, Portage Lakes, Lebanon, Medina |
| Oklahoma | Jenks, Mustang, Medicine Park, Norman, Yukon, Edmond, Tuttle, Goldsby, Oklahoma City, Lawton, Nichols Hills, Moore, Slaughterville, Guthrie |
| Oregon | Astoria, Warrenton, Grants Pass, Keizer, Hayesville, Aumsville, Roseburg, Four Corners, Redmond, Salem, Jennings Lodge, Roseburg North, Springfield, Milwaukie, Medford |
| Pennsylvania | Muncy, Montoursville, Reiffton, Whitehall, Sanatoga, Munhall, Hollidaysburg, Pottstown, Shanor-Northvue, Altoona, Johnstown, Croydon, East York, Shiloh, Brentwood, Spring Grove, Rutherford, Darby, Brookhaven, Lawson Heights, Hampton Township, Duncansville |
| Rhode Island | North Kingstown, Newport, Tiverton, Narragansett, Providence, Pawtucket, Lincoln, Warren, Portsmouth, Coventry, Burrillville, Warwick, North Smithfield, Cumberland, Johnston, South Kingstown, Woonsocket |
| South Carolina | Mauldin, Simpsonville, Seneca, New Ellenton, Socastee, Bucksport, Lyman, North Myrtle Beach, Westminster, Pendleton, Ridgeland, Murphy Village, Orangeburg |
| Texas | Floresville, Paris, Bastrop, Mountain City, Brushy Creek, Buda, Mission, Greatwood, Huntsville, Royse City, Belton, Rosenberg, Castle Hills, Ovilla, Atascocita, Cibolo, South Houston, Tomball, League City, Manor, Benbrook, Timberwood Park, Lake Dallas, Windcrest, Rockwall |
| Utah | Vineyard, Mapleton, Layton, Washington, South Ogden, West Point, Kaysville, Ogden, Cottonwood Heights, South Salt Lake, Saratoga Springs, Riverdale, Holladay, South Weber, Taylorsville, Hill Air Force Base, Plain City, Brigham City, Bluffdale, Lindon, Cedar City |
| Virginia | Tuckahoe, Woodlake, Groveton, Ashland, Chesterfield, Winchester, Front Royal, Rose Hill, Gloucester Point, Forest, Chester, Nokesville, Matoaca, Bealeton, Bon Air, Vinton, Stanley, Gate City, Chamberlayne, Fort Hunt, Hybla Valley, Quinton, Bedford |
| Washington | Joint Base Lewis-McChord, West Richland, Olympia, Longview Heights, Bell Hill, Union Gap, Salmon Creek, Pasco, La Conner, Jordan Road-Canyon Creek, East Renton Highlands, Hazel Dell North, Five Corners, Bryn Mawr-Skyway, Eatonville, Colbert |
| West Virginia | Moundsville, Bunker Hill, Barboursville, Cheat Lake, Morgantown, Teays Valley, Wheeling, Huntington, South Charleston, Saint Albans, Charles Town, Fairmont, Charleston, Inwood, Sissonville, Martinsburg, Brookhaven, Dunbar, Bridgeport, Elkins, Princeton |
Please contact your MI Tool Client Solutions Manager (CSM) to download the entire list Competitive Market Areas (CMA) list. If you are not sure who PetSmart's CSM is, reach out to us and we will connect you with them.
Top Brand Insights
Top Brand Insights are generated from crunching hundreds of thousands of data points across markets to identify strategic shifts in brand interest for brands and competitors across the industry.
For PetSmart, BrandStack algorithms generated brand insights that can be integrated into cross-channel brand and marketing initiatives to unlock new growth opportunities. Here is a sample list of insights for PetSmart.
For PetSmart, BrandStack algorithms generated brand insights that can be integrated into cross-channel brand and marketing initiatives to unlock new growth opportunities. Here is a sample list of insights for PetSmart.
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PetSmart saw 95.03% more brand interest in these areas (South Bethlehem, Honeoye Falls, Lakewood, Averill Park, Morrisonville, Billington Heights, Hagaman and Village Green) compared to the overall New York region.
95.03
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PetSmart saw 77.46% more brand interest in these areas (Abbeville, Saint Martin, Columbus Air Force Base, Saltillo and Starkville) compared to the overall Mississippi region.
77.46
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PetSmart saw relatively higher brand interest in Burrillville, North Smithfield, Woonsocket, Johnston and Tiverton across Rhode Island - specifically 76.72% more brand interest than the overall Rhode Island region.
76.72
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PetSmart saw 75.8% more brand interest in these areas (Green Hill, Bloomingdale, Karns, Colonial Heights and Powell) compared to the overall Tennessee region.
75.8
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PetSmart saw high brand interest in these areas in Pennsylvania: Bethel, Bridgewater, Bressler-Enhaut-Oberlin, Catasauqua, Imperial, Northumberland, Willow Grove and Washington Crossing. Overall, these regions saw 69.02% more brand interest than the overall Pennsylvania region.
