Company
Booking.com
Industry
Online Travel Agency
Other Booking.com Brands
Related Brands
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What is BrandStack?
BrandStack is a brand intelligence company used by some of the top global brands to integrate our unique brand intelligence solutions into their cross-channel brand marketing channels (Search, Social, Video, Display, TV, Email, Audio and more).
For Kayak, BrandStack's algorithms have crunched millions of data points across the US to generate strategic market segments - specifically 300 Top Market Areas (TMAs), 300 Opportunity Market Areas (OMAs), 210 Competitive Marketing Areas (CMAs) and Kayak specific insights that are actionable, measureable and insightful.
Explore a preview of BrandStack's comprehensive brand intelligence dataset of Kayak below and see how your teams and campaigns can benefit from it.
For Kayak, BrandStack's algorithms have crunched millions of data points across the US to generate strategic market segments - specifically 300 Top Market Areas (TMAs), 300 Opportunity Market Areas (OMAs), 210 Competitive Marketing Areas (CMAs) and Kayak specific insights that are actionable, measureable and insightful.
Explore a preview of BrandStack's comprehensive brand intelligence dataset of Kayak below and see how your teams and campaigns can benefit from it.
Kayak and Online Travel Agency
Top Market Areas (TMAs)
Top Market Areas (TMAs) are areas that are seeing relatively high brand interest for a brand and show potential for running targeted marketing campaigns to maintain a strong brand presence.
In this case, BrandStack algorithms indicate Kayak has 300 areas for Q2 2023 that can benefit from running targeted marketing campaigns to maintain a strong brand presence over competitors.
In this case, BrandStack algorithms indicate Kayak has 300 areas for Q2 2023 that can benefit from running targeted marketing campaigns to maintain a strong brand presence over competitors.
| Region | Markets |
|---|---|
| United States | Kirkland, Bellevue, Santa Barbara, Boca Raton, Doral, North Creek, Pembroke Pines, Bend, Miami Beach |
| Alabama | Orange Beach, Fairhope, Chelsea, Daphne, Birmingham, Cullman, Decatur |
| Alaska | Anchorage, Juneau |
| Arizona | New River, Cave Creek, Somerton, Queen Creek, Scottsdale, Lake Havasu City, Tempe, Fountain Hills, Flagstaff, Catalina Foothills, Maricopa, Sun City, Buckeye, Sierra Vista |
| Arkansas | Bentonville, Little Rock, Springdale, Fayetteville, Springtown |
Opportunity Market Areas (OMAs)
Opportunity Market Areas (OMAs) are areas that are seeing relatively low brand interest for a brand when benchmarked against competitors and show potential for increasing brand interest through targeted brand and marketing initiatives.
BrandStack algorithms indicate Kayak has 300 areas for Q2 2023.
BrandStack algorithms indicate Kayak has 300 areas for Q2 2023.
| Region | Markets |
|---|---|
| United States | Redmond, Paramus, Lakewood, SeaTac, Medley, Hialeah, Poinciana, Bay Lake, Fort Lauderdale |
| Alabama | Clanton, Gulf Shores, Opelika, Pelham, Homewood, Hoover, Montgomery, Mobile, Russellville, Moores Mill |
| Alaska | Soldotna, North Pole, Fairbanks, College, Knik-Fairview |
| Arizona | Saddlebrooke, Sun City West, Village of Oak Creek, Tanque Verde, Green Valley, Oro Valley, Bullhead City, Rio Rico, Goodyear, Fortuna Foothills, Sun Lakes, Page, Kingman, Sedona |
| Arkansas | Tontitown, Van Buren, Benton, Paragould, Centerton, Cabot, Genoa, Maumelle, Hot Springs, Rogers, Fort Smith, North Little Rock, Searcy, Gibson, Jonesboro, Lonoke |
Brand Insights
Top Brand Insights are generated from crunching hundreds of thousands of data points across markets to identify strategic shifts in brand interest for brands and competitors across the industry.
For Kayak, BrandStack algorithms generated brand insights that can be integrated into cross-channel brand and marketing initiatives to unlock new growth opportunities. Here is a sample list of insights for Kayak.
For Kayak, BrandStack algorithms generated brand insights that can be integrated into cross-channel brand and marketing initiatives to unlock new growth opportunities. Here is a sample list of insights for Kayak.
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Kayak saw high brand interest in Oregon especially in Sunnyside, Hood River, Pendleton, Happy Valley, Bend, Eagle Creek, West Linn and Central Point. Overall, these regions saw 87.62% more brand interest than the overall Oregon region.
87.62
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Kayak saw high brand interest in these areas in Indiana: Dayton, Munster, Angola, Hobart and Carmel. Overall, these regions saw 87.48% more brand interest than the overall Indiana region.
87.48
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Kayak saw high brand interest in South Carolina especially in Isle of Palms, Pawleys Island, Hilton Head Island, Mount Pleasant, Hanahan, Lyman, Bluffton and Gantt. Overall, these regions saw 86.43% more brand interest than the overall South Carolina region.
86.43
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Kayak saw high brand interest in Hawaii especially in Waikapu, Pupukea, Halawa, Princeville and Puako. Overall, these regions saw 84.45% more brand interest than the overall Hawaii region.
