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Online Travel Agency
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Online Travel Agency
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Trending Insights

Top performing markets for Orbitz demonstrate exceptional results in St. Joseph MO (+51.6% growth, 47.0% brand interest, +16.0% brand interest change), Clarksburg-Weston WV (+47.4% growth, 28.0% brand interest, +9.0% brand interest change), and Juneau AK (+39.1% growth, 32.0% brand interest, +9.0% brand interest change)

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Priceline demonstrates emerging brand interest strength in New Jersey (+26.7% growth, 19.0% brand interest) and New York (+26.7% growth, 19.0% brand interest)

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Orbitz shows positive brand interest growth in markets representing 5.6% of total TVHH coverage

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Booking.com demonstrates strong market momentum with combined growth and brand interest gains in key markets: Arizona (+11.6% growth, +5.0% gain, 48.0% current brand interest), Illinois (+11.6% growth, +5.0% gain, 48.0% current brand interest), and Virginia (+12.8% growth, +5.0% gain, 44.0% current brand interest)

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Orbitz has 0 markets with high growth (>15%), 2 markets with moderate growth (5-15%), 5 stable markets (0-5%), and 44 declining markets

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In small markets, Booking.com shows strong growth with moderate brand interest: Abilene-Sweetwater TX (-7.7% decline, 36.0% brand interest) and Alpena MI (-100.0% decline, 0.0% brand interest)

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Priceline maintains stable brand interest performance in mature markets: Burlington VT-Plattsburgh NY (+4.5% growth, 23.0% brand interest) and Denver CO (+0.0% decline, 20.0% brand interest)

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Notable high-growth markets for Expedia include Alabama (+16.7% growth, 21.0% brand interest), Connecticut (+20.0% growth, 12.0% brand interest), and Illinois (+18.2% growth, 13.0% brand interest)

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Top performing markets for Booking.com demonstrate exceptional results in Idaho (+433.3% growth, 48.0% brand interest, +39.0% brand interest change), Minnesota (+411.1% growth, 46.0% brand interest, +37.0% brand interest change), and Washington (+409.1% growth, 56.0% brand interest, +45.0% brand interest change)

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Booking.com shows strong performance with 235.5% average growth across 51 markets (45.4% avg brand interest), with positive growth in 51 of 51 markets

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