69.02
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PetSmart saw high brand interest in these areas in South Carolina: Arcadia, Williamston, Laurel Bay, North Myrtle Beach, Burnettown, Westminster, Seneca and Fountain Inn. Overall, these regions saw 65.02% more brand interest than the overall South Carolina region.
65.02
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PetSmart saw 64.35% more brand interest in these areas (Waimalu, Mililani, NÄnÄkuli, Makakilo and Joint Base Pearl Harbor-Hickam) compared to the overall Hawaii region.
64.35
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PetSmart saw relatively higher brand interest in Papillion, La Vista, Offutt Air Force Base, Kearney and Chalco across Nebraska - specifically 63.36% more brand interest than the overall Nebraska region.
63.36
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PetSmart saw relatively higher brand interest in Merriam, Roeland Park, Bonner Springs, Lansing and Haysville across Kansas - specifically 60.39% more brand interest than the overall Kansas region.
60.39
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For more extensive list of brand insights for PetSmart and other brands, please connect with us to see how you can get started with BrandStack.
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Competitive Insights
Competitive Insights are derived from crunching hundreds of thousands of data points across markets to identify regions that are showing high competition from similar brands in the industry.
For PetSmart, we generated benchmarked insights across competitive brands in the Pet Retail vertical and BrandStack algorithms indicate numerous insights that can inform marketing strategy across multiple channels to maintain a strong brand presence compared to competitors.
For PetSmart, we generated benchmarked insights across competitive brands in the Pet Retail vertical and BrandStack algorithms indicate numerous insights that can inform marketing strategy across multiple channels to maintain a strong brand presence compared to competitors.
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For Petco, PetSmart and Chewy, the most competitive markets in Oregon are - Astoria, Warrenton, Grants Pass, Keizer, Hayesville, Aumsville, Roseburg, Four Corners, Redmond, Salem, Jennings Lodge, Roseburg North, Springfield, Milwaukie and Medford.
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For Petco, PetSmart and Chewy, the most competitive markets in Mississippi are - Clinton, Hattiesburg, Hernando, Tupelo, Olive Branch, Jackson, Ridgeland, Biloxi, Gulfport, Pearl, Flowood, Starkville, Oxford, Florence and Laurel.
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For Petco, PetSmart and Chewy, the most competitive markets in Nebraska are - Bellevue, Lincoln, Omaha, La Vista, Chalco, Papillion, South Sioux City, Plattsmouth, Blair, Gretna, Kearney, Norfolk and Columbus.
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For Petco, PetSmart and Chewy, the most competitive markets in Nevada are - Sparks, Carson City, Enterprise, North Las Vegas, Spring Valley, Reno, Summerlin South, Mount Charleston, Las Vegas, Paradise, Henderson, Whitney, Sunrise Manor and Goldfield.
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For Petco, PetSmart and Chewy, the most competitive markets in New Jersey are - Phillipsburg, Totowa, Nutley, Hasbrouck Heights, Paterson, Collingswood, Bergenfield, Roselle Park, Clark, Franklin, Gloucester City, Randolph, Monroe Township, Pennsauken Township, West Milford, Toms River, Robbinsville, Vineland, Millville, Flemington and Allamuchy Township.
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Farmington, Mesquite, Santa Fe, Carnuel, University Park, Rio Rancho, Albuquerque, Pueblo of Sandia Village, Los Lunas, La Cienega, Clovis, South Valley and Los Alamos are the most competitive markets for Petco, PetSmart and Chewy in New Mexico
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Batavia, Oneonta, Myers Corner, Bay Shore, Eatons Neck, Model City, Lynbrook, Old Westbury, East Patchogue, Medford, Freeport, Brentwood, Hyde Park, Holbrook, Watervliet, North Amityville, Cohoes, Kingston, Auburn, Colonie, Poughkeepsie, Bloomfield, Mechanicville, Country Knolls, Ridge and Horseheads North are the most competitive markets for Petco, PetSmart and Chewy in New York
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For Petco, PetSmart and Chewy, the most competitive markets in North Carolina are - Kannapolis, Landis, Greenville, Concord, Gastonia, Hendersonville, Holly Springs, Waxhaw, Rockwell, Granite Falls, Stedman, Topsail Beach, Nags Head, Plain View, Denton and Southern Pines.
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For Petco, PetSmart and Chewy, the most competitive markets in Ohio are - Chillicothe, Heath, Amelia, Fairview Park, Barberton, Strongsville, Englewood, Wooster, Macedonia, Forest Park, Parma Heights, Cheviot, Portage Lakes, Lebanon and Medina.
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For more extensive list of competitive insights for PetSmart and other brands, please connect with us to see how you can get started with BrandStack.
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