84.45
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Competitive Insights
Competitive Insights are derived from crunching hundreds of thousands of data points across markets to identify regions that are showing high competition from similar brands in the industry.
For Kayak, we generated benchmarked insights across competitive brands in the Online Travel Agency vertical and BrandStack algorithms indicate numerous insights that can inform marketing strategy across multiple channels to maintain a strong brand presence compared to competitors.
For Kayak, we generated benchmarked insights across competitive brands in the Online Travel Agency vertical and BrandStack algorithms indicate numerous insights that can inform marketing strategy across multiple channels to maintain a strong brand presence compared to competitors.
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The most competitive markets for Expedia, Booking.com, Priceline, Kayak and Orbitz in Ohio are - Avon Lake, Devola, Solon, Brecksville, Beavercreek, Lincoln Village, Centerville, Mason, Shaker Heights, Olmsted Falls, Hunting Valley, Forest Park and Harrison.
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For Expedia, Booking.com, Priceline, Kayak and Orbitz, the most competitive markets in Mississippi are - Vicksburg, Columbus, Vancleave, Meridian, Hattiesburg, Olive Branch, Pearl, Ridgeland, Pascagoula, Jackson, Horn Lake, Oxford, Gulfport, Southaven and Canton.
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Valley Park, Camdenton, Des Peres, Cape Girardeau, Town and Country, Hazelwood, Fort Leonard Wood, Springfield, Steelville, Woodson Terrace, University City, Maryland Heights and Bellefontaine Neighbors are the most competitive markets for Expedia, Booking.com, Priceline, Kayak and Orbitz in Missouri
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Bullhead City, Carson City, Enterprise, Summerlin South, Spring Valley, Las Vegas, Goldfield, Henderson, Reno, Sunrise Manor, Paradise, North Las Vegas, Laughlin, Whitney, Mesquite and Fernley are the most competitive markets for Expedia, Booking.com, Priceline, Kayak and Orbitz in Nevada
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Top Market Areas (TMAs) Entire List
Top Market Areas (TMAs) are areas that are seeing relatively high brand interest for a brand and show potential for running targeted marketing campaigns to maintain a strong brand presence.
In this case, BrandStack algorithms indicate Kayak has 300 areas for Q2 2023 that can benefit from running targeted marketing campaigns to maintain a strong brand presence over competitors.
In this case, BrandStack algorithms indicate Kayak has 300 areas for Q2 2023 that can benefit from running targeted marketing campaigns to maintain a strong brand presence over competitors.
| Region | Markets |
|---|---|
| United States | Kirkland, Bellevue, Santa Barbara, Boca Raton, Doral, North Creek, Pembroke Pines, Bend, Miami Beach |
| Alabama | Orange Beach, Fairhope, Chelsea, Daphne, Birmingham, Cullman, Decatur |
| Alaska | Anchorage, Juneau |
| Arizona | New River, Cave Creek, Somerton, Queen Creek, Scottsdale, Lake Havasu City, Tempe, Fountain Hills, Flagstaff, Catalina Foothills, Maricopa, Sun City, Buckeye, Sierra Vista |
| Arkansas | Bentonville, Little Rock, Springdale, Fayetteville, Springtown |
| California | La Cau00f1ada Flintridge, Calabasas, Cathedral City, Paramount, Downey, Newport Beach, San Mateo, Coloma, South San Francisco, Irvine, Mission Viejo, Foster City, Palm Desert |
| Colorado | Black Forest, Vail, Woodmoor, Aspen, Firestone, Breckenridge, Gold Hill |
| Connecticut | Waterford, Westport, Weston, Simsbury, Windsor, Hamden, Orange, Manchester, Greenwich, Stonington, West Hartford, Avon, Danbury, Darien, Windsor Locks |
| Delaware | Millsboro, Hockessin, Brookside, Glasgow, Claymont, Odessa, Bear, Elsinboro, Dover, Milton |
| Florida | Richmond West, Odessa, Goulds, Golden Gate, Three Lakes, Tamiami, Doral, Kendale Lakes, North Miami Beach, Marco Island, South Miami, Country Walk, Pembroke Pines, Aventura, Lake Buena Vista, Orangetree, Miami Beach, Miami Shores, Celebration, Key West |
| Georgia | Brunswick, Whitemarsh Island, Mableton, Suwanee, North Druid Hills, East Point, Hiram, Scottdale |
| Hawaii | Nu0101nu0101kuli, Ewa Villages, Wahiawa, Ahuimanu, Puako, Marine Corps Base Hawaii, Kalaoa, Pupukea, Waikapu |
| Idaho | Eagle, Moscow, Twin Falls, Pocatello, Boise, Sun Valley, Meridian |
| Illinois | Glendale Heights, Huntley, Grayslake, Lake Zurich, Hinsdale, Park Ridge, Lake Forest, Wood Dale, Elk Grove Village, Algonquin, Evanston, Vernon Hills, Berkeley, North Chicago |
| Indiana | Fishers, Shelbyville, Munster, Carmel, Brookston, Speedway, Dayton |
| Kansas | Hutchinson, Gardner, Leawood, Fort Riley, Ottawa, Lawrence, Overland Park, Spring Hill |
| Kentucky | Lexington, Louisville, Georgetown, Anchorage, Elizabethtown |
| Louisiana | Metairie, Kenner, Baton Rouge, Shenandoah, Houma, Ruston |
| Maine | Bridgton, Cape Elizabeth, Topsham, Bar Harbor, Cumberland |
| Maryland | Goddard, Beltsville, Travilah, Bethesda, Chevy Chase, Redland, Hampton |
| Massachusetts | Lynnfield, Pembroke, Reading, Stoneham, Wellesley, Acton, Holliston, Harwich, Concord, Middleton, Weston, Needham, Westwood, Brewster, Manchester-by-the-Sea |
| Michigan | Dearborn Heights, Sterling Heights, Canton, Howell, Bloomfield Township |
| Minnesota | West Saint Paul, Buffalo |
| Mississippi | Vancleave, Hattiesburg, Ridgeland, Pascagoula, Oxford, Biloxi |
| Missouri | Fort Leonard Wood, Steelville, Woodson Terrace, University City, Maryland Heights, Kirbyville |
| Montana | Darby, Four Corners, Bozeman, Butte, Billings, Kalispell |
| Nebraska | Grand Island, Omaha, Lincoln, Bellevue |
| Nevada | Sparks, Carson City, Summerlin South, Spring Valley, Las Vegas, Henderson, Reno, Sunrise Manor, Paradise, North Las Vegas |
| New Hampshire | Hudson, Windham, Milford, Londonderry, Salem, Exeter, Merrimack, Hanover |
| New Jersey | Englewood Cliffs, Plainsboro Center, East Brunswick, Woodbridge Township, Ridgefield, Roselle Park, Union, West Orange, Old Bridge Township, Paramus, Fair Lawn, Monroe Township, Kearny, Linden, Lakewood Township |
| New Mexico | Gallup, Rio Rancho, Albuquerque, Santa Fe, Los Alamos, University Park |
| New York | Sleepy Hollow, Greenville, Lake Success, Muttontown, Mineola, East Hills, Mount Kisco, West Point, North New Hyde Park, Brookville, Niagara Falls, Menands |
| North Carolina | Topsail Beach, Sanford, Morrisville, Cary, Beaufort |
| North Dakota | Mandan, Bismarck, Fargo |
| Ohio | Solon, Centerville, Mason, Olmsted Falls, Hunting Valley, Forest Park |
| Oklahoma | Sand Springs, Broken Arrow, Tulsa, Oklahoma City, Norman, Moore, Owasso |
| Oregon | Hermiston, Sunnyside, Hood River |
| Pennsylvania | Saylorsburg, Blue Bell, Jamison, Middletown, Bryn Athyn, Pocono Pines, Spring House, Washington Crossing |
| Rhode Island | Portsmouth, Newport, East Greenwich, Smithfield, Providence, Warwick, Lincoln, Johnston, Cranston |
| South Carolina | Carolina Forest, Bluffton, Mount Pleasant, Hilton Head Island, Lyman, Murrells Inlet |
| South Dakota | Rapid City, Sioux Falls |
| Tennessee | Gatlinburg, Spring Hill, Crossville, Louisville, Blountville, Germantown, La Vergne |
| Texas | Temple, Fairview, Bear Creek, Four Corners, Leander, Missouri City, Colleyville, Universal City, Boerne, Katy, Channelview, Sugar Land, Pearland |
| Utah | Farmington, South Salt Lake, South Jordan, Pleasant Grove, West Jordan, Centerville, Holladay, Ogden, Washington, Peoa, West Valley City |
| Vermont | Williston, Burlington, South Burlington, Essex, Montpelier, Stowe |
| Virginia | West Springfield, West Falls Church, Fairfax Station, Rose Hill, Arcola, McLean, Lake Ridge, North Springfield, Gainesville, Great Falls, Oakton, Tysons, Pimmit Hills |
| Washington | Mercer Island, Alderwood Manor, Port Hadlock-Irondale, Shoreline, Issaquah, East Renton Highlands, Redmond, Bellevue, Sammamish, Cascade-Fairwood, Camano Island, Parkland |
| West Virginia | Bridgeport, Martinsburg, Morgantown, Beckley |
| Wisconsin | Village of Pewaukee, Waunakee, Glendale, Mequon, Onalaska |
| Wyoming | Ranchettes, Laramie |
Please contact your MI Tool Client Solutions Manager (CSM) to download the entire list Top Market Areas (TMA) list. If you are not sure who Kayak's CSM is, reach out to us and we will connect you with them.
Opportunity Market Areas (OMAs) Entire List
Opportunity Market Areas (OMAs) are areas that are seeing relatively low brand interest for a brand when benchmarked against competitors and show potential for increasing brand interest through targeted brand and marketing initiatives.
BrandStack algorithms indicate Kayak has 300 areas for Q2 2023.
BrandStack algorithms indicate Kayak has 300 areas for Q2 2023.
| Region | Markets |
|---|---|
| United States | Redmond, Paramus, Lakewood, SeaTac, Medley, Hialeah, Poinciana, Bay Lake, Fort Lauderdale |
| Alabama | Clanton, Gulf Shores, Opelika, Pelham, Homewood, Hoover, Montgomery, Mobile, Russellville, Moores Mill |
| Alaska | Soldotna, North Pole, Fairbanks, College, Knik-Fairview |
| Arizona | Saddlebrooke, Sun City West, Village of Oak Creek, Tanque Verde, Green Valley, Oro Valley, Bullhead City, Rio Rico, Goodyear, Fortuna Foothills, Sun Lakes, Page, Kingman, Sedona |
| Arkansas | Tontitown, Van Buren, Benton, Paragould, Centerton, Cabot, Genoa, Maumelle, Hot Springs, Rogers, Fort Smith, North Little Rock, Searcy, Gibson, Jonesboro, Lonoke |
| California | Rancho Santa Margarita, Ukiah, San Dimas, South Whittier, Upland, Lynwood, Baldwin Park, South Lake Tahoe, Beverly Hills, Burlingame, Brea, Gardena |
| Colorado | Downieville-Lawson-Dumont, Cortez, Sherrelwood, Roxborough Park, Greenwood Village, Gypsum, Windsor, Brighton, Parker, Fort Morgan, Castle Rock, Fort Lupton |
| Connecticut | Killingly, Derby, Cromwell, Bethel, Bloomfield, New Canaan, Wethersfield, Groton, Farmington, North Haven, Ellington, Hartford, Wolcott, Newtown, Wallingford |
| Delaware | Cheswold, Georgetown, Newport, Newark, Milford, Saint Georges, Ellendale, Wilmington, Delaware City, Kent Acres, Lewes, Pike Creek, New Castle, Smyrna |
| Florida | Palmetto Estates, The Crossings, Vero Beach South, Kendall West, Country Club, Miami Springs, The Hammocks, North Lauderdale, Delray Beach, Coconut Creek, Doctor Phillips, Dania Beach, Medley, Villas, Hollywood, Loughman, Lauderhill, Poinciana, Gibsonton |
| Georgia | Whitesburg, Byron, Blairsville, Cleveland, Covington, Richmond Hill, Dock Junction, Skidaway Island, Alpharetta, Monroe, College Park, Waycross, Garden City, Panthersville, Emerson, Tyrone, Conyers, Candler-McAfee, Bolingbroke |
| Hawaii | Aiea, Ewa Beach, Princeville, Waimalu, Schofield Barracks, Village Park, Kapaa, Mililani, Wailea-Makena, Kaanapali, Lihue, Makakilo, Waipio Acres, Kahului, Honolulu, Kailua-Kona, Joint Base Pearl Harbor-Hickam, Kihei |
| Idaho | Iona, Garden City, Caldwell, Idaho Falls, Nampa, Rexburg, Post Falls |
| Illinois | Channahon, Winfield, Maywood, Zion, Lemont, Prairie Grove, Gilberts, Hawthorn Woods, Norridge, Rosemont, Mount Prospect, Bensenville, Skokie, Palatine, La Grange |
| Indiana | Yorktown, Cedar Lake, Boonville, Beech Grove, Goshen, Schererville, Shadeland |
| Kansas | Abilene, Haysville, Newton, Prairie Village, Junction City, Shawnee, Kansas City, Topeka, Wichita, Dodge City, Great Bend |
| Kentucky | Bardstown, Morehead, Madisonville, Burlington, Claryville, Buckner, Fort Thomas, Sonora, Newport, Paducah, Shepherdsville |
| Louisiana | West Monroe, Geismar, Natchitoches, Claiborne, Cade, Eden Isle, Jefferson, Alexandria, Pearlington, Gretna, Zachary, Fort Polk South, Saint Rose, Terrytown, Scott |
| Maine | Kittery, Kennebunkport, Gorham, Old Orchard Beach, Scarborough, Falmouth |
| Maryland | West Ocean City, Myersville, Bennsville, Arnold, Westminster, Mitchellville, Lexington Park, Oxon Hill-Glassmanor, Linthicum Heights, Russett |
| Massachusetts | Sturbridge, Middleborough, East Bridgewater, Marshfield, Southbridge, Clinton, Edgartown, Boxborough, Danvers, Stoughton, Nantucket, Mansfield, Andover, Burlington, Randolph, Canton |
| Michigan | Stevensville, Ionia, Inkster, Springfield, Melvindale, Genesee charter Township, Cadillac, Romeo, Petoskey, Plymouth, Madison Heights, Bloomfield Hills, Trenton, Romulus |
| Minnesota | Belle Plaine, Baxter, Otsego, Monticello |
| Mississippi | Clinton, Hernando, Flowood, Tupelo, Madison, Vicksburg, Columbus, Meridian, Olive Branch, Pearl, Jackson, Horn Lake, Gulfport, Southaven, Canton |
| Missouri | Sikeston, Village of Four Seasons, Spanish Lake, Valley Park, Camdenton, Des Peres, Cape Girardeau, Town and Country, Hazelwood, Springfield, Bellefontaine Neighbors |
| Montana | Belgrade, Lockwood, Helena Valley Northeast, Great Falls, Missoula |
| Nebraska | Beatrice, Offutt Air Force Base, North Platte, Norfolk, Kearney, Columbus, Chalco, Hastings |
| Nevada | Johnson Lane, Sun Valley, Pahrump, Elko, Mount Charleston, Bullhead City, Enterprise, Goldfield, Laughlin, Whitney, Mesquite, Fernley |
| New Hampshire | Goffstown, Bedford, Lebanon, Plaistow, Derry, Conway, Hampton, Rochester |
| New Jersey | Bridgeton, Pequannock Township, Woodcliff Lake, Township of Washington, South Orange, Spotswood, Lodi, West Long Branch, Cinnaminson, Ridgefield Park, Ocean Township, Cliffside Park, Eatontown, Elizabeth, Tenafly, Morristown, Hillside, Carteret, East Orange, Carlstadt |
| New Mexico | Alto, Carnuel, Taos Pueblo, Clovis, Sunland Park, Alamogordo, Roswell, Mesquite, Carlsbad, South Valley, Espau00f1ola, Farmington |
| New York | Salisbury, Yaphank, Roslyn Heights, Manhasset, Mount Sinai, Goldens Bridge, Water Mill, North Bay Shore, Haverstraw, Springs, Woodbury, Crompond, West Islip, Fishkill |
| North Carolina | Holly Ridge, Bayshore, Varnamtown, Archdale, Ocean Isle Beach, Hampstead, Laurinburg, Leland, Silver City, Pumpkin Center, Southern Pines |
| North Dakota | Minot Air Force Base, Grand Forks, Williston |
| Ohio | Willoughby Hills, Eastlake, Bexley, Avon Lake, Devola, Brecksville, Beavercreek, Lincoln Village, Shaker Heights, Harrison |
| Oklahoma | Harrah, Ada, Ardmore, Shawnee, Ponca City, Duncan, Goldsby, Medicine Park, Midwest City, Newcastle |
| Oregon | Canby, Newport, Gold Hill, Chenoweth, Sisters, Sandy, Sheridan, Saint Helens, Three Rivers, Clackamas, Newberg |
| Pennsylvania | Richboro, East Petersburg, Folcroft, Horsham, Villanova, Lebanon, Stroudsburg, Tobyhanna, Darby |
| Rhode Island | Jamestown, Barrington, Burrillville, Richmond, North Kingstown, Woonsocket, Middletown, Westerly, Cumberland, Pawtucket, South Kingstown |
| South Carolina | Salem, Golden Grove, Folly Beach, Powdersville, Slater-Marietta, Bucksport, Forest Acres, North Myrtle Beach, Blythewood |
| South Dakota | Spearfish, Yankton, Madison, Watertown |
| Tennessee | Powell, Tullahoma, Gallatin, Morristown, Franklin, Collierville, Bartlett, Oak Hill, Clarksville, Pigeon Forge, Manchester |
| Texas | Spicewood, Agua Dulce, Terrell, Spring, Converse, Cut and Shoot, Grand Prairie, Galveston, Duncanville, Cinco Ranch, Iowa Colony, Mission Bend |
| Utah | Bluffdale, Snyderville, North Ogden, Highland, Heber City, Kearns, Riverton, Vernal, Mapleton, Herriman, Taylorsville, St. George, Moab, Cottonwood Heights |
| Vermont | Charlotte, Shelburne, Colchester |
| Virginia | Lake Barcroft, Lakeside, Chesterfield, Mount Vernon, Manassas, East Highland Park, Falls Church, Bon Air, Short Pump, Merrifield, Highland Springs, Lincolnia |
| Washington | Lake Morton-Berrydale, Othello, White Center, Leavenworth, Lakeland South, Wapato, Lakeland North, North Yelm, Grandview, Union Hill-Novelty Hill, Bothell, Burien, SeaTac |
| West Virginia | Princeton, Falling Waters, Fairmont, Weirton, Huntington, Wheeling |
| Wisconsin | Twin Lakes, Plymouth, Brown Deer, Baraboo, Holmen, Mount Pleasant, Eagle Lake, Hudson, Oak Creek, DeForest |
| Wyoming | Hoback, Cody, Gillette, Jackson |
Please contact your MI Tool Client Solutions Manager (CSM) to download the entire list Opportunity Market Areas (OMA) list. If you are not sure who Kayak's CSM is, reach out to us and we will connect you with them.
Competitive Market Areas (CMAs) Entire List
Competitive Market Areas (OMAs) are geo regions that are seeing relatively high brand interest for a brand and show potential for running targeted marketing campaigns to maintain a strong presence.
In this case, our algorithms indicate Expedia, Booking.com, Priceline, Kayak and Orbitz have 210 areas for Q2 2023 regions that are very competitive and show high brand affinity through marketing campaigns across Search, Social, Email, Display, CTV and more channels.
In this case, our algorithms indicate Expedia, Booking.com, Priceline, Kayak and Orbitz have 210 areas for Q2 2023 regions that are very competitive and show high brand affinity through marketing campaigns across Search, Social, Email, Display, CTV and more channels.
| Region | Markets |
|---|---|
| United States | Boca Raton, Doral, Paramus, North Creek, Lakewood, SeaTac, Medley, Hialeah, Pembroke Pines, Poinciana, Bay Lake, Bend, Fort Lauderdale, Miami Beach |
| Alabama | Gulf Shores, Opelika, Pelham, Chelsea, Daphne, Homewood, Hoover, Montgomery, Mobile, Birmingham, Russellville, Cullman, Decatur |
| Arizona | Cave Creek, Oro Valley, Bullhead City, Rio Rico, Somerton, Goodyear, Fortuna Foothills, Queen Creek, Sun Lakes, Scottsdale, Lake Havasu City, Tempe, Fountain Hills, Page, Flagstaff, Catalina Foothills, Maricopa, Sun City, Kingman, Buckeye, Sierra Vista, Sedona |
| Arkansas | Cabot, Genoa, Maumelle, Bentonville, Hot Springs, Rogers, Fort Smith, North Little Rock, Little Rock, Springdale, Fayetteville, Searcy, Gibson, Jonesboro, Lonoke |
| California | South Whittier, Upland, Lynwood, Baldwin Park, South Lake Tahoe, Downey, Newport Beach, Beverly Hills, San Mateo, Coloma, South San Francisco, Irvine, Mission Viejo, Foster City, Burlingame, Palm Desert, Brea |
| Colorado | Greenwood Village, Gypsum, Windsor, Brighton, Black Forest, Parker, Vail, Fort Morgan, Woodmoor, Aspen, Castle Rock, Firestone, Breckenridge, Fort Lupton |
| Connecticut | Wethersfield, Groton, Westport, Farmington, Weston, Simsbury, North Haven, Ellington, Windsor, Hamden, Orange, Manchester, Hartford, Wolcott, Greenwich, Newtown, Stonington, West Hartford, Avon, Danbury, Darien, Wallingford, Windsor Locks |
| Delaware | Millsboro, Hockessin, Wilmington, Brookside, Delaware City, Glasgow, Claymont, Odessa, Kent Acres, Lewes, Bear, Pike Creek, New Castle, Elsinboro, Dover, Milton, Smyrna |
| Florida | Delray Beach, Golden Gate, Coconut Creek, Three Lakes, Tamiami, Doctor Phillips, Doral, Dania Beach, Kendale Lakes, North Miami Beach, Medley, Villas, Marco Island, Hollywood, South Miami, Loughman, Country Walk, Lauderhill, Pembroke Pines, Poinciana, Gibsonton, Aventura, Lake Buena Vista, Orangetree, Miami Beach, Miami Shores, Celebration |
| Georgia | Richmond Hill, Dock Junction, Brunswick, Whitemarsh Island, Skidaway Island, Mableton, Suwanee, Alpharetta, Monroe, College Park, North Druid Hills, Waycross, Garden City, Panthersville, East Point, Hiram, Emerson, Tyrone, Conyers, Candler-McAfee, Bolingbroke |
| Hawaii | Village Park, Nu0101nu0101kuli, Kapaa, Mililani, Wailea-Makena, Kaanapali, Lihue, Makakilo, Waipio Acres, Kahului, Ewa Villages, Honolulu, Kailua-Kona, Joint Base Pearl Harbor-Hickam, Kihei, Wahiawa, Ahuimanu, Puako, Marine Corps Base Hawaii, Kalaoa, Pupukea |
| Illinois | Gilberts, Hawthorn Woods, Glendale Heights, Norridge, Rosemont, Huntley, Grayslake, Mount Prospect, Lake Zurich, Hinsdale, Bensenville, Skokie, Park Ridge, Lake Forest, Wood Dale, Elk Grove Village, Palatine, Algonquin, Evanston, Vernon Hills, La Grange, Berkeley |
| Kansas | Junction City, Shawnee, Hutchinson, Gardner, Leawood, Kansas City, Fort Riley, Topeka, Ottawa, Wichita, Dodge City, Lawrence, Overland Park, Spring Hill |
| Kentucky | Burlington, Claryville, Buckner, Fort Thomas, Sonora, Newport, Lexington, Louisville, Georgetown, Anchorage, Paducah, Shepherdsville, Elizabethtown |
| Louisiana | Eden Isle, Jefferson, Alexandria, Pearlington, Gretna, Metairie, Zachary, Kenner, Baton Rouge, Shenandoah, Fort Polk South, Saint Rose, Terrytown, Houma, Scott |
| Maryland | Westminster, Goddard, Mitchellville, Lexington Park, Beltsville, Travilah, Bethesda, Ijamsville, Oxon Hill-Glassmanor, Chevy Chase, Redland, Linthicum Heights, Russett, Hampton |
| Massachusetts | Lynnfield, Pembroke, Reading, Stoneham, Danvers, Stoughton, Wellesley, Acton, Holliston, Nantucket, Harwich, Mansfield, Concord, Andover, Middleton, Weston, Burlington, Marlborough, Needham, Randolph, Canton, Westwood, Brewster, Manchester-by-the-Sea |
| Michigan | Melvindale, Genesee charter Township, Cadillac, Romeo, Dearborn Heights, Petoskey, Plymouth, Sterling Heights, Canton, Madison Heights, Bloomfield Hills, Trenton, Howell, Bloomfield Township |
| Mississippi | Vicksburg, Columbus, Vancleave, Meridian, Hattiesburg, Olive Branch, Pearl, Ridgeland, Pascagoula, Jackson, Horn Lake, Oxford, Gulfport, Southaven, Canton |
| Missouri | Valley Park, Camdenton, Des Peres, Cape Girardeau, Town and Country, Hazelwood, Fort Leonard Wood, Springfield, Steelville, Woodson Terrace, University City, Maryland Heights, Bellefontaine Neighbors |
| Nevada | Bullhead City, Carson City, Enterprise, Summerlin South, Spring Valley, Las Vegas, Goldfield, Henderson, Reno, Sunrise Manor, Paradise, North Las Vegas, Laughlin, Whitney, Mesquite, Fernley |
| New Hampshire | Plaistow, Derry, Hudson, Windham, Milford, Londonderry, Salem, Exeter, Conway, Merrimack, Hanover, Hampton, Rochester |
| New Jersey | Ridgefield Park, Ocean Township, Englewood Cliffs, Cliffside Park, Eatontown, Elizabeth, Plainsboro Center, East Brunswick, Woodbridge Township, Ridgefield, Roselle Park, Tenafly, Morristown, Hillside, Union, West Orange, Old Bridge Township, Paramus, Carteret, Fair Lawn, East Orange, Monroe Township, Kearny, Linden, Carlstadt |
| New Mexico | Sunland Park, Alamogordo, Gallup, Roswell, Rio Rancho, Mesquite, Carlsbad, South Valley, Espau00f1ola, Albuquerque, Santa Fe, Los Alamos, Farmington, University Park |
| New York | Goldens Bridge, Water Mill, North Bay Shore, Haverstraw, Springs, Woodbury, Sleepy Hollow, Greenville, Lake Success, Crompond, Muttontown, West Islip, Mineola, East Hills, Mount Kisco, West Point, North New Hyde Park, Brookville, Niagara Falls, Fishkill, Menands |
| North Carolina | Archdale, Ocean Isle Beach, Hampstead, Topsail Beach, Laurinburg, Leland, Sanford, Silver City, Pumpkin Center, Morrisville, Southern Pines, Cary, Beaufort |
| Ohio | Avon Lake, Devola, Solon, Brecksville, Beavercreek, Lincoln Village, Centerville, Mason, Shaker Heights, Olmsted Falls, Hunting Valley, Forest Park, Harrison |
| Oklahoma | Shawnee, Ponca City, Duncan, Sand Springs, Goldsby, Medicine Park, Midwest City, Broken Arrow, Tulsa, Oklahoma City, Norman, Moore, Newcastle |
| Pennsylvania | Horsham, Villanova, Saylorsburg, Blue Bell, Jamison, Lebanon, Middletown, Bryn Athyn, Stroudsburg, Pocono Pines, Spring House, Tobyhanna, Darby |
| Rhode Island | Woonsocket, Middletown, Portsmouth, Westerly, Cumberland, Newport, Pawtucket, East Greenwich, Smithfield, Providence, South Kingstown, Warwick, Lincoln, Johnston, Cranston |
| Tennessee | Franklin, Gatlinburg, Collierville, Spring Hill, Crossville, Louisville, Bartlett, Blountville, Germantown, La Vergne, Oak Hill, Clarksville, Pigeon Forge, Manchester |
| Texas | Four Corners, Converse, Cut and Shoot, Leander, Missouri City, Colleyville, Universal City, Boerne, Grand Prairie, Galveston, Duncanville, Cinco Ranch, Iowa Colony, Mission Bend, Katy, Channelview, Sugar Land |
| Utah | Riverton, Vernal, Mapleton, South Salt Lake, South Jordan, Herriman, Taylorsville, Pleasant Grove, West Jordan, Centerville, St. George, Holladay, Ogden, Washington, Peoa, West Valley City, Moab |
| Virginia | Rose Hill, Manassas, Arcola, East Highland Park, Falls Church, McLean, Bon Air, Lake Ridge, North Springfield, Gainesville, Short Pump, Great Falls, Merrifield, Oakton, Tysons, Highland Springs, Lincolnia |
| Washington | North Yelm, Grandview, Union Hill-Novelty Hill, Bothell, Mercer Island, Alderwood Manor, Port Hadlock-Irondale, Shoreline, Issaquah, East Renton Highlands, Redmond, Bellevue, Sammamish, Cascade-Fairwood, Camano Island, Burien, SeaTac |
Please contact your MI Tool Client Solutions Manager (CSM) to download the entire list Competitive Market Areas (CMA) list. If you are not sure who Kayak's CSM is, reach out to us and we will connect you with them.
Top Brand Insights
Top Brand Insights are generated from crunching hundreds of thousands of data points across markets to identify strategic shifts in brand interest for brands and competitors across the industry.
For Kayak, BrandStack algorithms generated brand insights that can be integrated into cross-channel brand and marketing initiatives to unlock new growth opportunities. Here is a sample list of insights for Kayak.
For Kayak, BrandStack algorithms generated brand insights that can be integrated into cross-channel brand and marketing initiatives to unlock new growth opportunities. Here is a sample list of insights for Kayak.
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Kayak saw high brand interest in Oregon especially in Sunnyside, Hood River, Pendleton, Happy Valley, Bend, Eagle Creek, West Linn and Central Point. Overall, these regions saw 87.62% more brand interest than the overall Oregon region.
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Kayak saw high brand interest in these areas in Indiana: Dayton, Munster, Angola, Hobart and Carmel. Overall, these regions saw 87.48% more brand interest than the overall Indiana region.
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Kayak saw high brand interest in South Carolina especially in Isle of Palms, Pawleys Island, Hilton Head Island, Mount Pleasant, Hanahan, Lyman, Bluffton and Gantt. Overall, these regions saw 86.43% more brand interest than the overall South Carolina region.
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Kayak saw high brand interest in Hawaii especially in Waikapu, Pupukea, Halawa, Princeville and Puako. Overall, these regions saw 84.45% more brand interest than the overall Hawaii region.
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Kayak saw high brand interest in these areas in Kansas: Mission, Ottawa, Lawrence, Leawood and Overland Park. Overall, these regions saw 83.83% more brand interest than the overall Kansas region.
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Kayak saw high brand interest in Texas especially in Roanoke, Bastrop, Sugar Land, Coppell and Euless. Overall, these regions saw 83.27% more brand interest than the overall Texas region.
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Kayak saw high brand interest in Tennessee especially in Louisville, Gatlinburg, Mount Juliet, Sevierville and Crossville. Overall, these regions saw 82.71% more brand interest than the overall Tennessee region.
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Kayak saw relatively higher brand interest in Bridgehampton, Skaneateles, Kiryas Joel, Lake Success, Harris Hill, East Hills, Muttontown and Menands across New York - specifically 79.15% more brand interest than the overall New York region.
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Kayak saw relatively higher brand interest in Clinton, Killingworth, Suffield, Darien, Ridgefield, Greenwich, Orange and Guilford across Connecticut - specifically 75.13% more brand interest than the overall Connecticut region.
75.13
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For more extensive list of brand insights for Kayak and other brands, please connect with us to see how you can get started with BrandStack.
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Competitive Insights
Competitive Insights are derived from crunching hundreds of thousands of data points across markets to identify regions that are showing high competition from similar brands in the industry.
For Kayak, we generated benchmarked insights across competitive brands in the Online Travel Agency vertical and BrandStack algorithms indicate numerous insights that can inform marketing strategy across multiple channels to maintain a strong brand presence compared to competitors.
For Kayak, we generated benchmarked insights across competitive brands in the Online Travel Agency vertical and BrandStack algorithms indicate numerous insights that can inform marketing strategy across multiple channels to maintain a strong brand presence compared to competitors.
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The most competitive markets for Expedia, Booking.com, Priceline, Kayak and Orbitz in Ohio are - Avon Lake, Devola, Solon, Brecksville, Beavercreek, Lincoln Village, Centerville, Mason, Shaker Heights, Olmsted Falls, Hunting Valley, Forest Park and Harrison.
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For Expedia, Booking.com, Priceline, Kayak and Orbitz, the most competitive markets in Mississippi are - Vicksburg, Columbus, Vancleave, Meridian, Hattiesburg, Olive Branch, Pearl, Ridgeland, Pascagoula, Jackson, Horn Lake, Oxford, Gulfport, Southaven and Canton.
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Valley Park, Camdenton, Des Peres, Cape Girardeau, Town and Country, Hazelwood, Fort Leonard Wood, Springfield, Steelville, Woodson Terrace, University City, Maryland Heights and Bellefontaine Neighbors are the most competitive markets for Expedia, Booking.com, Priceline, Kayak and Orbitz in Missouri
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Bullhead City, Carson City, Enterprise, Summerlin South, Spring Valley, Las Vegas, Goldfield, Henderson, Reno, Sunrise Manor, Paradise, North Las Vegas, Laughlin, Whitney, Mesquite and Fernley are the most competitive markets for Expedia, Booking.com, Priceline, Kayak and Orbitz in Nevada
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For Expedia, Booking.com, Priceline, Kayak and Orbitz, the most competitive markets in New Hampshire are - Plaistow, Derry, Hudson, Windham, Milford, Londonderry, Salem, Exeter, Conway, Merrimack, Hanover, Hampton and Rochester.
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Ridgefield Park, Ocean Township, Englewood Cliffs, Cliffside Park, Eatontown, Elizabeth, Plainsboro Center, East Brunswick, Woodbridge Township, Ridgefield, Roselle Park, Tenafly, Morristown, Hillside, Union, West Orange, Old Bridge Township, Paramus, Carteret, Fair Lawn, East Orange, Monroe Township, Kearny, Linden and Carlstadt are the most competitive markets for Expedia, Booking.com, Priceline, Kayak and Orbitz in New Jersey
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The most competitive markets for Expedia, Booking.com, Priceline, Kayak and Orbitz in New Mexico are - Sunland Park, Alamogordo, Gallup, Roswell, Rio Rancho, Mesquite, Carlsbad, South Valley, Española, Albuquerque, Santa Fe, Los Alamos, Farmington and University Park.
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For Expedia, Booking.com, Priceline, Kayak and Orbitz, the most competitive markets in New York are - Goldens Bridge, Water Mill, North Bay Shore, Haverstraw, Springs, Woodbury, Sleepy Hollow, Greenville, Lake Success, Crompond, Muttontown, West Islip, Mineola, East Hills, Mount Kisco, West Point, North New Hyde Park, Brookville, Niagara Falls, Fishkill and Menands.
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The most competitive markets for Expedia, Booking.com, Priceline, Kayak and Orbitz in North Carolina are - Archdale, Ocean Isle Beach, Hampstead, Topsail Beach, Laurinburg, Leland, Sanford, Silver City, Pumpkin Center, Morrisville, Southern Pines, Cary and Beaufort.
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For more extensive list of competitive insights for Kayak and other brands, please connect with us to see how you can get started with BrandStack.
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